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THE PAID MEDIA TOOLKIT

Paid media tools.
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Find specialist software and general work tools for the task ahead. Select Platform tools when you need the advertising platforms’ own utilities.

210 tools23 workflows333 sources

Latest source check 7 October 2026 · Curated by Paid Media Collective

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Chrome extensions (16)
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16 tools to explore

Chrome extensions across all tool types, including official platform helpers.

Available review scores are dated snapshots. Open the provider for current reviews.

Tracking
Specialist software

Adswerve dataLayer Inspector+

Inspect dataLayer pushes and analytics events during ecommerce tracking QA.

Chrome extensionOfficial documentation
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Scores are dated snapshots, not live ratings.

Chrome Web Store: Adswerve dataLayer Inspector+

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled 4 days ago at retrieval.

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Tracking
Specialist software

Analytics Debugger

Inspect analytics and marketing-pixel requests in DevTools across supported vendors.

Chrome extensionOfficial documentation
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Scores are dated snapshots, not live ratings.

Chrome Web Store: Analytics Debugger

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Landing pages and testing
Specialist software

Detailed SEO Extension

Quickly inspect landing-page titles, descriptions, robots directives and other on-page SEO details.

Chrome extensionFree access optionOfficial documentation
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Scores are dated snapshots, not live ratings.

Chrome Web Store: Detailed SEO Extension

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled today at retrieval.

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Creative
Specialist software

Foreplay

Save advertising references into shared boards and organise inspiration for a creative brief.

Chrome extensionOfficial documentation
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G2: Foreplay

Retrieved . The source was indexed 4 months ago at retrieval.

Chrome Web Store: Ad Library - Save Facebook TikTok - Foreplay

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Creative
General work tools

GoFullPage

Capture complete landing pages as images or PDFs for creative references and audit handoffs.

Chrome extensionOfficial documentation
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Chrome Web Store4.9/ 584.2K ratings28 Sept 2026 snapshot

Rated product: GoFullPage - Full Page Screen Capture

Product & rating notes

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Chrome Web Store: GoFullPage - Full Page Screen Capture

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled today at retrieval.

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Campaign operations
Specialist software

Google Ads UI Declutter

Hide selected recommendations, AI summaries and promotional notices in Google Ads with separate on/off controls.

Chrome extensionOfficial documentation
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Chrome Web Store5.0/ 59 ratings30 Sept 2026 snapshot

Rated product: Google Ads UI Declutter - PPC Mastery

Product & rating notes

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Chrome Web Store: Google Ads UI Declutter - PPC Mastery

Rating for this Chrome extension only. Small sample: nine ratings. Dated store observation, not a count of written reviews or an efficacy assessment.

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Platform tools

Google Tag Assistant

Inspect tag events and data, debug implementations and share diagnostic sessions.

Chrome extensionOfficial documentation
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Scores are dated snapshots, not live ratings.

Chrome Web Store: Tag Assistant

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled today at retrieval.

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Market and ad research
Specialist software

Keyword Surfer

Collect related keywords and search-volume estimates in Google results, then export keyword collections.

Chrome extensionFree access optionOfficial documentation
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Chrome Web Store: Keyword Surfer

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled 2 weeks ago at retrieval.

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Campaign operations
Specialist software

Keywordme

A Chrome extension for building keyword lists, selecting negative keywords and applying match types inside Google Ads.

Chrome extension
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Chrome Web Store4.7/ 513 ratings28 Sept 2026 snapshot

Rated product: Google Ads Keyword Optimization Tool

Product & rating notes

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Chrome Web Store: Google Ads Keyword Optimization Tool

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled 2 days ago at retrieval.

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Market and ad research
Specialist software

Keywords Everywhere

Add keyword, CPC, search-volume and related-term research to supported websites.

Chrome extensionFree access optionOfficial documentation
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Chrome Web Store4.5/ 55.7K ratings28 Sept 2026 snapshot

Rated product: Keywords Everywhere - Keyword Tool

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Chrome Web Store: Keywords Everywhere - Keyword Tool

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Tracking
Platform tools

Meta Ads Data Advisor

Inspect Meta tracking and assist setup of supported marketing-data connections.

Chrome extensionFree access optionOfficial documentation
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Chrome Web Store: Meta Ads Data Advisor

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled today at retrieval.

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Specialist software

Omnibug

Decode, filter and export outgoing marketing and analytics requests.

Chrome extensionOfficial documentation
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Chrome Web Store: Omnibug

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Specialist software

Stape GTM Helper

Make GTM preview easier to inspect with tag colours, filters, formatted JSON and server-container consent indicators.

Chrome extensionFree access optionOfficial documentation
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Chrome Web Store: Stape GTM Helper

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Platform tools

TikTok Pixel Helper

Find TikTok Pixel installation errors and implementation warnings.

Chrome extensionOfficial documentation
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Chrome Web Store: TikTok Pixel Helper

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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Platform tools

UET Tag Helper

Inspect Microsoft Advertising UET tags, conversion setup and remarketing parameters.

Chrome extensionOfficial documentation
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Chrome Web Store4.5/ 526 ratings28 Sept 2026 snapshot

Rated product: UET Tag Helper (by Microsoft Advertising)

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Chrome Web Store: UET Tag Helper (by Microsoft Advertising)

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

Retrieved . Store page snapshot; source crawled yesterday at retrieval.

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Market and ad research
Specialist software

Wappalyzer

Identify website analytics, ecommerce and marketing technologies and export detected technologies.

Chrome extensionOfficial documentation
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Chrome Web Store4.6/ 52k ratings28 Sept 2026 snapshot

Rated product: Wappalyzer - Technology profiler

Product & rating notes

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Chrome Web Store: Wappalyzer - Technology profiler

Rating for this Chrome extension only. Dated store observation; ratings and counts can change. Rating count is not the count of written reviews.

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