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Poland asks the EU to fine Meta €250 million over alleged scam-ad failures
Poland has asked the European Commission to impose a €250 million fine on Meta, alleging that the company failed to remove fraudulent advertisements after notification. CERT Polska identified 122 ads it classified as fraudulent; the minister said 10 were removed, 106 were left online, and 6 received no response, while Meta said it continues to invest in technology and partnerships to combat fraud.
Why it matters for advertisers
For you, this means scam-ad handling is becoming a regulatory exposure and a brand-safety issue, so preserve escalation records and ask platforms how reported cases of impersonation and fraud are resolved.
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Poland asks the EU to fine Meta €250 million over alleged scam-ad failures
Poland has asked the European Commission to impose a €250 million fine on Meta, alleging that the company failed to remove fraudulent advertisements after notification. CERT Polska identified 122 ads it classified as fraudulent; the minister said 10 were removed, 106 were left online, and 6 received no response, while Meta said it continues to invest in technology and partnerships to combat fraud. For you, this means scam-ad handling is becoming a regulatory exposure and a brand-safety issue, so preserve escalation records and ask platforms how reported cases of impersonation and fraud are resolved.
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