INDEPENDENT MINDS. SHARED AMBITION.
Back to the newsfeed
Paid search1 min read

Google Merchant Center · Status at source date: Newsletter archive

Google Merchant Centre renames "Destinations" to "Marketing methods"

Written by Paid Media Collective
IN BRIEF

Google Merchant Centre has updated its terminology, renaming "Destinations" to "Marketing methods." The change aims to better reflect the options merchants have to control product visibility and distribution across Google's surfaces.

Original newsletter image: Google Merchant Centre renames "Destinations" to "Marketing methods"
Via the Paid Media Collective newsletter. Original visual creator unverified.View full-size image
THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means looking for "Marketing methods" instead of "Destinations" when configuring feed settings: a minor terminology update but worth noting to avoid confusion when navigating Merchant Centre.

Perspective from the original PMC newsletter.

Sources & contributor credit

  1. Newsletter coverage · Paid Media Collective newsletter

    Original newsletter text, contributor labels and media for this update.

  2. Source referenced in newsletterPPC News Feed

    Linked from the original newsletter. The source publication date has not been independently confirmed.

Spotted by

Original creator unverified

The names below are source credits. The original creator and first-reporting priority have not yet been independently verified.

Attribution evidence and limitations

Full attribution review pending.

A source link alone does not establish original authorship.

Original image and video creators have not yet been verified.

Published on this site

This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.

Explore the source reporting
Original newsletter text and archive evidence

Google Merchant Centre renames "Destinations" to "Marketing methods"

Google Merchant Centre has updated its terminology, renaming "Destinations" to "Marketing methods." The change aims to better reflect the options merchants have to control product visibility and distribution across Google's surfaces.

For you, this means looking for "Marketing methods" instead of "Destinations" when configuring feed settings: a minor terminology update but worth noting to avoid confusion when navigating Merchant Centre.

Source captured . No explicit first-contributor label was provided for this update.

Newsletter coverage (1)📰 🦸‍♂️ Paid Media News (Week 8) 🦸♀️ · 23 Feb 2026