Amazon Ads · Status at source date: Newsletter archive
The new Seller Central becomes mandatory and irreversible
Amazon is rolling the new Seller Central to all users, with no option to revert once the transition completes and no timeline warning beforehand.

Why it matters for advertisers
For you, this means the old interface can disappear any day, so retrain teams and update SOPs now.
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Original newsletter text and archive evidence
The new Seller Central becomes mandatory and irreversible
Amazon is rolling the new Seller Central to all users, with no option to revert once the transition completes and no timeline warning beforehand. For you, this means the old interface can disappear any day, so retrain teams and update SOPs now.
Source captured . No explicit first-contributor label was provided for this update.



