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Google Merchant Center · Status at source date: Newsletter archive

Merchant Centre changes how it handles blocked crawls

Written by Paid Media Collective
IN BRIEF

Google has updated the way Merchant Centre handles cases where Googlebot cannot access your website. The changes affect diagnostics for sites with crawl or hosting issues.

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THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means access problems surface differently, so check Merchant Centre diagnostics and confirm your site controls are not blocking Googlebot.

Perspective from the original PMC newsletter.

Sources & contributor credit

  1. Newsletter coverage · Paid Media Collective newsletter

    Original newsletter text, contributor labels and media for this update.

  2. Source referenced in newsletterFeedArmy Knowledge Base

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Original newsletter text and archive evidence

Merchant Centre changes how it handles blocked crawls

Google has updated the way Merchant Centre handles cases where Googlebot cannot access your website. The changes affect diagnostics for sites with crawl or hosting issues. For you, this means access problems surface differently, so check Merchant Centre diagnostics and confirm your site controls are not blocking Googlebot.

Source captured . No explicit first-contributor label was provided for this update.

Newsletter coverage (1)Issue 222 · 20 Jul 2026