INDEPENDENT MINDS. SHARED AMBITION.
THE COLLECTIVE SCREENING ROOM · 12 SEPTEMBER 2026

Good videos.
Better decisions.

Practical learning for the people running paid media teams. Find a useful lesson on agency operations, creative, campaign strategy or measurement, then learn directly from the people who made it.

Explore the library

Independent selection and research by Paid Media Collective. Videos and thumbnails credited to their original creators below.

311
searchable videos
21
creator listings
80
descriptions or transcripts reviewed
311
records in the research catalogue
THREE PLACES TO START

One video. One useful decision.

Start with the question your team needs to answer. These selections draw on original descriptions and chapters; the Seth Gorton interview also includes sampled transcript review.

01 / AGENCY OPERATIONS

How he grew his Google Ads agency with CRO and AI w/ Seth Gorton

Video and thumbnail: PPC Mastery, with Seth Gorton (Searchly)

Uploaded
1,377 viewsObserved · Source metadata count

Seth Gorton discusses extending an agency's responsibility from ad clicks into landing pages, conversion-rate optimisation and CRM workflows, alongside how AI changes delivery and staffing.

Bring this question: Which problem after the click should our agency take responsibility for?

Watch on YouTube
02 / CREATIVE STRATEGY

How I Build an Elite Creative Strategy for a Brand in One Sitting

Video and thumbnail: Dara Denney

Uploaded
30,063 viewsObserved · Source metadata count

A research-led creative-planning process covering reputation analysis, customer objections, review mining, personas and gaps in a brand's ads, followed by a monthly or quarterly roadmap.

Bring this question: Which customer objection deserves the next creative test?

Watch on YouTube
03 / PERFORMANCE MAX

Performance Max Optimization: Structure, Signals & Intent Done Right | PPC TH 123

Video and thumbnail: Optmyzr / PPC Town Hall, with Bia Camargo

Uploaded
277 viewsObserved · Source metadata count

Bia Camargo presents a framework for reviewing conversion actions, intent signals, campaign structure and Merchant Center feed health before relying on automation.

Bring this question: What evidence should we check before changing the account structure?

Watch on YouTube

Players connect to YouTube when you press play. About video privacy. PPC Mastery promotes its community; Dara Denney discloses Storyblocks sponsorship; Optmyzr publishes the Performance Max interview and promotes its software.

FIND YOUR NEXT LESSON

Explore the video library.

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311 videos found · Page 14 of 16

Published by Paid Media Pros
Listing discovery

Google Call Ads Are Going Away

By Paid Media Pros

Uploaded
771 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Paid Media Strategy

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

Google Display Ads Going Away

By Paid Media Pros

Uploaded
1,380 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Paid Media Strategy

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

Google YouTube Shorts Ads Campaigns

By Paid Media Pros

Uploaded
1,574 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
YouTube and video ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

LinkedIn Creator Partnership Ads

By Paid Media Pros

Uploaded
707 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
LinkedIn Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

LinkedIn Follower Ads

By Paid Media Pros

Uploaded
1,395 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
LinkedIn Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Uploaded
416 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Microsoft Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

Reddit 6 Second Ad Views Goal

By Paid Media Pros

Uploaded
185 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Reddit Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

SMS Verification for Meta Ads Instant Forms

By Paid Media Pros

Uploaded
1,716 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Lead GenerationLead quality and CRMMeta Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

TikTok Lead Gen Forms

By Paid Media Pros

Uploaded
1,185 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Lead GenerationTikTok Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

What to Do When Conversions Break in Google Ads

By Paid Media Pros

Uploaded
1,211 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Auditing And DiagnosticsConversion TrackingGoogle Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Paid Media Pros
Listing discovery

You Have Many More Options Than Just Google Ads

By Paid Media Pros

Uploaded
947 viewsObserved · Source metadata countView count source
YouTube channel: Paid Media Pros · checked Metadata checked Content review date not recorded
Google Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
220 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Account Access And PolicyGoogle Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Listing discovery

Google Adds Gemini Powered Ask Ad Manager

By Surfside PPC

Uploaded
326 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Automation and AI

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
833 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Automation and AIGoogle Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
773 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Google Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
371 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Budget And BiddingGoogle Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
911 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Google Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
215 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Audiences And TargetingGoogle Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
477 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Google Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

Published by Surfside PPC
Uploaded
453 viewsObserved · Source metadata countView count source
YouTube channel: Surfside PPC · checked Metadata checked Content review date not recorded
Google Ads

Commercial context: Not checked for this video; do not infer absence of sponsorship or promotion.

Review limits: Relevance inferred from the title and creator listing; description, transcript and advice not reviewed. Exact upload date not verified; relative age retained as displayed. A year in the title is not treated as the upload year.

CREDIT WHERE IT BELONGS

Meet the people behind the lessons.

Thank you to these educators, publishers and their guests for sharing their work. Every listing links to its original video. Their inclusion recognises their work and does not imply a partnership, endorsement or Paid Media Collective membership.

COMMUNITY CONTEXT

The questions behind the search.

Contributors in r/PPC, r/FacebookAds, r/googleads and r/Google_Ads helped surface learning needs and creator recommendations. Their discussions informed discovery; they are anecdotal opinions rather than proof of a video's quality or results. Follow the original threads to read the contributions in context.

Creative strategy

Members ask for current, affordable creative education; replies recommend Dara Denney and Barry Hott.

2026-03-29

Who's reputable to learn from?

The original poster seeks fundamentals, metric interpretation and testing rather than isolated hacks; replies name Dara Denney and other educators.

2024-10-23

best advanced gogle ads courses for 2024?

An agency owner asks for deeper skills. Replies recommend PPC Mastery, Optmyzr Town Hall and Ed Leake, while disagreeing about how current course material is.

2024-07-08

Best YouTuber about gAds

Replies suggest Solutions 8, Surfside PPC, Aaron Young and Ed Leake; one explains the appeal of connecting account work to business goals.

2024-06-12