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PAID MEDIA COLLECTIVE

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Meet the contributors, explore yearly recognition and follow the community’s progress.

RECOGNITION ACROSS THE COLLECTIVE

Good work adds up.

Sourced contributions across eight libraries. Points recognise the recorded work and role, without implying a measure of expertise.

How points work

2026-01-01 to 2026-10-10 · Europe/London

9contributors

80distinct works

648contribution points

THE PEOPLE BEHIND THE WORK

Year to date top 9

Year to date · Videos · Contribution points

Explore the full ranking

01 Leading the way
Andrew Lolk
Videos
240contribution points
30 credited works
02
Ben Heath
Videos
216contribution points
27 credited works
03
Dara Denney
Videos
104contribution points
13 credited works

04
Thomas Eccel
Videos
40contribution points5 credited works
05
Frederick Vallaeys
Videos
16contribution points2 credited works
06
AJ Wilcox
Videos
8contribution points1 credited work
06
Bia Camargo
Videos
8contribution points1 credited work
06
Brooke Osmundson
Videos
8contribution points1 credited work
06
Ginny Marvin
Videos
8contribution points1 credited work

Based on published source credits. Profile aliases are still being reconciled. Equal points share a rank; the full list includes any ties beyond this selection.

Full contributor ranking

Explore the points, original sources and credited work behind each position.

9 matching contributors

Most contribution points first

Points are recalculated from the published libraries and each person’s sourced role. They are not lifetime achievement awards. Account activity, verified expert claims and earned member levels remain in member rankings.

30 credited worksBased on published source evidence

Videos

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Videos

240pts

30 credited works

These uncapped points describe sourced contributions in the PMC collection. Expertise is not assessed here, and external discussions are not member engagement. Member achievement points and levels are recorded separately. Video views are not included.

Credited work 30

Newest recorded dates first

Videos14 Sept 2026
When Profit Bidding Matters and How to Switch from ROAS to POAS in Google Ads
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos7 Sept 2026
Google AI Max Explained: Why It Should Be Its Own Campaign Type
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos31 Aug 2026
6 Google Ads Tactics That Change as Your Account Grows
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos25 Aug 2026
The Only 3 Optimization Tactics That Matter for PMax
Created the work
Source credit: Video creator and presenter
Credit source
+8pts

Show 26 more worksShow fewer works

Videos18 Aug 2026
How I use Claude as a Google Ads specialist
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos11 Aug 2026
Smart Bidding Changes Aug 17: Your 4 Options, Ranked
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos4 Aug 2026
The Paid Search Strategy CMOs Need in an AI First Google Ads World
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos23 Jun 2026
We Tested PMax vs Standard Shopping: The Result Surprised Me
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos16 Jun 2026
How Often to Make Smart Bidding Changes (and How Much)
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos9 Jun 2026
DSA to AI Max: When and How to Migrate
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos2 Jun 2026
When Google Ads Is 100% AI Driven, This Is the PPC Job
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos27 May 2026
What Four Max Bid Limit Experiments Taught Me About Google Ads Bidding
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos19 May 2026
Google Killed Broad Match with Phrase Match + AI Max
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos12 May 2026
The Biggest Google Ads Mistakes I See After 50+ Audits
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos5 May 2026
Every Difference in PMax vs Standard Shopping (+ which to use)
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos28 Apr 2026
The playbook to Launch New Google Ads Accounts in eCommerce
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos21 Apr 2026
Phrase Match vs Broad Match: You're Using Broad Wrong
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos14 Apr 2026
6 Smart Bidding Mistakes That Are Costing You Money
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos7 Apr 2026
The Best Performance Max Setup (From a PMax Skeptic) - 2026 Tutorial
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos31 Mar 2026
The Smart Bidding Skill That Separates the Top 1% from Everyone Else
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos24 Mar 2026
Should You Split Brand in Shopping/PMax? A Framework to Decide
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos17 Mar 2026
How We Built 30+ Google Ads Scripts Using AI Step by Step
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos10 Mar 2026
Your "Bestseller" Campaign Is Secretly Making Things Worse
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos17 Feb 2026
19 Google Ads Updates That Actually Matter (in 19 Minutes)
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos10 Feb 2026
How CSS Actually Works in Google Shopping (And Why You Still Need It)
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos3 Feb 2026
My 15 Minute Daily Google Ads Check in
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos27 Jan 2026
How to Build a Shopping Ads Campaign Structure That Helps Smart Bidding
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos20 Jan 2026
Stop Relying on Ad Strength: The RSA Testing Framework That Works
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos13 Jan 2026
26 Ways to Improve Google Ads for eCommerce (Not Your Avg Checklist)
Created the work
Source credit: Video creator and presenter
Credit source
+8pts
Videos6 Jan 2026
The 5 Core Pillars of Elite Google Ads Agencies
Created the work
Source credit: Video creator and presenter
Credit source
+8pts

27 credited worksBased on published source evidence

Videos

Points & credited workView 27 worksHide details

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How credits count

Videos

216pts

27 credited works

Credited work 27

Newest recorded dates first

Videos8 Sept 2026
HUGE Facebook Ads Feature Just Disappeared!
Created the work
Source credit: Video creator
Credit source
+8pts
Videos1 Sept 2026
Use this Facebook Ads set up, you'll thank me later!
Created the work
Source credit: Video creator
Credit source
+8pts
Videos18 Aug 2026
Learn 97% of Meta Ads in Under 29 Minutes
Created the work
Source credit: Video creator
Credit source
+8pts
Videos12 Aug 2026
$100 vs $100,000 Facebook Ads Strategy
Created the work
Source credit: Video creator
Credit source
+8pts

Show 23 more worksShow fewer works

Videos6 Aug 2026
What You NEED To Know To Get Started With Facebook Ads
Created the work
Source credit: Video creator
Credit source
+8pts
Videos28 Jul 2026
How To Automate Facebook Ads Like An Expert
Created the work
Source credit: Video creator
Credit source
+8pts
Videos20 Jul 2026
Meta's CMO on AI Ads and Rising Meta Ad Costs
Created the work
Source credit: Video creator
Credit source
+8pts
Videos14 Jul 2026
How To Make AI Ads With Claude X Meta
Created the work
Source credit: Video creator
Credit source
+8pts
Videos2 Jul 2026
5 Levels Of Meta Ads Strategy
Created the work
Source credit: Video creator
Credit source
+8pts
Videos18 Jun 2026
Which Ad Platform is Best?
Created the work
Source credit: Video creator
Credit source
+8pts
Videos15 Jun 2026
Running Meta Ads is EASY Once You Understand This
Created the work
Source credit: Video creator
Credit source
+8pts
Videos3 Jun 2026
How Good Is Meta's New AI Business Assistant?
Created the work
Source credit: Video creator
Credit source
+8pts
Videos27 May 2026
How To Succeed With A NEW Meta Ad Account in 2026
Created the work
Source credit: Video creator
Credit source
+8pts
Videos19 May 2026
The BEST Way To Scale Meta Ads (from $300M ad spend)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos12 May 2026
How To Recover A Banned Meta Ad Account (NEW Method)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos5 May 2026
I Found A BETTER Way To Do Meta Ads Targeting in 2026
Created the work
Source credit: Video creator
Credit source
+8pts
Videos28 Apr 2026
The BEST Instagram Ads Tutorial for Beginners in 2026
Created the work
Source credit: Video creator
Credit source
+8pts
Videos21 Apr 2026
How To Set Up A Meta Business Account in 2026
Created the work
Source credit: Video creator
Credit source
+8pts
Videos14 Apr 2026
How To Spy On Your Competitors Meta Ads for FREE!
Created the work
Source credit: Video creator
Credit source
+8pts
Videos3 Apr 2026
Facebook Ads in 2026: NEW Secrets, Tips & Strategies
Created the work
Source credit: Video creator
Credit source
+8pts
Videos31 Mar 2026
Facebook Ads in Learning Limited!? Here's The Fix!
Created the work
Source credit: Video creator
Credit source
+8pts
Videos27 Mar 2026
Facebook Ads Targeting Just Changed! Here's What It Means…
Created the work
Source credit: Video creator
Credit source
+8pts
Videos24 Mar 2026
How To Use Creative Enhancements on Your Facebook Ads
Created the work
Source credit: Video creator
Credit source
+8pts
Videos17 Mar 2026
Facebook Ads Retargeting Has Completely Changed
Created the work
Source credit: Video creator
Credit source
+8pts
Videos10 Mar 2026
Copy This EXACT Facebook Ad, It'll Blow Up Your Results
Created the work
Source credit: Video creator
Credit source
+8pts
Videos3 Mar 2026
Copy This Meta Ads Testing Strategy for Better Results
Created the work
Source credit: Video creator
Credit source
+8pts
Videos27 Feb 2026
Why Most Meta Ads Fail Before Anyone Sees Them
Created the work
Source credit: Video creator
Credit source
+8pts

13 credited worksBased on published source evidence

Videos

Points & credited workView 13 worksHide details

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How credits count

Videos

104pts

13 credited works

Credited work 13

Newest recorded dates first

Videos3 Sept 2026
7 Claude CoWork Workflows Every Creative Strategist Needs in 2026
Created the work
Source credit: Video creator
Credit source
+8pts
Videos26 Aug 2026
The Easiest Way To Make Winning Meta Ads (in 2026)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos13 Aug 2026
I Ranked 51 Meta Ad Creative Types (Tier List)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos1 Aug 2026
How to Work With the Best Creators & Influencers
Created the work
Source credit: Video creator
Credit source
+8pts

Show 9 more worksShow fewer works

Videos25 Jul 2026
How I Build an Elite Creative Strategy for a Brand in One Sitting
Created the work
Source credit: Video creator
Credit source
+8pts
Videos3 Jul 2026
I Hired 100+ Creative Strategists | Here's Exactly What Gets You Paid $10K/month
Created the work
Source credit: Video creator
Credit source
+8pts
Videos25 Jun 2026
How I Make AI Static Ads (in minutes)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos12 Jun 2026
9 Meta Ad Hooks That Are Printing $$$ Right Now (45%+ Hook Rates)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos5 Jun 2026
How I Built an AI Creative Strategist
Created the work
Source credit: Video creator
Credit source
+8pts
Videos28 May 2026
The only 10 brands worth copying for creative strategy...
Created the work
Source credit: Video creator
Credit source
+8pts
Videos23 Apr 2026
I've created 20,000+ ads. Here's what's converting NOW.
Created the work
Source credit: Video creator
Credit source
+8pts
Videos16 Apr 2026
How Pact Acquires 50K New Customers per Month (with no creative strategist or media buyer)
Created the work
Source credit: Video creator
Credit source
+8pts
Videos29 Jan 2026
I Spent $100 on Ads and Built a $35 Million Brand
Created the work
Source credit: Video creator
Credit source
+8pts

5 credited worksBased on published source evidence

Videos

Points & credited workView 5 worksHide details

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How credits count

Videos

40pts

5 credited works

Credited work 5

Newest recorded dates first

Videos9 Sept 2026
ChatGPT Ads Conversion Tracking with Google Tag Manager | Full Setup Guide
Created the work
Source credit: Video creator
Credit source
+8pts
Videos1 Sept 2026
ChatGPT Ads Tutorial: How to Set Up Custom Audiences
Created the work
Source credit: Video creator
Credit source
+8pts
Videos28 Aug 2026
ChatGPT Shopping Ads: From Feed Setup to Live Campaign
Created the work
Source credit: Video creator
Credit source
+8pts
Videos20 Aug 2026
ChatGPT Ads Conversion Tracking Tutorial for Shopify Stores
Created the work
Source credit: Video creator
Credit source
+8pts

Show 1 more workShow fewer works

Videos19 Aug 2026
ChatGPT Ads Tutorial - Avoid These Costly Mistakes
Created the work
Source credit: Video creator
Credit source
+8pts

2 credited worksBased on published source evidence

Videos

Points & credited workView 2 worksHide details

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How credits count

Videos

16pts

2 credited works

Credited work 2

Newest recorded dates first

Videos27 Aug 2026
What Agentic PPC Actually Looks Like in Practice | PPC TH 130
Guest appearance
Source credit: Optmyzr and PPC Town Hall, with Frederick Vallaeys and Benjamin Wenner.
Credit source
+8pts
Videos5 Jun 2026
How Brooke Osmundson Manages Multiple Google Ads Accounts Without a Large Team
Show hosting
Source credit: Video host
Credit source
+8pts

1 credited workBased on published source evidence

Videos

Points & credited workView 1 workHide details

Points by section

How credits count

Videos

8pts

1 credited work

Credited work 1

Newest recorded dates first

Videos6 Aug 2026
The LinkedIn Ads ABM 2026 Playbook: How to Target Accounts Like a Boss | The LinkedIn Ads Show
Created the work
Source credit: Video creator and presenter
Credit source
+8pts

1 credited workBased on published source evidence

Videos

Points & credited workView 1 workHide details

Points by section

How credits count

Videos

8pts

1 credited work

Credited work 1

Newest recorded dates first

Videos4 Mar 2026
Performance Max Optimization: Structure, Signals & Intent Done Right | PPC TH 123
Guest appearance
Source credit: Optmyzr / PPC Town Hall, with Bia Camargo
Credit source
+8pts

1 credited workBased on published source evidence

Videos

Points & credited workView 1 workHide details

Points by section

How credits count

Videos

8pts

1 credited work

Credited work 1

Newest recorded dates first

Videos5 Jun 2026
How Brooke Osmundson Manages Multiple Google Ads Accounts Without a Large Team
Guest appearance
Source credit: Video guest appearance
Credit source
+8pts

1 credited workBased on published source evidence

Videos

Points & credited workView 1 workHide details

Points by section

How credits count

Videos

8pts

1 credited work

Credited work 1

Newest recorded dates first

Videos2 Sept 2026
One year testing Meridian: Real agency results and takeaways
Show hosting
Source credit: Video host
Credit source
+8pts

Reconciliation & coverage

One person earns one credit for each distinct work, even when it appears in several sections or newsletter editions. Explicit source authors, hosts and contributor credits qualify. Organisations, incidental mentions, unconfirmed identities and template material do not.

Date ranges use Europe/London calendar days and original work dates. Year to date starts on 1 January; 30 and 90 day views stay within the selected year. Lifetime includes older work and work without an exact date. 210 undated credits are excluded from recent windows. Editing or rechecking a source does not restart its date.

Source rankings use uncapped contribution points under the current rules. They do not use member pillar weights or award member levels. Equal points share a rank. A name search preserves positions; section filters recalculate them. Podcast hosting is credited once per show, without multiplying it by every imported episode.

Connect your account to your contributor profile through identity verification. Verified owners in the lifetime Top 100 with contribution points can endorse. Credits do not grant moderation access. The 2025 archive retains its original weekly mention figures.

Newsfeed1046 works · 1148 credits

Resources0 works · 0 credits

Scripts0 works · 0 credits

Articles28 works · 45 credits

Guides & insights15 works · 19 credits

Newsletters17 works · 18 credits

Videos80 works · 81 credits

Podcasts0 works · 0 credits

Books4 works · 5 credits

Conversations40 works · 40 credits