Google Ads · Status at source date: Newsletter archive
Google Ads to allow online gambling ads in Belarus from January 22, 2026
Google Ads will begin accepting online gambling advertisements in Belarus from licensed operators starting January 22, 2026. Permitted ad types include online poker, sports betting, online casino games, and state lotteries.
This update uses a PMC cover because no suitable source image was available when checked on 8 Sept 2026. Available source and video links are retained.
What changed
Operators must hold authorisation from the Ministry of Taxes and Duties, while lottery operators must be established by the Office of the President or the Ministry of Sport and Tourism.
Why it matters for advertisers
For you, this means new advertising opportunities in Belarus for licensed gambling operators, with certification required before running ads.
Perspective from the original PMC newsletter.Sources & contributor credit
- Newsletter coverage · Paid Media Collective newsletter
Original newsletter text, contributor labels and media for this update.
- Source referenced in newsletterGoogle Ads Policy Help
Linked from the original newsletter. The source publication date has not been independently confirmed.
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Attribution evidence and limitations
Full attribution review pending.
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- Published on this site
This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Google Ads to allow online gambling ads in Belarus from January 22, 2026
Google Ads will begin accepting online gambling advertisements in Belarus from licensed operators starting January 22, 2026. Permitted ad types include online poker, sports betting, online casino games, and state lotteries. Operators must hold authorisation from the Ministry of Taxes and Duties, while lottery operators must be established by the Office of the President or the Ministry of Sport and Tourism. For you, this means new advertising opportunities in Belarus for licensed gambling operators, with certification required before running ads.
Source captured . No explicit first-contributor label was provided for this update.