Search industry representation
SEMPO brought search marketing practitioners together through education, research and professional relationships. This profile records its historical role.
Read sourceFormer search marketing association
SEMPO
A historical search marketing organisation absorbed into the Digital Analytics Association in 2020.
About this reference profile
People researching the history of search marketing education, advocacy and professional networks.
Current status
Closed. SEMPO’s former services and membership are not available as current offers.
History & context
2 reference notesDissolution and transition
The February 2020 report documents member approval of dissolution and absorption into DAA. DAA subsequently closed in 2024.
Read sourceWhere to go from here
Explore active search communities for present-day learning and connections.
Read supporting informationSources & profile information
Information checked 24 September 2026 against the linked sources. Access and programme availability may change.
