Google Merchant Center · Status at source date: Newsletter archive
A "Has improvements" tracking status appears on conversion actions
A new "Has improvements" Tracking Status was spotted on a store visit conversion action during an account audit. Clicking it shows what is missing to enhance the conversion setup.

Why it matters for advertisers
For you, this means Google is surfacing conversion-health suggestions in-line, so check your conversion actions for the new status.
Perspective from the original PMC newsletter.Sources & contributor credit
- Newsletter coverage · Paid Media Collective newsletter
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This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.
Original newsletter text and archive evidence
A "Has improvements" tracking status appears on conversion actions
A new "Has improvements" Tracking Status was spotted on a store visit conversion action during an account audit. Clicking it shows what is missing to enhance the conversion setup. For you, this means Google is surfacing conversion-health suggestions in-line, so check your conversion actions for the new status.
Source captured . No explicit first-contributor label was provided for this update.




