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Amazon Ads · Status at source date: Newsletter archive

Amazon Prompts tab begins showing data at the ad group level

Written by Paid Media Collective
IN BRIEF

The Prompts tab in Amazon Ads is finally displaying data after being empty for months since its launch. Data is now appearing at the ad group level.

Original newsletter image: Amazon Prompts tab begins showing data at the ad group level
Via the Paid Media Collective newsletter. Original visual creator unverified.View full-size image
THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means new optimisation signals for understanding how Rufus and conversational queries impact your Amazon advertising performance.

Perspective from the original PMC newsletter.

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  1. Newsletter coverage · Paid Media Collective newsletter

    Original newsletter text, contributor labels and media for this update.

  2. Source referenced in newsletterLinkedIn

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Original newsletter text and archive evidence

Amazon Prompts tab begins showing data at the ad group level

The Prompts tab in Amazon Ads is finally displaying data after being empty for months since its launch. Data is now appearing at the ad group level. For you, this means new optimisation signals for understanding how Rufus and conversational queries impact your Amazon advertising performance.

Source captured . No explicit first-contributor label was provided for this update.

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