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CONTRIBUTOR PROFILE

Yoann Ferrand

Paid media consultant and newsletter curator

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Yoann Ferrand works in performance marketing, with experience managing complex advertising accounts in travel and retail. His background includes work at Trainline and Decathlon. Through Paid Media Collective, he curates industry updates and recognises the practitioners who share useful discoveries, connecting advertisers with original reporting and practical knowledge.

Paid media strategyTravel advertisingRetail advertisingIndustry curationPaid searchCommunityPlatform updates
THE WORK BEHIND THE PROFILE

Explore Yoann’s work

Shows, ideas and places to learn from Yoann Ferrand.

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Channels & websites1

Newsletters1

Newsletter

Paid Media Collective

Yoann Ferrand’s weekly briefing connects paid search, paid social, retail media and measurement updates, explaining what changed, why it matters and what to check next, with original contributors credited.

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Newsfeed1

This is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.

Contribution ranking & points 10 pts
WORK IN THE COLLECTIVE

Contribution points

10 contribution points · 1 credited works · #107 in the Lifetime contribution ranking.

Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.

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