Google Search Console · Status at source date: Newsletter archive
Search Console platform properties go global
Platform properties are now live for all Search Console users, tracking how Instagram, TikTok, X, and YouTube posts perform on Google Search, Discover, and News. Connecting an account creates a new property per platform.

Why it matters for advertisers
For you, this means social content earns its own Search reporting, so connect brand accounts and measure their organic Google footprint.
Perspective from the original PMC newsletter.Sources & contributor credit
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This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Search Console platform properties go global
Platform properties are now live for all Search Console users, tracking how Instagram, TikTok, X, and YouTube posts perform on Google Search, Discover, and News. Connecting an account creates a new property per platform. For you, this means social content earns its own Search reporting, so connect brand accounts and measure their organic Google footprint.
Source captured . No explicit first-contributor label was provided for this update.




