Use it for
- Plan a move from form submissions or equal-value conversions toward business value.
- Stabilise the desired conversion goal and value feed before evaluating a new bidding approach.
Before you open it
Public reference documentation. Applying the guidance may require an account, suitable data or specialist support.
The people behind the resource
- GoogleOriginal documentation
Resource notes and library artwork curated by Paid Media Collective. The original work belongs to the contributors credited above. Inclusion does not imply a partnership or a member submission.
No open redistribution licence established; link to the original.
Source review and practical limitations
Source reviewed · 6 September 2026. We reviewed the source to the level stated here; tools, courses and account workflows have not been tested end to end.
- Platform guidance; readiness depends on reliable values, sufficient data and reporting delay.
- Reference documentation only. No account workflow, code or model was tested as part of this reading review.
