Explore the source reporting and insights credited to Marcin Wsół in the collective.
Shows, ideas and places to learn from Marcin Wsół.
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Google will automatically upgrade legacy Video Reach and Video View campaigns to support multiple formats starting in September, per advertiser notifications. For you, this means older video campaign structures change without action, so review affected campaigns before the migration decides formats for you.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.Marcin Wsól has surfaced an upcoming Google Ads change: Google will automatically link Google Ads accounts to Merchant Center for advertisers running Shopping campaigns or product-feed-driven inventory. The auto-link enables product data and conversion flow between the two platforms, using the same mechanics as the YouTube auto-linking covered above.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.Marcin Wsół has spotted a new "Set up in Google Tag Manager" option in the Google Ads conversion configuration flow. The button sits alongside existing installation methods and pushes a pre-populated tag configuration directly into GTM: eliminating the need to manually copy conversion IDs and labels into a new tag.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.
16 contribution points · 4 credited works · #76 in the Lifetime contribution ranking.
Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.
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