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Performance Max gets campaign-level tracking and aggregate delivery diagnostics

Written by Paid Media Collective
IN BRIEF

Microsoft has documented campaign-level tracking templates for Performance Max shopping product URLs, including the use of {AdGroup} to populate asset-group values. A separate rollout adds an aggregate Delivery status to the Campaigns grid, showing the highest-priority issue with clickable diagnostics and an immediate refresh after a fix.

Original newsletter image: Performance Max gets campaign-level tracking and aggregate delivery diagnostics
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THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means that measurement and troubleshooting require fewer campaign-level workarounds, so standardise tracking templates and teach teams to inspect diagnostic details rather than relying on the headline status alone.

Perspective from the original PMC newsletter.

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Original newsletter text and archive evidence

Performance Max gets campaign-level tracking and aggregate delivery diagnostics

Microsoft has documented campaign-level tracking templates for Performance Max shopping product URLs, including the use of {AdGroup} to populate asset-group values. A separate rollout adds an aggregate Delivery status to the Campaigns grid, showing the highest-priority issue with clickable diagnostics and an immediate refresh after a fix. For you, this means that measurement and troubleshooting require fewer campaign-level workarounds, so standardise tracking templates and teach teams to inspect diagnostic details rather than relying on the headline status alone.

Source captured . First-contributor labels follow the newsletter’s explicit wording.

Newsletter coverage (1)Issue 228 · 31 Aug 2026