Uber Advertising passes a $2.5bn run-rate
Uber's advertising business added $1bn to its annualised run-rate in about fifteen months, growing from $1.5bn in May 2025 to more than $2.5bn. For you, this means ride and delivery surfaces are becoming a real retail-media contender, so evaluate Uber's formats where location intent fits.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.