Juliana Jackson is an enterprise strategist at Jellyfish whose work connects AI, data science and digital experience. She writes Beyond the Mean and hosts the Standard Deviation Podcast, examining marketing measurement, experimentation and organisational decision-making. Her recent writing explores creative intelligence: how teams can understand the contribution of individual creative components and use that knowledge to improve advertising decisions.
AI strategyCreative intelligenceDigital analyticsExperimentationEnterprise data strategyMeasurementCreativeAutomation
Technical-marketing and analytics conversations. The selected episode with Barbara Galiza compares attribution approaches and discusses incrementality alongside practical measurement concerns.
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Contribution ranking & points 8 ptsWORK IN THE COLLECTIVE
Contribution points
8 contribution points · 1 credited works · #148 in the Lifetime contribution ranking.
Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.