Microsoft Advertising · Status at source date: Newsletter archive
Microsoft widens cryptocurrency advertising while keeping video restrictions
Microsoft is piloting Audience Ads for pre-approved cryptocurrency exchanges in markets where cryptocurrency advertising is permitted, while Display, Video, and CTV formats remain restricted. Its country policies now expressly allow eligible exchanges in Audience and Search ads in Australia and Brazil.
This update uses a PMC cover because no suitable source image was available when checked on 8 Sept 2026. Available source and video links are retained.
Why it matters for advertisers
For you, this means access is expanding by market and format rather than through a blanket policy change, so verify pre-approval, local licensing, and inventory eligibility before building campaigns.
Perspective from the original PMC newsletter.Sources & contributor credit
- Newsletter coverage · Paid Media Collective newsletter
Original newsletter text, contributor labels and media for this update.
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Attribution evidence and limitations
Full attribution review pending.
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- Published on this site
This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Microsoft widens cryptocurrency advertising while keeping video restrictions
Microsoft is piloting Audience Ads for pre-approved cryptocurrency exchanges in markets where cryptocurrency advertising is permitted, while Display, Video, and CTV formats remain restricted. Its country policies now expressly allow eligible exchanges in Audience and Search ads in Australia and Brazil. For you, this means access is expanding by market and format rather than through a blanket policy change, so verify pre-approval, local licensing, and inventory eligibility before building campaigns.
Source captured . First-contributor labels follow the newsletter’s explicit wording.
