Google Ads · Status at source date: Newsletter archive
Google Ads bans online gambling advertising in Ethiopia
Google Ads has updated its Gambling and games policy to disallow all promotion of online gambling content targeting Ethiopia, effective immediately. All existing online gambling certifications in Ethiopia have been revoked, and applications for certification will no longer be accepted.
This update uses a PMC cover because no suitable source image was available when checked on 8 Sept 2026. Available source and video links are retained.
Why it matters for advertisers
For you, this means advertisers targeting Ethiopia must remove any online gambling campaigns immediately to avoid policy violations.
Perspective from the original PMC newsletter.Sources & contributor credit
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Original newsletter text and archive evidence
Google Ads bans online gambling advertising in Ethiopia
Google Ads has updated its Gambling and games policy to disallow all promotion of online gambling content targeting Ethiopia, effective immediately. All existing online gambling certifications in Ethiopia have been revoked, and applications for certification will no longer be accepted. For you, this means advertisers targeting Ethiopia must remove any online gambling campaigns immediately to avoid policy violations.
Source captured . No explicit first-contributor label was provided for this update.