Retail Media Network News
Steve Gray's commentary on retail media strategy, brand growth and measurement, including how commercial, shopper and media teams coordinate budgets across retail media networks.
Archived newsletter · Latest public edition 11 Apr 2026. No newer public edition was found in the latest archive check.
Why read it
Useful for retail media practitioners considering budget ownership, brand objectives and coordination across networks.
Audience & score
Public snapshotA snapshot of audience size and visible engagement, not a quality rating.
Where the figures come from
Checked on the official newsletter page. Counts can change.
The latest listed edition is from 11 April 2026. Older activity is shown for context and does not receive a current score.
How the newsletter score works
An audience and engagement snapshot, not a quality rating. Version 1 combines up to 25 points for subscriber reach and 75 for visible edition engagement.
Reach = 25 × min(1, log₁₀(1 + subscribers) ÷ log₁₀(100,001)). Engagement = 75 × min(1, median((reactions + comments) ÷ subscribers) ÷ 1%). Add the components and round once. Reach is capped at 100,000 subscribers; median engagement is capped at 1%.
We use the three newest observed editions, all published within 90 days, and a snapshot no more than 30 days old. Missing or approximate counts, or missing exact dates, prevent a score. An edition under seven days old marks the score as an early snapshot. A viral edition alone cannot determine the median.
LinkedIn reactions include likes and other reactions. Comments can include replies; these are not unique readers, email opens or click rates. The denominator is the subscriber count when checked, not at publication. Age, cadence and platform differences limit comparisons. Private email metrics are not inferred.
Example: 10,000 subscribers and three editions with 40, 50 and 500 total reactions plus comments give a median of 0.5%: 20 reach points + 37.5 engagement points = 58 / 100. Choose alphabetical, score or subscriber order. These scores add no contributor leaderboard points.
Explore the editions
Read an edition at the source before you subscribe. Engagement figures are dated public snapshots.
- 01
The emerging Brand retail media playbook
Discusses responsibilities, budget coordination, customer penetration and management across retail media networks. Includes a favourable mention of Triffecta.
26 reactions5 commentsChecked - 02
- 03Date unconfirmed
Retail Media’s unique opportunity to drive brand & category growth
31 reactions5 commentsChecked
About these edition previews
One public edition inspected. It is dated 11 April 2026; this does not establish current monthly delivery.
Reading notes checked .
Our notes & sources
Opinion-led strategic commentary. The sampled issue is dated 11 April 2026; current publishing frequency and delivery are unverified. It mentions Triffecta favourably; no commercial relationship was established from the inspected issue.
Source checked .
Contributor credit
Each verified author receives 10 points for this newsletter. Co-authors receive their own credit; repeated issues and subscriber counts add no points.
- Steve Gray: authorship evidenced on . This is not a newsletter launch date. View attribution