INDEPENDENT MINDS. SHARED AMBITION.
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CONTRIBUTOR PROFILE

Dima

PPC practitioner posting as @skills_web

Dima is credited for google ads observations in the published Week 43 newsletter. This profile brings together the contributions recorded by Paid Media Collective.

Google Ads observations
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Update

Campaign creation can start from a text prompt in some accounts

Some accounts see a new first step in campaign creation: enter a website URL, describe the campaign goal in plain language and let Google AI suggest goals and assets, with "Create campaign manually" still available. Dima (@skills_web) posted the test on 9 October and Ginny Marvin confirmed it as an experiment the same day; Vivek Gupta saw it in his account this week and notes it is still rolling out. Junior team members may be guided into AI-suggested goals, so agree a review step before any prompt-built campaign goes live.

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This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.