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Google Merchant Center · Status at source date: Newsletter archive

A "Has improvements" tracking status appears on conversion actions

Written by Paid Media Collective
IN BRIEF

A new "Has improvements" Tracking Status was spotted on a store visit conversion action during an account audit. Clicking it shows what is missing to enhance the conversion setup.

Original newsletter image: A "Has improvements" tracking status appears on conversion actions
Via the Paid Media Collective newsletter. Original visual creator unverified.View full-size image
THE COLLECTIVE PERSPECTIVE

Why it matters for advertisers

For you, this means Google is surfacing conversion-health suggestions in-line, so check your conversion actions for the new status.

Perspective from the original PMC newsletter.

Sources & contributor credit

  1. Newsletter coverage · Paid Media Collective newsletter

    Original newsletter text, contributor labels and media for this update.

  2. Source referenced in newsletterLinkedIn

    Linked from the original newsletter. The source publication date has not been independently confirmed.

Original creator unverified

The names below are source credits. The original creator and first-reporting priority have not yet been independently verified.

Attribution evidence and limitations

Full attribution review pending.

A source link alone does not establish original authorship.

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FOLLOW THE PEOPLE BEHIND THIS UPDATE
Published on this site

This update reflects the dated source reporting. Availability may have changed. Further coverage of this same development will be added to this page.

Explore the source reporting
Original newsletter text and archive evidence

A "Has improvements" tracking status appears on conversion actions

A new "Has improvements" Tracking Status was spotted on a store visit conversion action during an account audit. Clicking it shows what is missing to enhance the conversion setup. For you, this means Google is surfacing conversion-health suggestions in-line, so check your conversion actions for the new status.

Source captured . No explicit first-contributor label was provided for this update.

Newsletter coverage (1)Issue 223 · 27 Jul 2026