Google Ads · Status at source date: Newsletter archive
Microsoft PMax landing page (Final URL) reporting is now live
Landing page reporting is now available for Performance Max campaigns in Microsoft Advertising, showing performance by Final URL, including spend, impressions, clicks, conversion metrics, and ROAS. The view can be segmented by campaign, asset group, and custom parameters.

What changed
The default search term column in search term insights reporting is also now visible by default, with full migration to the search term column coming in May.
Why it matters for advertisers
For you, this means identifying which landing pages are absorbing PMax budget without converting: and cross-referencing Microsoft Clarity heatmap data to understand why: before reallocating asset group URLs.
Perspective from the original PMC newsletter.Sources & contributor credit
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- Published on this site
This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
Microsoft PMax landing page (Final URL) reporting is now live
Landing page reporting is now available for Performance Max campaigns in Microsoft Advertising, showing performance by Final URL, including spend, impressions, clicks, conversion metrics, and ROAS. The view can be segmented by campaign, asset group, and custom parameters. The default search term column in search term insights reporting is also now visible by default, with full migration to the search term column coming in May.
For you, this means identifying which landing pages are absorbing PMax budget without converting: and cross-referencing Microsoft Clarity heatmap data to understand why: before reallocating asset group URLs.
Source captured . No explicit first-contributor label was provided for this update.




