Google Ads · Status at source date: Newsletter archive
Smarter Ecommerce releases free Google Ads Benchmarks dashboard
Smarter Ecommerce has released a Google Ads Benchmarks dashboard to help advertisers validate their metrics against the wider ecosystem. The dashboard provides clarity on channel-specific performance, market pressure from major players such as Amazon and Temu, and key metrics, including AOV, ROAS, and click volume comparisons.

What changed
The Pro Version is free and allows filtering by industry and custom timeframes.
Why it matters for advertisers
For you, this means benchmarking context when evaluating whether metric changes reflect optimisation issues or market conditions.
Perspective from the original PMC newsletter.Sources & contributor credit
- Newsletter coverage · Paid Media Collective newsletter
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- Source referenced in newsletterLinkedIn
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- Source referenced in newsletterGet the dashboard
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Attribution evidence and limitations
Full attribution review pending.
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- Published on this site
This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Smarter Ecommerce releases free Google Ads Benchmarks dashboard
Smarter Ecommerce has released a Google Ads Benchmarks dashboard to help advertisers validate their metrics against the wider ecosystem. The dashboard provides clarity on channel-specific performance, market pressure from major players such as Amazon and Temu, and key metrics, including AOV, ROAS, and click volume comparisons. The Pro Version is free and allows filtering by industry and custom timeframes. For you, this means benchmarking context when evaluating whether metric changes reflect optimisation issues or market conditions.
Source captured . No explicit first-contributor label was provided for this update.




