Oleksandr Kovalov
Founder and CEO of aNavigator
Oleksandr Kovalov is the founder and CEO of aNavigator, an Amazon advertising agency. He began as a Google Ads specialist before focusing on Amazon PPC and has taught Amazon advertising to members of the Ukrainian seller community. His public work includes practical platform analysis, seller education and contributions to aNavigator’s Amazon news and podcast coverage.
Explore Oleksandr’s work
Shows, ideas and places to learn from Oleksandr Kovalov.
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Channels & websites2
Newsletters1
Amazon Digest for Brands
Oleksandr Kovalov and the aNavigator team curate Amazon Ads, Seller Central and brand-growth updates with practical commentary for marketplace advertisers.
Newsfeed11
US Amazon Sponsored Products Campaigns Can Select Up to 10 Audiences
Amazon’s updated help page says US Sponsored Products campaigns can select up to 10 Amazon or AMC audiences for bid boosts; elsewhere the limit remains one.
Image: Oleksandr Kovalov / aNavigator
Amazon DSP expands automatic video deal selection to eight more markets
Amazon DSP's automatic deal selection for Streaming TV and online video is expanding beyond the US to Canada, Mexico, Brazil, the UK, Germany, France, Italy, and Spain. The beta selects deals using the campaign's budget, audience, and dates, displays their pricing and availability before launch, and still allows manual additions.
Image: Via the Paid Media Collective newsletter. Original visual creator unverified.
Full Funnel reaches more accounts; the campaign concept is older
Kate Pavlenko reports the Full Funnel tab appearing in an account and explicitly distinguishes that rollout from the earlier announcement. Oleksandr Kovalov’s earlier beta commentary raises questions about the control advertisers retain.
Image: Original source mediaThis is a collection of published credits and official links, not an exhaustive CV or a points total. A guest appearance is different from hosting a show. Community and event links identify the named organiser; they do not imply membership or a speaking appearance.
Contribution ranking & points 50 pts
Contribution points
50 contribution points · 11 credited works · #23 in the Lifetime contribution ranking.
Uncapped points calculated from published source credits. Expertise is not assessed for this editorial profile. These are separate from registered members’ verified scores, lifetime achievement points and levels.
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