Austin Lau (Anthropic) builds a Google Ads MCP management system using Claude Cowork
Austin Lau, a performance marketing PM at Anthropic, has published a detailed account of building a custom Claude Cowork plugin to manage Google Ads via local MCP: encoding his personal search-term review methodology as a reusable skill that connects to the Google Ads API. The plugin outputs a bulk-upload-ready CSV for Google Ads Editor with a reasoning column for each negative keyword recommendation.
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