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306 videos to explore · Showing 1–24

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14:48
Paid searchDiscovery

The New Rules of Smart Bidding (and What Stays the Same)

Andrew Lolk, video creator and presenter. Original video and thumbnail credited to Andrew Lolk Talks PPC.
Uploaded
169 viewsObserved · Source metadata count

Andrew Lolk describes how Smart Bidding Exploration, budget-limited campaign treatment, Promo Mode and Standard Shopping Maximize Conversion Value have changed his bidding playbook.

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16:22
Paid searchDiscovery

It's New 9/29: Google appeals mandate to share data, sad Google, AIOs at bottom, AI Mode monitoring

Barry Schwartz, creator and presenter. Original video and thumbnail credited to RustyBrick Barry Schwartz Search Engine Roundtable.
Uploaded
613 viewsObserved · Source metadata count

A daily Search Engine Roundtable recap covering Google’s DMA appeal, AI Overview citation placement, AI Mode monitoring and a Florida casino-ad issue.

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18:51
Paid searchDiscovery

Claude Will Get Marketers Fired (Here’s How to Avoid It)

Andrew Lolk, video creator and presenter. Original video and thumbnail credited to Andrew Lolk Talks PPC.
Uploaded
302 viewsObserved · Source metadata count

Andrew Lolk outlines five failure modes when applying AI to Google Ads work, including uncritical implementation, unverifiable analysis and strategies teams cannot explain, followed by rules for accountable use.

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6:16
Paid searchDiscovery

It's New 9/28: Google spam update early impact, loading AI Overviews, follow Search profiles & more

Barry Schwartz, creator and presenter. Original video and thumbnail credited to RustyBrick Barry Schwartz Search Engine Roundtable.
Uploaded
1,044 viewsObserved · Source metadata count

A short daily Search Engine Roundtable recap on early impact of Google’s September spam update, an AI Overview loading-button test, Search Profiles follow controls and sitelinks design testing.

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5:23
Paid searchDiscovery

Integrate Microsoft Ads with HubSpot

Paid Media Pros, original publisher and presenter. Original video and thumbnail credited to Paid Media Pros.
Uploaded
758 viewsObserved · Source metadata count

Paid Media Pros demonstrates connecting Microsoft Ads and HubSpot, reviewing linked accounts and importing HubSpot segments into Microsoft Ads.

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8:03
Paid searchDiscovery

It's New 9/24: Google Multimodal performance filter, Google ranking update, Google Ads spend & LSAs

Barry Schwartz, creator and presenter. Original video and thumbnail credited to RustyBrick Barry Schwartz Search Engine Roundtable.
Uploaded
1,101 viewsObserved · Source metadata count

A daily Search Engine Roundtable recap covering a forecast-based Google Ads budget recommendation and a tested Local Service Ads redesign, alongside organic-search reporting items.

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13:50
Paid searchDiscovery

It's New 9/23: Google page experience ads, links in AI Overviews, CMA, UCP opt-out, AI Max and more

Barry Schwartz, creator and presenter. Original video and thumbnail credited to RustyBrick Barry Schwartz Search Engine Roundtable.
Uploaded
958 viewsObserved · Source metadata count

A daily Search Engine Roundtable recap covering Merchant Center’s native-checkout default and Google AI Max reporting updates, alongside broader Search and policy news.

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9:49
Paid searchDiscovery

It's New 9/17: Google ad tech monopoly remedies, Google Search profiles & ChatGPT Sponsored Agent

Barry Schwartz, creator and presenter. Original video and thumbnail credited to RustyBrick Barry Schwartz Search Engine Roundtable.
Uploaded
1,195 viewsObserved · Source metadata count

A daily Search Engine Roundtable recap covering Google ad-tech monopoly remedies and reporting on a ChatGPT Sponsored Agent ad test.

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13:17
Paid searchDiscovery

When Profit Bidding Matters and How to Switch from ROAS to POAS in Google Ads

Andrew Lolk, video creator and presenter. Original video and thumbnail credited to Andrew Lolk Talks PPC.
Uploaded
164 viewsObserved · Source metadata count

Andrew explains his approach to moving from revenue targets to profit-based bidding, covering conversion setup, target translation and a gradual transition. His reported client results are examples, not expected outcomes.

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MeasurementDiscovery

ChatGPT Ads Conversion Tracking with Google Tag Manager | Full Setup Guide

Thomas Eccel. Original video and thumbnail credited to Thomas Eccel.
Uploaded
602 viewsObserved · Source metadata count

The creator describes a Google Tag Manager setup for ChatGPT Ads conversion events, including the measurement pixel, event triggers and verification steps.

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About 18 minutes
Paid socialDiscovery

HUGE Facebook Ads Feature Just Disappeared!

Ben Heath / Heath Media.
Uploaded
7,347 viewsObserved · exact display

Ben Heath discusses anticipated changes to Meta placement and platform selection, and demonstrates placement reporting. In the sampled opening he says the controls are still available in most accounts, despite the stronger headline.

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9:30
MeasurementDiscovery

8 things you need before you start Server-side tracking

Analytics Mania / Julius Fedorovicius.
Uploaded
637 viewsObserved · exact display

Analytics Mania introduces the preparation needed before a server-side tracking implementation. The description provides eight prerequisite chapters, but does not name the requirements themselves.

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9:48
Paid searchDiscovery

Google AI Max Explained: Why It Should Be Its Own Campaign Type

Andrew Lolk, video creator and presenter. Original video and thumbnail credited to Andrew Lolk Talks PPC.
Uploaded
288 viewsObserved · Source metadata count

Andrew argues that AI Max should become a separate campaign type and discusses the implications for keywords, budgets and measurement. This is his product and strategy opinion, not a Google announcement.

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50:34
Paid searchDiscovery

How he manages 40+ Google Ads clients with AI agents w/ Louis Bogdan | The PPC Mastery Podcast

PPC Mastery, with Louis Bogdan (Affirmed).
Uploaded
937 viewsObserved · exact display

Louis Bogdan discusses daily account diagnostics, retaining human approval of agent work and how automation affects his agency pricing. In the sampled performance discussion, he credits expertise and supervision rather than AI alone.

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49:59
StrategyDiscovery

How to Price and Run a PPC Agency (Real Talk with a 27-Year PPC Veteran)

Erum Shaheen with Julie Friedman Bacchini. Original video and artwork belong to their respective creators.
Uploaded
89 viewsObserved · exact display

Julie Friedman Bacchini compares PPC pricing models, explains her preference for charging by scope, and discusses client budget cuts and written account-management procedures.

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14:53
Paid searchDiscovery

Google Ads & GA4 Tracking Setup for Shopify (GTM Tutorial) V3.1

FeedArmy, by Emmanuel Flossie. Original video and thumbnail credited to FeedArmy and their original creators.
Uploaded
215 viewsObserved · exact display

The creator describes setting up Google Ads remarketing, conversion and enhanced-conversion tracking, plus Google Analytics, for Shopify through Google Tag Manager.

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38:28
Retail mediaDiscovery

How to Build an AI "Second Brain" for Your Amazon Business [The PPC Den Podcast]

Ad Badger / The PPC Den: Michael Erickson Facchin and Dan Head. Production: Nancy Lili Gonzalez, Sofiia Podash and Pedro Moreno.
Uploaded
351 viewsObserved · exact display

Michael Erickson Facchin and Dan Head discuss giving AI access to company SOPs and account data, including a daily Amazon account triage report, team adoption and keeping internal knowledge current.

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16:45
CreativeDiscovery

7 Claude CoWork Workflows Every Creative Strategist Needs in 2026

Dara Denney
Uploaded
12,382 viewsObserved · Source metadata count

A walkthrough of AI-assisted daily briefings, client follow-up monitoring, creative delivery reports, strategy reporting and ad-library research within a creative agency.

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12:35
Paid searchDiscovery

Google Ads Assets and Ad Extensions Explained - Surfside PPC Podcast Episode 29

Surfside PPC
Uploaded
773 viewsObserved · Source metadata count

Found on the creator’s channel. Explore the original video; the teaching has not been reviewed.

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35:41
MeasurementDiscovery

One year testing Meridian: Real agency results and takeaways

Google Ads, with Ginny Marvin, Patrick Gilbert and Nechama Teigman
Uploaded
3,306 viewsObserved · Source metadata count

AdVenture Media practitioners discuss a year implementing Meridian for clients, including data preparation and practical lessons.

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29:44
MeasurementDiscovery

Attribution, incrementality & MMM: The modern measurement trifecta

Google Ads
Uploaded
2,803 viewsObserved · Source metadata count

Google discusses the distinct roles of attribution, incrementality tests and marketing mix modelling, including conflicting results and stakeholder communication.

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Paid socialDiscovery

ChatGPT Ads Tutorial: How to Set Up Custom Audiences

Thomas Eccel. Original video and thumbnail credited to Thomas Eccel.
Uploaded
1,256 viewsObserved · Source metadata count

The creator describes preparing and uploading customer or prospect lists for ChatGPT Ads custom audiences, including exclusions and bid adjustments.

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24:04
MeasurementDiscovery

5 Awesome Custom Variables for Server-side Google Tag Manager

Analytics Mania
Uploaded
2,273 viewsObserved · Source metadata count

Found on the creator’s channel. Explore the original video; the teaching has not been reviewed.

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14:30
Paid socialDiscovery

Use this Facebook Ads set up, you'll thank me later!

Ben Heath
Uploaded
20,014 viewsObserved · Source metadata count

Found on the creator’s channel. Explore the original video; the teaching has not been reviewed.

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More channels to explore

CHANNEL DISCOVERY

FeedArmy

Google Shopping, Merchant Center, product feeds and ecommerce tracking tutorials from FeedArmy, run by Emmanuel Flossie.

By Emmanuel Flossie. LinkedIn · Publisher website

Individual videos require separate independent review. Inclusion credits public work; it does not imply PMC membership or endorsement.

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CHANNEL DISCOVERY

Andrew Lolk Talks PPC

Explore Andrew Lolk’s PPC videos on his original YouTube channel.

By Andrew Lolk.

Individual videos require separate independent review. Inclusion credits public work; it does not imply PMC membership or endorsement.

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