INDEPENDENT MINDS. SHARED AMBITION.
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CONTRIBUTOR PROFILE

Bob Hoffman

Advertising author, speaker and commentator

The Ad Contrarian

Bob Hoffman is an advertising writer and speaker whose work includes books, essays, newsletters and The Ad Contrarian blog. He previously led independent advertising agencies and the US operation of an international agency. His public commentary examines the advertising business and its assumptions, offering a critical industry perspective grounded in agency leadership experience.

Advertising strategyIndustry commentaryAgency leadershipStrategy
THE WORK BEHIND THE PROFILE

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This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.