Microsoft Advertising · Status at source date: Newsletter archive
Microsoft Brand Agents are now available for Shopify merchants via Clarity
Microsoft has launched Brand Agents for Shopify merchants through Microsoft Clarity. The AI-powered shopping assistants speak in your brand's voice, guide customers from discovery to purchase, and can be deployed in hours.

What changed
Alexander Del Rossa reported 3× higher conversion rates in agent-assisted sessions. The feature includes built-in analytics showing engagement rates, conversion uplift, and average order value comparisons between assisted and organic traffic.
Why it matters for advertisers
For you, this means a free, integrated AI shopping assistant for Shopify stores, with built-in performance tracking.
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Original newsletter text and archive evidence
Microsoft Brand Agents are now available for Shopify merchants via Clarity
Microsoft has launched Brand Agents for Shopify merchants through Microsoft Clarity. The AI-powered shopping assistants speak in your brand's voice, guide customers from discovery to purchase, and can be deployed in hours. Alexander Del Rossa reported 3× higher conversion rates in agent-assisted sessions. The feature includes built-in analytics showing engagement rates, conversion uplift, and average order value comparisons between assisted and organic traffic. For you, this means a free, integrated AI shopping assistant for Shopify stores, with built-in performance tracking.
Source captured . No explicit first-contributor label was provided for this update.


