Google Search Console · Status at source date: Newsletter archive
Search Console adds platform properties for social and video
Google is rolling out a new Search Console property type, "platform properties," letting you register Instagram, TikTok, X, or YouTube and see how that content performs in Google Search and Discover. It reports clicks, impressions, top posts, and the search terms that surface your social and video content.
Why it matters for advertisers
For you, this means social and video reach in Search becomes measurable, so add the platforms you publish on and treat them as discovery surfaces.
Perspective from the original PMC newsletter.Sources & contributor credit
- Newsletter coverage · Paid Media Collective newsletter
Original newsletter text, contributor labels and media for this update.
- Source referenced in newsletterGoogle Search Central Blog
Linked from the original newsletter. The source publication date has not been independently confirmed.
Original creator unverified
The original creator has not yet been verified. Newsletter curation and publication do not establish original authorship.
Attribution evidence and limitations
Full attribution review pending.
A source link alone does not establish original authorship.
Original image and video creators have not yet been verified.
- Published on this site
This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Search Console adds platform properties for social and video
Google is rolling out a new Search Console property type, "platform properties," letting you register Instagram, TikTok, X, or YouTube and see how that content performs in Google Search and Discover. It reports clicks, impressions, top posts, and the search terms that surface your social and video content. For you, this means social and video reach in Search becomes measurable, so add the platforms you publish on and treat them as discovery surfaces.
Source captured . No explicit first-contributor label was provided for this update.
