Google Merchant Center · Status at source date: Newsletter archive
Google Merchant Centre automatic import shows significant update delays
Testing reveals that Google Merchant Centre's automatic import feature, which claims 24-hour updates, is showing 9-10-day delays. Product data was last updated on January 4th and checked on January 13th.
What changed
Beyond outdated data, inconsistent product ID mapping between your site and Merchant Centre can break remarketing campaigns.
Why it matters for advertisers
For you, this means using proper feed uploads from your e-commerce platform or Google Sheets rather than relying on automatic imports.
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Google Merchant Centre automatic import shows significant update delays
Testing reveals that Google Merchant Centre's automatic import feature, which claims 24-hour updates, is showing 9-10-day delays. Product data was last updated on January 4th and checked on January 13th. Beyond outdated data, inconsistent product ID mapping between your site and Merchant Centre can break remarketing campaigns. For you, this means using proper feed uploads from your e-commerce platform or Google Sheets rather than relying on automatic imports.
Source captured . No explicit first-contributor label was provided for this update.
