Google Ads · Status at source date: Newsletter archive
Google tests image sitelink assets in Search ads
Anthony Higman has flagged a new Google Ads test placing image sitelink assets within Search ads. The format pairs sitelinks with images rather than the usual text-only links, giving the sponsored unit a more visual presentation beneath the main ad.
What changed
It is an early sighting rather than a confirmed rollout and sits within a broader run of sitelink and asset format experiments that Google is running this week. The practical interest is in how much control advertisers will have over which images appear.
Why it matters for advertisers
For you, this means advertisers may soon be able to enrich sitelinks with imagery, making Search ads more visual. Worth ensuring high-quality image assets are in place at the account level so campaigns are eligible if the test widens.
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Original newsletter text and archive evidence
Google tests image sitelink assets in Search ads
Anthony Higman has flagged a new Google Ads test placing image sitelink assets within Search ads. The format pairs sitelinks with images rather than the usual text-only links, giving the sponsored unit a more visual presentation beneath the main ad.
It is an early sighting rather than a confirmed rollout and sits within a broader run of sitelink and asset format experiments that Google is running this week. The practical interest is in how much control advertisers will have over which images appear.
For you, this means advertisers may soon be able to enrich sitelinks with imagery, making Search ads more visual. Worth ensuring high-quality image assets are in place at the account level so campaigns are eligible if the test widens.
Source captured . No explicit first-contributor label was provided for this update.
