Campaign Manager 360 · Status at source date: Newsletter archive
LinkedIn Campaign Manager adds industry and self-benchmarking
LinkedIn Campaign Manager now offers benchmarking features that let you compare ad set performance against industry averages and your own account history over the past 90 days.
Why it matters for advertisers
For you, this means better context for evaluating campaign performance: particularly useful for B2B and ABM strategies where external benchmarks have been limited.
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Original newsletter text and archive evidence
LinkedIn Campaign Manager adds industry and self-benchmarking
LinkedIn Campaign Manager now offers benchmarking features that let you compare ad set performance against industry averages and your own account history over the past 90 days. For you, this means better context for evaluating campaign performance: particularly useful for B2B and ABM strategies where external benchmarks have been limited.
Source captured . No explicit first-contributor label was provided for this update.
