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CONTRIBUTOR PROFILE

Tamara Hellgren

Explore the source reporting and insights credited to Tamara Hellgren in the collective.

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Update

Merchant Advisor testing: Google Ads Advisor pattern lands in Merchant Centre

Barry Schwartz has flagged that Google is testing Merchant Advisor: a Merchant Centre equivalent to Google Ads Advisor, originally spotted by Tamara Hellgren on Momentic and surfaced by Hana Kobzová in her weekly digest. The product mirrors Ads Advisor's design pattern: in-context AI assistance for diagnosing feed issues, troubleshooting disapprovals, surfacing optimisation opportunities, and answering platform questions through natural-language interaction with the Gemini-powered Advisor.

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Image: Via the Paid Media Collective newsletter. Original visual creator unverified.

This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.

Contribution ranking & points 4 pts
WORK IN THE COLLECTIVE

Contribution points

4 contribution points · 1 credited works · #292 in the Lifetime contribution ranking.

Newsfeed · 4 pts

Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.

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