PPC Live The Podcast
Practitioners discuss mistakes and what changed afterwards. The selected notes cover defining qualified leads, conversion tracking, client management and using AI for account analysis.
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Image credit: PPC Live / Anu Adegbola.
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PPC Live The Podcast
The Learning Phase: A $50K PPC Mistake and What It Taught Me
0:0038:49PPC Live The Podcast
We Wasted 4 Months Optimizing for the Wrong Leads ft. Saif Al-Jabbar Khan
0:0045:34- 0:0051:02
PPC Live The Podcast
Why Optimizing Google Ads Wasn’t Fixing Revenue ft Craig Graham
0:0051:48
Collected 7 Sept 2026. Coverage varies by publisher. Audio has not been independently reviewed.
About the show
Why listen A particularly good community fit: concrete failures invite useful discussion and can improve handovers, account checks and client conversations. It complements tactical tutorials with operational judgment.
September 2026 episode to review “The Day a QVC Takeover Blew the PPC Budget” with Chris Kostecki examines a budget overrun during a QVC takeover, the business context and communication failures around it, and the process improvements that followed. Written episode notes identify Anu Adegbola as host and Chris Kostecki as guest. Treat the incident as a case study rather than a claim about typical performance.
Make the listen useful Choose episodes around the channel or business question you are working on. Record the context behind the advice before planning an experiment.
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- Paid search
- Lead generation
- Agency operations
An episode from our research
EPISODE REFERENCEWe Wasted 4 Months Optimizing for the Wrong Leads ft. Saif Al-Jabbar Khan
Read the original episode notesA reference from written publisher material. No audio was listened to. Episode titles and performance claims belong to the speakers and publisher; inclusion does not establish their accuracy.
Sources and creator credits
Published by PPC Live. Hosts credited by the publisher: Anu Adegbola; Chris Kostecki.
The conversations, guests’ ideas and audio belong to their original creators. Paid Media Collective contributes the curation and editorial notes. Inclusion does not imply a partnership or submission to PMC.
Show artwork supplied through the publisher’s original feed, checked . Artwork remains credited to PPC Live.
- PPC Live The Podcast : original show page or publisher-supplied listening listing ↗PPC Live
- PPC Live The Podcast : Official show-page episode notes ↗PPC Live
We Wasted 4 Months Optimizing for the Wrong Leads ft. Saif Al-Jabbar Khan · .
Episode source checked 7 Sept 2026. The publisher may limit its archive. This metadata check does not review the audio.
Editorial research checked 6 Sept 2026.
Research notes and limits
Based on publisher descriptions, episode notes and selected transcript excerpts. Audio playback was not tested.
- Episode detail failed twice; the official listing’s substantive notes were accessible. No full transcript verified. Formerly PPCChat Roundup: retain that name as a deduplication alias. The publisher’s full subtitle contains explicit language.
- No audio was listened to and playback was not tested. Show-level launch date and update date are unknown unless stated.
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