Google releases Scene Machine, an open-source tool that turns product images into video ads
Google has released Scene Machine, an open-source tool that turns product or service images into video ads, shared by Floris van de Peppel of Google's Strategic Partnerships team. Built on Google Cloud and powered by Google AI, it offers a workflow to iterate, compose, and export video ads at scale, designed for advertisers who need creative variety for Performance Max and Demand Gen but want to avoid the time and cost of traditional video production.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.