Google Ads · Status at source date: Newsletter archive
Performance Max product reporting pulls from all networks
Product-level reporting in Performance Max now includes data from all eligible networks, per a Google notice shared by Bia Camargo. Google notes the change can produce a one-time increase in reported metrics.
What changed
This extends the API-side reporting expansion covered in Week 26 into the interface.
Why it matters for advertisers
For you, this means product reports become more complete but not comparable with prior periods, so annotate your dashboards before anyone reads the jump as a performance change.
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Original newsletter text and archive evidence
Performance Max product reporting pulls from all networks
Product-level reporting in Performance Max now includes data from all eligible networks, per a Google notice shared by Bia Camargo. Google notes the change can produce a one-time increase in reported metrics. This extends the API-side reporting expansion covered in Week 26 into the interface. For you, this means product reports become more complete but not comparable with prior periods, so annotate your dashboards before anyone reads the jump as a performance change.
Source captured . No explicit first-contributor label was provided for this update.
