Natzir Turrado is an independent SEO and conversion optimisation consultant. His work covers technical search strategy, AI search visibility and the relationship between search traffic and conversion. He also shares practitioner observations and speaks at industry events.
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Gemini referral tracking loses a visible UTM signal
Natzir Turrado reports Gemini links no longer carrying utm_source=gemini, with his chart placing the change around late September. Barry Schwartz's coverage distinguishes web referrers from the iOS web-view behaviour. Google has not confirmed a universal incident or start date.
Image: Natzir Turrado; via Search Engine RoundtableThis is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.
