Conference
ADworld Experience 2026
A two-day PPC and CRO conference built around real campaign cases, advanced seminars and live workshops, in Bologna or via streaming.
Paid searchPaid socialMeasurement
By ADworld Experience
MasterclassPast edition
SMX Master Class: B2B PPC Lead Generation
An online workshop with Emily Wood on B2B audiences, channel selection and lead quality.
When8 Oct 2026
WhereOnline
How to attendOnline
Paid searchMeasurement
This edition has ended. Check the organiser for recordings and future dates.
Is this event for you?
The workshop covers PPC’s role in B2B demand generation, channel selection and delayed conversions. Emily Wood leads the session.
A good fit for
Practitioners managing B2B campaigns who want to connect lead generation with lead quality.
Programme & learning
Use the organiser’s programme to choose sessions that match the challenges you’re working on.
Advertised hours are 11am to 3:30pm Eastern Time. The calendar download is an all-day reminder.
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Joining online
Online
Tickets & access
Paid training. The topic and registration pages display different prices; confirm the payable amount before booking. Tickets are non-refundable but transferable.
Visit the organiserQuestions worth checking before booking
- Does your pass cover the sessions, workshops and recordings you want?
- What are the final price, cancellation terms and accessibility arrangements?
- What are the confirmed session times and local time zone?
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