Google Ads · Status at source date: Newsletter archive
EU financial advertiser verification starts rolling out
Google's tightened verification for financial services advertisers began rolling out across the EU this week. Identities are verified before campaigns launch, not after.

What changed
This continues the programme announced in Week 25.
Why it matters for advertisers
For you, this means EU financial campaigns cannot start unverified, so complete verification before planned launches.
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Original newsletter text and archive evidence
EU financial advertiser verification starts rolling out
Google's tightened verification for financial services advertisers began rolling out across the EU this week. Identities are verified before campaigns launch, not after. This continues the programme announced in Week 25. For you, this means EU financial campaigns cannot start unverified, so complete verification before planned launches.
Source captured . No explicit first-contributor label was provided for this update.




