Use it for

  • Useful to specialist measurement teams evaluating cross-channel investment.

Before you open it

Open-source package; compute and analyst time required.

  • Python environment, modelling expertise, prepared aggregated KPI/media/control data; GPU recommended.
  • The README specifies Python 3.11-3.13, while main-branch pyproject.toml declares Python >=3.10. Check a pinned release and its dependency compatibility before installation.
  • Linux GPU or CPU; macOS CPU with no official macOS GPU support.
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The people behind the resource

Resource notes and library artwork curated by Paid Media Collective. The original work belongs to the contributors credited above. Inclusion does not imply a partnership or a member submission.

Apache-2.0.

Source review and practical limitations

Source reviewed · 6 September 2026. We reviewed the source to the level stated here; tools, courses and account workflows have not been tested end to end.

Update date shown by the source: 2 September 2026.

  • No installation, dependency compatibility test, data upload or model execution performed.
  • v2.0.0 includes breaking changes; existing pipelines require migration review.
  • Source update 2026-09-02 is the v2.0.0 changelog date, not independent verification of the PyPI publication date. Default-branch metadata and release dependencies can differ.
  • Results depend on modelling assumptions, data quality and calibration; this is an advanced analytical workflow.