Read it for
- Focus
- Consistent action
- Behaviour change
What this book covers Geert Hidding presents focus as a deliberate switch between zooming out for direction and zooming in to take action. The book is aimed at professionals who alternate between getting lost in daily tasks and staying at the level of plans.
Bring it to your work PMC suggestion: Pair one important business or client outcome with a specific next action, then return to the wider goal when a full task list begins driving decisions.
Reading context Bob Meijer recommended the title. Managementboek’s practitioner review by Hendrika Willemse-Vreugdenhil finds the zooming in and out model practical and applicable, highlighting its prompts for moving from insight to action. The PPC Summit 2026 program separately lists Hidding’s keynote, The Pivot Point: How to turn potential into performance. The book is a general performance and behaviour-change work, not a paid-media tactics manual. Its full text was not read.
Take the idea off the page.
What this book covers Geert Hidding presents focus as a deliberate switch between zooming out for direction and zooming in to take action. The book is aimed at professionals who alternate between getting lost in daily tasks and staying at the level of plans. Bring it to your work PMC suggestion: Pair one important business or client outcome with a specific next action, then return to the wider goal when a full task list begins driving decisions. Reading context Bob Meijer recommended the title. Managementboek’s practitioner review by Hendrika Willemse-Vreugdenhil finds the zooming in and out model practical and applicable, highlighting its prompts for moving from insight to action. The PPC Summit 2026 program separately lists Hidding’s keynote, The Pivot Point: How to turn potential into performance. The book is a general performance and behaviour-change work, not a paid-media tactics manual. Its full text was not read.
Talk with the collective

