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Google Data Manager adds Google Drive as a supported source for offline conversions and Customer Match

Written by Paid Media Collective
IN BRIEF

Google has expanded the supported data sources in Data Manager to include Google Drive. Advertisers can now use files stored in Google Drive to import offline conversion data or upload customer lists via direct connection workflows.

Original newsletter image: Google Data Manager adds Google Drive as a supported source for offline conversions and Customer Match
Via the Paid Media Collective newsletter. Original visual creator unverified.View full-size image

What changed

Previously, sources were limited to platforms like BigQuery, Salesforce, and Google Sheets.

THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means faster integrations if your team already uses Drive for data handling, reducing friction when connecting first-party data to Google Ads.

Perspective from the original PMC newsletter.

Sources & contributor credit

  1. Newsletter coverage · Paid Media Collective newsletter

    Original newsletter text, contributor labels and media for this update.

  2. Source referenced in newsletterGoogle Ads Data Manager Help

    Linked from the original newsletter. The source publication date has not been independently confirmed.

First Contributor

Original creator unverified

The names below are source credits. The original creator and first-reporting priority have not yet been independently verified.

Attribution evidence and limitations

Full attribution review pending.

A source link alone does not establish original authorship.

Original image and video creators have not yet been verified.

Published on this site

This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.

Explore the source reporting
Original newsletter text and archive evidence

Google Data Manager adds Google Drive as a supported source for offline conversions and Customer Match

Google has expanded the supported data sources in Data Manager to include Google Drive. Advertisers can now use files stored in Google Drive to import offline conversion data or upload customer lists via direct connection workflows. Previously, sources were limited to platforms like BigQuery, Salesforce, and Google Sheets. For you, this means faster integrations if your team already uses Drive for data handling, reducing friction when connecting first-party data to Google Ads.

Source captured . No explicit first-contributor label was provided for this update.

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