The Marketing Intelligence Show: episodes
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98 episodes · Page 2 of 5

The Marketing Intelligence Show
Building brand awareness, testing data-driven creative, and developing client trust with ChatterBlast Media
0:0038:22
The Marketing Intelligence Show
How Imajery uses data to prove value across the entire customer journey
0:0038:22
The Marketing Intelligence Show
How Data Speaks uses impact-based attribution to measure and improve advertising ROI
0:0035:33
The Marketing Intelligence Show
Future of media & advertising: AI, AR, VR, and the evolving landscape of marketing with Mindgruve
0:0034:26
The Marketing Intelligence Show
Marketing attribution in a privacy-first world: MMM, incrementality testing, and triangulation with Andrew Covato
0:0046:46
The Marketing Intelligence Show
Decoding Incrementality testing: A deep dive into marketing measurement techniques with Olivia Kory
0:0034:05
The Marketing Intelligence Show
The right data for better decisions: How marketers can use on-demand and centralized data to make better decisions
0:0025:34
The Marketing Intelligence Show
The future of Google Search & Ads in the age of Gen AI
0:0020:23
The Marketing Intelligence Show
Multi-touch attribution (MTA) vs marketing mix modeling (MMM)
0:0058:20
The Marketing Intelligence Show
The future of B2B measurement
0:0020:21
The Marketing Intelligence Show
Big data for marketers: Why, how, and where to start
0:0027:49
The Marketing Intelligence Show
Marketing leader roundtable: Fueling your growth with data in 2024
0:0043:13
The Marketing Intelligence Show
Using data to power your next step: Fueling 40% annual growth
0:0015:55
The Marketing Intelligence Show
The Supermetrics Full-Funnel Brand Test: How we used data to develop and launch a new brand identity
0:0044:44
The Marketing Intelligence Show
The next generation of marketing mix modelling
0:0028:17
The Marketing Intelligence Show
Why now is a great time to move to a marketing data warehouse
0:0038:53
The Marketing Intelligence Show
How top consumer brands measure marketing with Michael Kaminsky
0:0037:21
The Marketing Intelligence Show
The importance of first-party data in marketing and why CMOs should invest in a marketing data warehouse
0:0021:06
The Marketing Intelligence Show
Start Trusting Your Data: A marketing data governance framework for CMOs
0:0053:00
The Marketing Intelligence Show
Marketing mix modeling for marketing leaders
0:0039:37
The Marketing Intelligence Show
The Marketing Analytics Lifecycle
0:0044:14
The Marketing Intelligence Show
Most of your problems are due to (a lack of) Marketing Data Governance
0:0039:42
The Marketing Intelligence Show
Breaking the silos: Why you should own your marketing data
0:0043:20
The Marketing Intelligence Show
The Kaizen Framework: How to turn marketing data into growth
0:0026:02