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Charlotte Osborne, professional portrait
CONTRIBUTOR PROFILE

Charlotte Osborne

PPC practitioner and former agency co-owner

Charlotte Osborne is a PPC practitioner with experience managing advertising accounts and co-owning a digital agency. She contributed to PPC Live’s discussion about Google Ads account control, drawing on her agency background to examine continuity, access and the responsibilities that should be clear in a client relationship.

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THE WORK BEHIND THE PROFILE

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Shows, ideas and places to learn from Charlotte Osborne.

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Article

Who should control a client’s Google Ads account?

Anu Adegbola brings together five practitioners’ perspectives on control of a client’s Google Ads account. The discussion covers continuity, access, historical data and the complications that can arise when an agency relationship ends. Read it before agreeing an onboarding or handover process. The contributors explain why the operational arrangement should be understood from the start, including any reseller constraints, so a business can retain access to the information and capabilities it needs when its service providers change.

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Image: PPC Live

This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.

Contribution ranking & points 2 pts
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Contribution points

2 contribution points · 1 credited works · #612 in the Lifetime contribution ranking.

Articles · 2 pts

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