Industry · Status at source date: Newsletter archive
Google reduces HTML crawl limit from 15MB to 2MB
Google reduced its HTML file crawl limit from 15MB to 2MB on February 5, 2026, an 86.7% reduction. Content beyond 2MB will not be indexed.
Why it matters for advertisers
For you, this means auditing page sizes, especially on content-heavy pages, particularly on e-commerce sites with large product listings.
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Google reduces HTML crawl limit from 15MB to 2MB
Google reduced its HTML file crawl limit from 15MB to 2MB on February 5, 2026, an 86.7% reduction. Content beyond 2MB will not be indexed. For you, this means auditing page sizes, especially on content-heavy pages, particularly on e-commerce sites with large product listings.
Source captured . No explicit first-contributor label was provided for this update.
