Explore the source reporting and insights credited to Nichelle Halstrom in the collective.
Shows, ideas and places to learn from Nichelle Halstrom.
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Google’s 21 September update adds approved-hostname allowlists to GA4 data filters. Measurement Protocol events are exempt, and empty hostnames are blocked. Source Group and Source Platform are separate reporting fields.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.Google has quietly placed the GA4 Measurement Protocol into maintenance mode, flagged by Vlad Simion and Nichelle Halstrom. No sunset date has been announced, so this is not a shutdown notice, but Google has signalled that no future enhancements are planned and is pointing server-side event collection toward the Data Manager API instead.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.Google has announced that from June 15, 2026, the Google Signals setting in GA4 will no longer control Google Ads data collection. Google Ads Consent Mode (ad_storage) becomes the single control for all ad-related data usage from the Analytics tag.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.
16 contribution points · 4 credited works · #76 in the Lifetime contribution ranking.
Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.
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