Google Ads · Status at source date: Newsletter archive
Google updates three ad policies in one sweep
Google has published three policy changes affecting regulated categories. For you, this means new eligibility and certification requirements between late July and mid-September, so check each policy against your verticals now.
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What changed
Google has published three policy changes affecting regulated categories.
Why it matters for advertisers
For you, this means new eligibility and certification requirements between late July and mid-September, so check each policy against your verticals now. Alcohol - ad eligibility expands to additional markets from 28 July 2026, including Botswana, Brazil, Croatia, and South Korea, subject to local law Gambling and games - expanded certification requirements take effect 14 September 2026 Prediction markets - the policy is updated in July 2026 to prohibit prediction-market advertising.
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Original newsletter text and archive evidence
Google updates three ad policies in one sweep
Google has published three policy changes affecting regulated categories. For you, this means new eligibility and certification requirements between late July and mid-September, so check each policy against your verticals now.
Alcohol - ad eligibility expands to additional markets from 28 July 2026, including Botswana, Brazil, Croatia, and South Korea, subject to local law Gambling and games - expanded certification requirements take effect 14 September 2026 Prediction markets - the policy is updated in July 2026 to prohibit prediction-market advertising.
Source captured . No explicit first-contributor label was provided for this update.
