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Meet the contributors, explore yearly recognition and follow the community’s progress.

2026 CONTRIBUTOR RECOGNITION

2026 contributor rankings

Recognising the people who spot changes, share useful reporting and add context. This board updates as sourced credits are published on PMC.

Year to date · 1 Jan 2026 to 10 Oct 2026Original report dates, bounded to 2026; Europe/London.

326named contributors

1055updates with named credits

39newsletter editions represented

Collection coverage · Updates from Week 1 to Week 40, 5 Jan 2026 to 5 Oct 2026.

The archive covers all 38 known 2026 editions through Week 36. Only explicit source credits count; missing names and first-contributor labels are not inferred. These are newsletter recognition counts, separate from member points.

326 contributors

Most credited updates first. Equal counts share a rank.

Thomas Eccel

MeasurementStrategyPaid searchCreativePaid social

57credited updates

See credited updates (57)

Google Ads AI Dashboards appear in some advertiser accounts
8 Sept 2026Source author
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TrueView consideration campaigns move to Video View Campaigns
24 Aug 2026First contributor credited in newsletter
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Google Ads offers up to $1,500 in Demand Gen credit
17 Aug 2026Credited contributor
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Customer acquisition gains a "Report on new customers acquired" option
10 Aug 2026Credited contributor
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The Leads section starts appearing in accounts
10 Aug 2026Credited contributor
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While-viewing video ads take half the screen on YouTube mobile
10 Aug 2026Credited contributor
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A "Has improvements" tracking status appears on conversion actions
27 Jul 2026Credited contributor
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Google moves Missed Opportunities into Recommendations
27 Jul 2026Credited contributor
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Household exclusions appear in a European PMax campaign
27 Jul 2026Credited contributor
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Brand Lift studies expand with an Enhanced option.
20 Jul 2026Credited contributor
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Google Ads expands AI performance summaries above the campaign table
20 Jul 2026Credited contributor
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Advertisers report value bidding access in new Google Ads accounts
13 Jul 2026Credited contributor
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Google tests Animated Images for Demand Gen assets
13 Jul 2026Credited contributor
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LinkedIn Analytics splits reach inside and outside your network
6 Jul 2026Credited contributor
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Performance Max adds an "Apply" option when creating asset groups
6 Jul 2026Credited contributor
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Performance Max opens audience performance reporting
6 Jul 2026Credited contributor
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GA4 adds a conversion attribution models report with selectable timing
15 Jun 2026Credited contributor
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Google lets Text Guidelines be copied between campaigns
15 Jun 2026Credited contributor
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A Voiceover video enhancement can switch itself on in PMax and Demand Gen
8 Jun 2026Credited contributor
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AI Max adds a Branded Searches control with three serving options
1 Jun 2026Credited contributor
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Display campaigns move under Demand Gen as a standalone campaign type
1 Jun 2026Credited contributor
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Search campaigns for Travel arrive with ad-group-level format toggles
1 Jun 2026Credited contributor
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Google Ads changes budget pacing for campaigns with ad schedules from 1 June
26 May 2026Credited contributor
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AI video generator CTA appears inside Demand Gen campaigns (beta)
18 May 2026Credited contributor
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Uploaded display banners now serve through Demand Gen on the Google Display Network
11 May 2026Supported by
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Brand Lift Studies adds a new Association metric
5 May 2026Credited contributor
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Meta releases official MCP and Ads CLI for AI-driven ad management
5 May 2026Credited contributor
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Google Ads launches App Consent Insights diagnostic view
27 Apr 2026Credited contributor
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Google Ads renames inventory types and changes the default to Maximum from May 2026
27 Apr 2026Credited contributor
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Lift Studies move into Experiments with refreshed setup flow
27 Apr 2026Credited contributor
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Business logo and unit pricing now surfacing in Google Shopping
20 Apr 2026Credited contributor
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"Copy and edit with AI" beta button appears in PMax asset groups
13 Apr 2026Credited contributor
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Consent Mode card added to Conversion Summary Diagnostics
13 Apr 2026Credited contributor
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Recommendations "Results" tab shows the incremental impact of applied suggestions
13 Apr 2026Credited contributor
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Chrome DevTools now explains Google Ads disapprovals and console errors with Gemini AI
6 Apr 2026Credited contributor
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Google Ads Advisor now surfaces contextual AI prompts directly on the performance graph
6 Apr 2026Spotted by
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Gemini app discloses human review of some saved chats
23 Mar 2026Credited contributor
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New Gmail overlay ad format spotted on mobile
23 Mar 2026Spotted by
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Asset Optimisation panel gets a refreshed layout
16 Mar 2026Credited contributor
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Google Labs launches Pomelli, an AI creative agency
9 Mar 2026Credited contributor
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Consent Mode now visible in Conversion Diagnostics
2 Mar 2026Credited contributor
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Google is actively auditing cookie banners and consent settings
2 Mar 2026Credited contributor
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VEO 3 to be integrated for free into Google Ads Asset Studio
2 Mar 2026Credited contributor
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[Reminder] Demand Gen Lookalikes shift from strict targeting to suggestion mode.
23 Feb 2026Credited contributor
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Microsoft Advertising ramps up sales outreach via Teleperformance
23 Feb 2026Credited contributor
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PMax "Where Ads Showed" report is finally populating with data
23 Feb 2026Credited contributor
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PMax Landing Page Images feature now shows usage examples
23 Feb 2026Credited contributor
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Google Ads MCC Billing Reports feature rolling out
9 Feb 2026Credited contributor
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Google renames YouTube campaign objective to "YouTube reach, views and engagements"
9 Feb 2026Spotted by
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Consent Mode gets new Conversion Diagnostics insights in Google Ads
2 Feb 2026Credited contributor
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Google Shopping ads now appear in the Images tab on mobile
2 Feb 2026Spotted by
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Google Ads AI suggests competitor Facebook videos via Pathmatics integration
26 Jan 2026Credited contributor
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Google Ads Data Manager now suggests integrations based on user email
26 Jan 2026Credited contributor
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Google Ads adds Data Transmission Control settings for granular consent management
19 Jan 2026Credited contributor
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Google Vehicle Ads now display call assets for direct dealer calls
12 Jan 2026Credited contributor
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Google Ads Creator Partnership beta adds search filters and inquiry management.
5 Jan 2026Credited contributor
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Google Merchant Centre adds free AI video generation from product images.
5 Jan 2026Credited contributor
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Arpan Banerjee

CreativePaid searchStrategyRetail mediaMeasurement

53credited updates

See credited updates (53)

Google tests collapsed sitelinks behind a count indicator
7 Sept 2026First contributor credited in newsletter
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Conversational campaign setup builds drafts from a landing page
31 Aug 2026First contributor credited in newsletter
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Business logos can be added directly in Google Ads
24 Aug 2026Credited contributor
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Google Ads starts surfacing sitelink suggestions proactively
24 Aug 2026Credited contributor
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Loyalty members gain dedicated retention controls
24 Aug 2026Credited contributor
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Performance Max can generate missing video aspect ratios
24 Aug 2026Credited contributor
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The Asset Optimisation panel is reorganised
24 Aug 2026Credited contributor
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Demand Gen view-through conversions go video-only and opt-in
17 Aug 2026Credited contributor
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Support forms let you pick the exact campaign
17 Aug 2026Credited contributor
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Google confirms AI matches Shopping ads to long-tail queries and tailors copy
27 Jul 2026Credited contributor
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Reference images now guide AI image generation in Google Ads
27 Jul 2026Credited contributor
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AI Max shows how it rewrites your headlines
20 Jul 2026Credited contributor
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Google Shopping changes local inventory defaults and controls
20 Jul 2026Credited contributor
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Google Ads lets advertisers label AI-generated creative
13 Jul 2026Credited contributor
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SMS joins the message assets in Google Ads
13 Jul 2026Credited contributor
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Google adds three new search-coverage columns to Google Ads
29 Jun 2026Credited contributor
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Google tests "Strongest match" and "Strong match" labels on Search ads
29 Jun 2026Credited contributor
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Demand Gen on Discover with view-through conversions moves to CPM billing
21 Jun 2026Credited contributor
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Google adds Search Partners and Display selection to Performance Max in alpha
21 Jun 2026Credited contributor
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Google confirms conversion-based customer lists from 17 June
21 Jun 2026Credited contributor
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Performance Max gets Google-hosted form leads inside Conversions
21 Jun 2026Credited contributor
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Text disclaimers arrive in Google Ads assets for regulated industries
21 Jun 2026Credited contributor
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Google's "Top Pages" sitelink appears in Search results
15 Jun 2026Credited contributor
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Google adds Checkout Links to Demand Gen for one-tap purchases
8 Jun 2026Credited contributor
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Google Ads 37-month data retention policy takes effect today!
1 Jun 2026Credited contributor
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Google's "new prospects" mode appears in live accounts for true cold-audience targeting
1 Jun 2026Credited contributor
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Google's AI shopping insights report begins rolling out across five markets
1 Jun 2026Credited contributor
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Brand names appear in YouTube product Ads + Shorts Shopping ads
26 May 2026Credited contributor
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Google + Meta + LinkedIn budgets become optimisable from inside GA4
18 May 2026Credited contributor
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Google Ads will auto-link YouTube channels from 10 June: opt-out window open now
18 May 2026Credited contributor
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UploadClickConversions deprecated from 15 June: migration window narrowing
18 May 2026Credited contributor
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Google Merchant Centre "Use AI to add products" launches in beta
11 May 2026Credited contributor
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Performance Max adds Impact Preview for negative keywords
11 May 2026Supported by
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Google Ads granular reporting capped at 37 months from 1 June
5 May 2026Credited contributor
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Google Ads switches call recording to "Yes" by default from 1 July
5 May 2026Credited contributor
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Google Shopping product images: 500×500px minimum enforced from January 2027
20 Apr 2026Credited contributor
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Google Ads Text Guidelines are now copyable across campaigns
13 Apr 2026Credited contributor
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Google product ratings now appearing on YouTube Shorts
13 Apr 2026Spotted by
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PMax Asset Group Theming is now live for Mother's Day
13 Apr 2026Credited contributor
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Recommendations "Results" tab shows the incremental impact of applied suggestions
13 Apr 2026Credited contributor
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Ads Advisor chat button appears directly inside the campaign setup flow
6 Apr 2026Spotted by
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Google Ads campaign creation adds a natural language "tell us about your campaign" field
30 Mar 2026Spotted by
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Google Ads offline conversion imports to improve attribution from April, with no breaking changes
30 Mar 2026Credited contributor
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Google Ads support forms now include instant screenshot capture
23 Mar 2026Credited contributor
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PMax AI voice-over opt-out deadline is March 20
16 Mar 2026Credited contributor
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Sponsored Shops blocks appear in Google Shopping
16 Mar 2026Credited contributor
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EU Political Ads confirmation deadline is March 31, 2026
9 Mar 2026Credited contributor
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OpenAI details advertising and privacy policies for ChatGPT
9 Mar 2026Credited contributor
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Multi-Images Ads arrive in Microsoft Shopping
23 Feb 2026Credited contributor
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Support form now requires a mandatory authorisation checkbox
23 Feb 2026Credited contributor
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Google Ads support now auto-fills details from previous cases
2 Feb 2026Credited contributor
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Google Merchant Centre is beginning to roll out Business Agent.
2 Feb 2026Credited contributor
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Google Ads adds "Go To" buttons in Change History for faster debugging
5 Jan 2026Credited contributor
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Bram Van der Hallen

LinkedIn YouTube

MeasurementCreativePaid social

53credited updates

See credited updates (53)

Meta adds outcome comparisons to Ads Manager’s activity history
7 Sept 2026Shared by
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Audience signals can be assigned to individual creatives
24 Aug 2026Credited contributor
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Meta adds lead notifications with channel and frequency controls
17 Aug 2026Credited contributor
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Meta ships seven Ads Manager updates in one week
10 Aug 2026Credited contributor
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Meta ads can auto-reply to comments with keyword triggers
3 Aug 2026Credited contributor
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Meta removes the Messenger Stories placement from 27 August
3 Aug 2026Credited contributor
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Carousel ads gain a Collage display option.
20 Jul 2026Credited contributor
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Meta's AI assistant surfaces inside Ads Manager
20 Jul 2026Credited contributor
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Meta ships five ad updates, including its own image model
13 Jul 2026Credited contributor
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Meta adds a pre-publish review of Advantage+ creative enhancements
6 Jul 2026Credited contributor
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Meta ships five Ads Manager updates in one week
6 Jul 2026Credited contributor
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Meta adds AI translation for ad copy and creative
29 Jun 2026Credited contributor
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Meta rolls out "Push delivery to this ad" to more accounts
15 Jun 2026Credited contributor
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Meta adds a security re-authentication step that disables edited ads
8 Jun 2026Credited contributor
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Meta auto-adds "related media" and may swap your call-to-action
8 Jun 2026Credited contributor
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Meta Ads adds funnel-stage and other table grouping in Ads Manager
1 Jun 2026Credited contributor
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Meta removes Page Likes campaigns in favour of profile-visit optimisation
1 Jun 2026Credited contributor
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Meta launches six May 2026 updates
26 May 2026Credited contributor
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Meta image-asset uploads get updated handling in the refreshed interface
18 May 2026Credited contributor
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Meta launches dedicated Lead Nurturing section in Ads Manager
18 May 2026Credited contributor
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Meta consolidates Value Rules into Placement, Audience, and Conversion location groups
11 May 2026Credited contributor
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Meta extends the purchase event audience retention window to 730 days
11 May 2026Credited contributor
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Meta launches no-cost, one-click Conversions API setup
5 May 2026Credited contributor
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Meta releases official MCP and Ads CLI for AI-driven ad management
5 May 2026Credited contributor
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Meta begins auto-syncing missing website products into advertiser catalogues
27 Apr 2026Credited contributor
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Meta replaces Flexible and Collection formats with Format Display Options
27 Apr 2026Credited contributor
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Meta updates Placements controls with format previews and aspect ratios
27 Apr 2026Credited contributor
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Meta instant forms are now editable directly at the ad level
20 Apr 2026Credited contributor
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Meta Ads: Threads dynamic URL parameters, Live video ads, WhatsApp Channel Follows metrics, and catalogue image touch-ups
13 Apr 2026Credited contributor
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Meta releases updated official Pixel template for GTM with GA4 dataLayer support
13 Apr 2026Credited contributor
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Meta Custom Audiences now supplements with Facebook and Instagram shop events
6 Apr 2026Credited contributor
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Meta Marketing Summit 2026: profit optimisation and value rules announced
6 Apr 2026Credited contributor
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Meta overhauls creative media selection interface for ad placements
6 Apr 2026Credited contributor
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Meta adds frequency and recency filters to Facebook and Instagram custom audiences
30 Mar 2026Credited contributor
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WhatsApp Status ad placement rolling out automatically via Advantage+ Placements
30 Mar 2026Credited contributor
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Bram Van der Hallen reports four new Meta Ads updates
23 Mar 2026Credited contributor
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Meta adds a call insights dashboard and a quick view breakdown
16 Mar 2026Credited contributor
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Meta Ads introduces AI prompts for audience targeting
9 Mar 2026Credited contributor
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Meta rolls out four new Ads Manager features
9 Mar 2026Credited contributor
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Meta splits Click-Through attribution into Click and Engage-Through
9 Mar 2026Credited contributor
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Meta is changing how CTA buttons display on existing posts
2 Mar 2026Credited contributor
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Excluded placements still receive spend by default
23 Feb 2026Credited contributor
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Manus AI enables competitive research via Meta Ad Library
23 Feb 2026Credited contributor
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Meta Instant Forms adds WhatsApp number as a prefill field
9 Feb 2026Credited contributor
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Meta rolls out Threads ads globally and prompts advertisers to add accounts
9 Feb 2026Credited contributor
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Meta adds ad sequencing for Awareness and Engagement campaigns
2 Feb 2026Credited contributor
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Meta Ads rolls out 4 new updates, including video generation (beta)
2 Feb 2026Credited contributor
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Instagram Explore ad placement is being removed as Reels expands
26 Jan 2026Credited contributor
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Meta Ads introduce Threads integration and new breakdowns
26 Jan 2026Credited contributor
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Meta Ads adds Reels trending topic breakdown for campaign analysis
19 Jan 2026Credited contributor
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Meta Ads now allows manual selection of website highlights shown on ads
19 Jan 2026Credited contributor
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Meta Ads adds attribution settings breakdown view for easier analysis
12 Jan 2026Credited contributor
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Meta Ads now displays promotions directly in ads before users tap
12 Jan 2026Credited contributor
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Hana Kobzová

Retail mediaMeasurementCreativeStrategyPaid search

42credited updates

See credited updates (42)

Eligible Shopify stores can activate Google Business Agent from their app
7 Sept 2026Spotted by
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Google Ads Data Manager documents a direct Klaviyo connection
7 Sept 2026Spotted by
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Google App product reports add cost and conversions
7 Sept 2026Spotted by
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Google documents automated promotion assets for Search and Performance Max
7 Sept 2026Spotted by
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Google removes beta labels from Akamai and Fastly tag gateway setup
7 Sept 2026Spotted by
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Google renames payment settings to Postpay and Prepay
7 Sept 2026Spotted by
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Google’s bumper-ad specification now states five to six seconds
7 Sept 2026Spotted by
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Hotel Ads adds region, city and postal-code targeting
7 Sept 2026Spotted by
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Lookalike segments extend to Video brand campaigns
7 Sept 2026Spotted by
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YouTube Creator Partnerships adds modelled reach metrics
7 Sept 2026Spotted by
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Microsoft Advertising rolls out redesigned navigation and tables
31 Aug 2026First contributor credited in newsletter
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Microsoft widens cryptocurrency advertising while keeping video restrictions
31 Aug 2026First contributor credited in newsletter
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Performance Max gets campaign-level tracking and aggregate delivery diagnostics
31 Aug 2026First contributor credited in newsletter
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Short titles expand from Demand Gen into Performance Max
31 Aug 2026First contributor credited in newsletter
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A native commerce attribute appears in Merchant Centre documentation
24 Aug 2026First contributor credited in newsletter
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Late offline conversions remain in reports but miss DDA calculations
24 Aug 2026Credited contributor
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YouTube documents Watch-While Ads
24 Aug 2026First contributor credited in newsletter
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Performance Max gains placement and age exclusions
10 Aug 2026Credited contributor
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A help page formalises Text Disclaimers in Search ads
3 Aug 2026Credited contributor
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Lead Journey Mapping arrives for lead generation advertisers
3 Aug 2026Credited contributor
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YouTube audio ads get official documentation
3 Aug 2026Credited contributor
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Google adds labels for AI-generated and AI-edited ad assets
28 Jul 2026Credited contributor
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Merchant Centre rolls out an AI performance report.
20 Jul 2026Credited contributor
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Customer Match uploads arrive through the Merchant Centre
6 Jul 2026Credited contributor
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Gmail ads move to the bottom of the Promotions and Social tabs
29 Jun 2026Credited contributor
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Site Visits asset officially launches in Google Ads
11 May 2026Credited contributor
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Google Ads improves urban-rural targeting in India
5 May 2026Credited contributor
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Google introduces AI-qualified call leads to replace duration-only measurement
27 Apr 2026Credited contributor
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Bulk ad review now supports specific campaign selection
20 Apr 2026Credited contributor
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Data Manager adds ActiveCampaign as a native direct integration
30 Mar 2026Credited contributor
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Video usage segment added to PMax channel reporting
23 Mar 2026Credited contributor
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Google Ads displays a large AI Max recommendation card
16 Mar 2026Credited contributor
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Help Centre now displays your assigned support representative
2 Mar 2026Credited contributor
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The video assets section is now actively populating in the Merchant Center
2 Mar 2026Credited contributor
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Google Merchant Centre renames "Destinations" to "Marketing methods"
23 Feb 2026Spotted by
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Google Ads adds campaign eligibility to the Product section Status column
16 Feb 2026Credited contributor
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Google Ads adds Data Source Integration beta in Conversion Settings
16 Feb 2026Credited contributor
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Google Ads shows recommended experiments based on account data
16 Feb 2026Credited contributor
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Google Ads rolls out MCC security fix to prevent account hijacking
9 Feb 2026Credited contributor
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Google Ads Advisor expands with AI-powered conversion summaries below graphs
19 Jan 2026Credited contributor
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Google Ads streamlines manual CPC bidding selection
19 Jan 2026Credited contributor
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Google Data Manager adds Google Drive as a supported source for offline conversions and Customer Match
19 Jan 2026Credited contributor
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Barry Schwartz

LinkedIn X

CreativePaid searchRetail mediaStrategyMeasurementPaid social

40credited updates

See credited updates (40)

Asset Studio can prefill Performance Max asset groups
7 Sept 2026Shared by
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ChatGPT Ads expands custom-audience management
7 Sept 2026Shared by
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ChatGPT carousel reporting adds product-card visibility
7 Sept 2026Shared by
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Google avoids an AdX sale in the US ad-tech remedies ruling
7 Sept 2026Shared by
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Google clarifies keyword priority for the move to AI Max
7 Sept 2026Shared by
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Google schedules begin-to-render counting for display impressions
7 Sept 2026Shared by
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Google Trends adds category filters to the new Explore page
7 Sept 2026Shared by
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Google’s Search generative AI control becomes available worldwide
7 Sept 2026Shared by
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Merchant Centre expands its AI performance insights to four more markets
7 Sept 2026Shared by
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OpenAI adds pacing for campaign total budgets
7 Sept 2026Shared by
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OpenAI expands the set of customer identifiers for conversion matching
7 Sept 2026Shared by
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OpenAI introduces a ChatGPT Ads Manager plugin
7 Sept 2026Shared by
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OpenAI previews conversion optimisation, including ad views
7 Sept 2026Shared by
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Search Console’s generative AI reports complete their global rollout
7 Sept 2026Shared by
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Waze ads expand to 42 countries through Performance Max
7 Sept 2026Spotted by
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Google rolls out /goto? redirects across Search-result links
31 Aug 2026Official clarification
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Search Console patches a two-day Crawl Stats gap
24 Aug 2026Credited contributor
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Agency accounts can now link 1,000 Merchant Centre accounts
17 Aug 2026Credited contributor
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Merchant Centre performance reports change on 24 August
17 Aug 2026Credited contributor
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A "Deal Ends" annotation appears as an experiment
10 Aug 2026Credited contributor
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Free email addresses face a block on sensitive account changes
10 Aug 2026Credited contributor
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Keyword-rich anchor text links appear in ad descriptions
10 Aug 2026Supported by
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LSA policies become "requirements" as PMax guides arrive
10 Aug 2026Credited contributor
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Phone call conversions gain a "View call report" link
10 Aug 2026Credited contributor
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Some US LSA advertisers will need a D-U-N-S number
3 Aug 2026Credited contributor
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The AI performance report reaches more Search Console accounts
3 Aug 2026Supported by
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The Budget Panel lands in Performance Max and Demand Gen
3 Aug 2026Credited contributor
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Policy appeals now expire after six months
27 Jul 2026Credited contributor
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Google clarifies AI Max is an upgrade, not a new campaign type
13 Jul 2026Credited contributor
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Google sunsets third-party rates for hotel ads
13 Jul 2026Credited contributor
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Merchant Centre Next becomes Google Merchant Centre
13 Jul 2026Credited contributor
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Google expands local inventory ads and free local listings to more regions
6 Jul 2026Credited contributor
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Google updates its guidance on pinning headlines and descriptions
29 Jun 2026Credited contributor
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Google tells site owners to add all domain variants to the Change of Address tool
21 Jun 2026Credited contributor
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Google updates its Ads Terms of Service for the first time in eight years
8 Jun 2026Credited contributor
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Google brings Preferred Sources into AI Overviews and AI Mode
1 Jun 2026Credited contributor
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Microsoft Q1 results: Bing and ad revenues up 12%, AI ARR reaches $37B
5 May 2026Credited contributor
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Google Posts repeat option now officially live in Google My Business
20 Apr 2026Supported by
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ChatGPT source code reveals ad references ahead of launch
9 Feb 2026Credited contributor
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Google explores allowing sites to opt out of AI Overviews and AI Mode
2 Feb 2026Credited contributor
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Anthony Higman

Paid searchStrategyCreativeMeasurement

38credited updates

See credited updates (38)

Sitelinks observed within a Google AI Mode text ad
30 Sept 2026First contributor credited in newsletter
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Google tests exact and phrase match Search ads in AI Mode
7 Sept 2026First contributor credited in newsletter
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Google updates developer policies for direct, identifiable integrations
7 Sept 2026Shared by
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Launch check: review ChatGPT’s text customisation default
7 Sept 2026Shared by
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OpenAI permits eligible legal-services ads in the US
7 Sept 2026First contributor credited in newsletter
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Ads can show Eligible (Limited) while marked Under Re-Review
31 Aug 2026First contributor credited in newsletter
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Ads Manager adds an app and platform selectors
24 Aug 2026Credited contributor
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Core Local Services Ads details now sync from Business Profile
24 Aug 2026Credited contributor
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Google offers free ad credits to current advertisers
10 Aug 2026Credited contributor
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LSA results surface inside AI Mode
3 Aug 2026Credited contributor
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OpenAI confirms weekly budget pacing in an official email
3 Aug 2026Credited contributor
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Some US LSA advertisers will need a D-U-N-S number
3 Aug 2026Credited contributor
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Budgets go weekly, UTMs reach all levels, and vertical policies clarify
27 Jul 2026Credited contributor
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LSA verification appears to get easier
27 Jul 2026Credited contributor
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ChatGPT Ads adds audiences and launches in Japan and South Korea
13 Jul 2026Credited contributor
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ChatGPT Ads pre-generates ad variations for review
6 Jul 2026Credited contributor
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Google tests "included or missing words" inside paid ads
6 Jul 2026Credited contributor
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Google tests image sitelink assets in Search ads
15 Jun 2026Credited contributor
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Microsoft Advertising sets a 2 September date to fix UTM reporting in GA4
8 Jun 2026Credited contributor
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ChatGPT Ads roll out conversion-optimised CPA campaigns from early June
1 Jun 2026Credited contributor
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Google Ads Ad Certifications application is now in the account
26 May 2026Credited contributor
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ChatGPT policy opens medical, legal and financial advice contexts to ads
11 May 2026Credited contributor
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Crypto and complex financial product certifications move into Google Ads accounts
5 May 2026Credited contributor
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Immersive map view videos now appearing inside Google PPC ads
27 Apr 2026Credited contributor
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"Destination not working" false positive disapproval wave confirmed
20 Apr 2026Credited contributor
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LSA mobile one-pack format spotted
20 Apr 2026Credited contributor
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Multi-location GBP assets showing review figures and a swipeable carousel in tests
6 Apr 2026Spotted by
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Google Ads deprecates legacy policy requirements tied to older products
23 Mar 2026Spotted by
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AI Overview Map Pack merges organic links into business profiles
23 Feb 2026Spotted by
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Crypto certification is now available directly in Google Ads accounts
23 Feb 2026Credited contributor
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YouTube overlay ads partially cover the Skip Ad button
2 Feb 2026Spotted by
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Google Ads updates Call and Messaging Ad terms with recording disclosure requirements
19 Jan 2026Credited contributor
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Google tests account creation with pre-built campaign option in MCC
19 Jan 2026Credited contributor
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Google tests LSA profiles with varied trust qualifier displays
19 Jan 2026Credited contributor
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Google Ads has a hidden setting allowing Google-owned imagery in campaigns: enabled by default
12 Jan 2026Credited contributor
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Google is sending deprecation emails for Call Ads: transition to Location Assets required
12 Jan 2026Credited contributor
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Google tests removing addresses from Local Services Ads profiles
12 Jan 2026Credited contributor
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Google Ads tests Ads Advisor suggestions below the campaign performance graph.
5 Jan 2026Credited contributor
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Vanessa Hung

Retail media

34credited updates

See credited updates (34)

Amazon folds seller support into Seller Assistant
17 Aug 2026Credited contributor
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Amazon drops the seller-performance gate on the Featured Offer
13 Jul 2026Credited contributor
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Amazon places review callouts directly in search results
6 Jul 2026Credited contributor
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Amazon's New Selection Program 2026 requires confirmation by 31 October
6 Jul 2026Credited contributor
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Amazon tests brand logos above the product title on detail pages
15 Jun 2026Credited contributor
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Amazon removes the "Contact Customer" button from the reviews dashboard
8 Jun 2026Credited contributor
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Amazon retires Rufus and replaces it with Alexa for shopping: the AI assistant goes agentic
18 May 2026Credited contributor
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Amazon, sold by click, now opens a seller-detail popup instead of taking shoppers to the seller page
11 May 2026Credited contributor
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Amazon's price-history "High Price" badge now feeds Rufus recommendations
11 May 2026Credited contributor
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Prime Day 2026 lands in June: inventory deadlines closing fast
11 May 2026Credited contributor
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Amazon Review Listing Changes dashboard surfaces upcoming AI-suggested edits
27 Apr 2026Credited contributor
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Amazon Discover Unmet Demand opens in Product Opportunity Explorer with caveats
13 Apr 2026Credited contributor
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Amazon Rufus Auto Buy turns discount history into stored purchase intent
13 Apr 2026Credited contributor
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Amazon shifts ad billing to deduct from retail proceeds starting April 15
13 Apr 2026Credited contributor
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Amazon SIPP programme extends to MCF and Buy with Prime, removing overbox by default
13 Apr 2026Credited contributor
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Amazon adds 3.5% fuel and logistics surcharge to FBA fees from April 17
6 Apr 2026Credited contributor
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Amazon overhauls strikethrough pricing and typical price validation rules
6 Apr 2026Credited contributor
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Amazon Prime Day confirmed for late June: catalogue readiness timeline moves with it
30 Mar 2026Credited contributor
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Amazon silently suppresses US listings enrolled in North America Remote Fulfilment
23 Mar 2026Credited contributor
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Amazon restricts review visibility and scraping to limit AI data extraction
2 Mar 2026Credited contributor
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Amazon Seller Challenge launches for AHA-enrolled sellers
2 Mar 2026Credited contributor
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Amazon shifts OTDR penalties from account-wide to listing-specific
2 Mar 2026Credited contributor
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Shoppable Collections ending February 27
23 Feb 2026Credited contributor
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Amazon flat files now have expiration dates
16 Feb 2026Credited contributor
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Amazon MCF 2026 Preferred Pricing caps credits at $50K
16 Feb 2026Credited contributor
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Amazon updates SP-API software pricing model
16 Feb 2026Credited contributor
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Amazon launches Co-Brand Relationships portal in Brand Registry
9 Feb 2026Credited contributor
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Amazon updates FBM shipping settings for multi-warehouse fulfilment
9 Feb 2026Credited contributor
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Amazon FBA removal and disposal fees switch to per-unit charging from February 15
2 Feb 2026Credited contributor
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Amazon requires FNSKU barcodes for all non-Brand Registry FBA sellers from March 31
2 Feb 2026Credited contributor
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Amazon adds consolidated Vine-eligible listings view in Seller Central
26 Jan 2026Credited contributor
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TikTok Shop mandates logistics providers, but Amazon MCF remains compliant
26 Jan 2026Credited contributor
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Amazon changes review sharing rules across product variations starting February 2026
12 Jan 2026Credited contributor
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Amazon launches AI-powered A+ Content Quality Analysis with weekly evaluations.
5 Jan 2026Credited contributor
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Juozas Kaziukėnas

Retail mediaPaid searchStrategyPaid socialMeasurement

32credited updates

See credited updates (32)

Reported Meta Muse and Instinct Tests Show Experimental Multi-Item Cart Building
30 Sept 2026First contributor credited in newsletter
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ChatGPT carousel reporting adds product-card visibility
7 Sept 2026First contributor credited in newsletter
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ChatGPT desktop tests WebMCP-powered shopping actions
31 Aug 2026First contributor credited in newsletter
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Best Buy checkout appears inside ChatGPT
24 Aug 2026Credited contributor
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ChatGPT launches a native restaurant experience
17 Aug 2026Credited contributor
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ChatGPT Ads adds product carousels
10 Aug 2026Credited contributor
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OpenAI tests ads that open a business agent conversation
29 Jul 2026Credited contributor
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OpenAI rolls out automated bidding
27 Jul 2026Credited contributor
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Feed-based product ads appear, and answers show multiple ads.
20 Jul 2026Credited contributor
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ChatGPT ad formats evolve toward shopping placements
29 Jun 2026Credited contributor
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ChatGPT keeps gaining US share as AI chat interfaces reach 2% of retail traffic
21 Jun 2026Credited contributor
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OpenAI expands ChatGPT product-feed ads, citing 20% shopping-intent conversations
15 Jun 2026Credited contributor
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OpenAI adds product feeds to its ads manager as it builds out a shopping platform
8 Jun 2026Credited contributor
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ChatGPT Ads roll out conversion-optimised CPA campaigns from early June
1 Jun 2026Credited contributor
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Amazon doubles AI bot blocking to 100, adding DeepSeek and xAI/Grok
26 May 2026Credited contributor
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Custom audiences coming next to ChatGPT Ads
18 May 2026Credited contributor
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Shopify data: AI-referred shoppers convert at nearly 50% higher rates
18 May 2026Credited contributor
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Google brings shopping checkout buttons back to Search via UCP
11 May 2026Credited contributor
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Product feed campaigns coming next to ChatGPT Ads
11 May 2026Credited contributor
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OpenAI updates privacy policy to share user data with advertisers
5 May 2026Credited contributor
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OpenAI launches CPC bidding for ChatGPT ads as performance infrastructure matures
27 Apr 2026Credited contributor
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Walmart marketplace items are moving into store pickup and delivery
27 Apr 2026Credited contributor
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OpenAI launches tracking pixel for ChatGPT ads
20 Apr 2026Credited contributor
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Shopify releases ChatGPT app for product search across all merchants
20 Apr 2026Credited contributor
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ChatGPT's browsable product catalog now permanent at the bottom of every shopping conversation
13 Apr 2026Credited contributor
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ChatGPT kills dedicated Shopping Research feature after speed complaints
6 Apr 2026Credited contributor
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Walmart reports ChatGPT-integrated checkout converted three times worse than click-out
23 Mar 2026Credited contributor
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ChatGPT builds an e-commerce product feed infrastructure
16 Mar 2026Credited contributor
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Shopify and ChatGPT checkout plans appear contradictory
16 Mar 2026Credited contributor
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ChatGPT merchant dashboard spotted for product feed management
9 Mar 2026Credited contributor
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Amazon completely removes buyer identity from seller data
2 Mar 2026Credited contributor
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Amazon reports record Q4 2025: ad revenue up 23%, CapEx guidance hits $200B for 2026
9 Feb 2026Credited contributor
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Ginny Marvin

Paid searchMeasurementStrategyCreativePaid social

29credited updates

See credited updates (29)

Google says some out-of-area Local Services Ads are working as intended
1 Oct 2026Official clarification
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Google acknowledges an LSA bug after reports of account disruption
7 Sept 2026Official clarification
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Google tests exact and phrase match Search ads in AI Mode
7 Sept 2026Official clarification
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Local Services Ads expands direct booking from 20 to more than 500 partners
31 Aug 2026First contributor credited in newsletter
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Missed and subsequent LSA calls become chargeable on 1 October
31 Aug 2026Official clarification
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Google begins unifying Google tag and Tag Manager
24 Aug 2026Credited contributor
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Holiday feed guidance prioritises context, media, and fundamentals
24 Aug 2026Credited contributor
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Google plans Search language targeting changes for September
14 Aug 2026Credited contributor
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Google announces Local Services Ads migration into Google Ads
27 Jul 2026Credited contributor
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Passkeys become required for sensitive Google Ads actions
20 Jul 2026Credited contributor
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Google tests "Strongest match" and "Strong match" labels on Search ads
29 Jun 2026Credited contributor
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Google bundles three bidding and budgeting updates, with the biggest change landing on 17 August
21 Jun 2026Credited contributor
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Google launches Ask Ad Manager, a conversational AI agent for publishers
21 Jun 2026Credited contributor
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Google delays the forced DSA migration to February 2027 and makes AI Max the default
15 Jun 2026Credited contributor
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Ginny Marvin unpacks GML 2026 in a backstage Ads Decoded special
1 Jun 2026Credited contributor
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Pre-GML AI Max preview: Shopping, text disclaimers, and AI Brief
18 May 2026Credited contributor
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AI Max URL controls clarified ahead of DSA migration
11 May 2026Credited contributor
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Google's pre-GML practitioner guidance: four tips to get more from ad creatives
11 May 2026Credited contributor
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Pre-GML measurement preview: Data Manager Map View, Tag gateway, Meridian Studio
11 May 2026Credited contributor
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Ginny Marvin breaks down YouTube Creator Partnerships activation inside Google Ads
27 Apr 2026Credited contributor
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Three new Ads Advisor features: proactive policy troubleshooting, 24/7 security, instant certifications
27 Apr 2026Credited contributor
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Dynamic Search Ads to automatically upgrade to AI Max in September 2026
20 Apr 2026Credited contributor
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Ginny Marvin: Ads Decoded on feed optimisation for agentic commerce
13 Apr 2026Credited contributor
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Ginny Marvin on why asset breadth leads to more relevant ads
2 Mar 2026Credited contributor
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Meridian Scenario Planner brings no-code MMM to marketers
23 Feb 2026Credited contributor
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Google Ads Decoded podcast: Campaign structure in the era of AI
16 Feb 2026Credited contributor
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Google launches Ads Decoded Newsletter on LinkedIn
2 Feb 2026Credited contributor
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Ginny Marvin launches Ads Decoded podcast Season 1
26 Jan 2026Credited contributor
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Google launches Direct Offers pilot for exclusive deals in AI Mode
12 Jan 2026Credited contributor
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Matias Axel Ramayo

Paid socialStrategyPaid searchCreative

27credited updates

See credited updates (27)

Reported Meta Ads Manager Monitoring rules column surfaces campaign alerts
30 Sept 2026First contributor credited in newsletter
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Meta tests an AI-led Campaigns table in Ads Manager
31 Aug 2026First contributor credited in newsletter
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Meta ships two more updates spotted this week
17 Aug 2026Credited contributor
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Campaign tree gains status dots with inline pause controls
10 Aug 2026Credited contributor
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Ads MCP server permissions become manageable in Business Suite
27 Jul 2026Credited contributor
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WhatsApp usernames roll out with business reservations open
6 Jul 2026Credited contributor
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Meta adds an AI-content disclosure step in ad creation
21 Jun 2026Credited contributor
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Meta adds branching end pages to instant forms
15 Jun 2026Credited contributor
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Meta launches a "Maximise leads through messages" conversion event
8 Jun 2026Credited contributor
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Meta adds Instagram Live as a conversion ad placement
26 May 2026Credited contributor
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Meta finally adds Ad Scheduling alongside Budget Scheduling
26 May 2026Credited contributor
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Meta Ads handling of spending-limited ad sets gets smarter
18 May 2026Credited contributor
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Meta Content Features are activated by default at the account level: campaign-level opt-outs are no longer enough
18 May 2026Credited contributor
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Meta launches AI-powered ad translation
11 May 2026Credited contributor
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Meta tests multi-form A/B testing inside a single ad
5 May 2026Credited contributor
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Make becomes an official Meta CAPI partner, free until March 2028
13 Apr 2026Credited contributor
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Meta Ads Manager campaign creation gets left-side section navigation
30 Mar 2026Spotted by
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Meta integrates the LLaMA AI model directly into Ads Manager
23 Mar 2026Credited contributor
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WhatsApp Business AI agent launches in Mexico
16 Mar 2026Credited contributor
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Meta Ads introduces AI prompts for audience targeting
9 Mar 2026Credited contributor
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Meta message campaigns now show channel breakdown in reports
9 Mar 2026Credited contributor
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Meta adds AI-powered automatic budget increase scheduling
2 Mar 2026Credited contributor
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Meta Ads now supports Excel integration for Click-to-WhatsApp campaigns
16 Feb 2026Credited contributor
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Meta suggests adding a Business AI agent to ad responses
2 Feb 2026Credited contributor
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Meta Ads Manager now supports direct messaging from Instagram comments
19 Jan 2026Credited contributor
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WhatsApp to introduce usernames and business-scoped user IDs in 2026
12 Jan 2026Credited contributor
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Meta lead forms now support images in responses and multi-select options
5 Jan 2026Credited contributor
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Ivan Marynych

Retail mediaPaid search

23credited updates

See credited updates (23)

FTC and 22 states sue Amazon over advertising auction charges
7 Sept 2026Shared by
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September reminder: prepare Sponsored Brands Collections migrations
7 Sept 2026Shared by
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Amazon tightens seller-account transfer and financing terms
31 Aug 2026First contributor credited in newsletter
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Sellers can bid for Sub Same Day warehouse capacity
24 Aug 2026Credited contributor
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The Manager Account API becomes generally available
24 Aug 2026Supported by
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Amazon automates image translation across marketplaces
17 Aug 2026Credited contributor
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Amazon publishes Prime event inbound cutoff dates
17 Aug 2026Credited contributor
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Sponsored Products video expands to desktop search
17 Aug 2026Credited contributor
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Amazon Ads adds invoicing and seller balance payments in the US
10 Aug 2026Credited contributor
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Amazon launches Validate Product Ideas in Opportunity Explorer
3 Aug 2026Credited contributor
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Amazon renames seller review removal to "Request Review"
3 Aug 2026Credited contributor
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Amazon automates Streaming TV deal selection for Brand+ campaigns
27 Jul 2026Credited contributor
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Alexa shopping adds AI-powered custom merch.
20 Jul 2026Credited contributor
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Amazon expands AI image analysis for product listings.
20 Jul 2026Credited contributor
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Amazon tests hiding the Other Sellers section.
20 Jul 2026Credited contributor
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Amazon adds an AI-powered Canvas to Seller Central
6 Jul 2026Credited contributor
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Amazon removes the Variation Wizard from Seller Central
6 Jul 2026Credited contributor
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Amazon expands its New Selection programme for 2026
29 Jun 2026Credited contributor
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Amazon requires AI disclosure for A+ Content and Brand Story images
15 Jun 2026Credited contributor
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Amazon expands AMC MCP tools to all Marketing Cloud instances
1 Jun 2026Credited contributor
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Amazon tests Rufus-first search experience on mobile
5 May 2026Credited contributor
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Amazon Rufus expands with Scheduled Actions for recurring shopper automation
27 Apr 2026Credited contributor
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Amazon automatically opens the Rufus AI assistant in search results.
5 Jan 2026Credited contributor
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Emmanuel Flossie

Paid searchStrategyRetail media

21credited updates

See credited updates (21)

Merchant Center mileage allowance field applies to German vehicle finance listings
30 Sept 2026First contributor credited in newsletter
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Video guide: conversational attribute formatting for Google Shopping feeds
3 Aug 2026Shared by
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Ask Advisor reaches Google Merchant Centre
27 Jul 2026Credited contributor
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Google confirms the fix for the Shopify product ID bug
27 Jul 2026Credited contributor
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Merchant Centre changes how it handles blocked crawls
20 Jul 2026Credited contributor
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Google Shopping checkout links reach six more countries
13 Jul 2026Credited contributor
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You can now unsubscribe from Google Ads sales reps
6 Jul 2026Credited contributor
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Custom labels arrive in Demand Gen campaigns
29 Jun 2026Credited contributor
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Google Customer Reviews is now natively installable in Shopify
11 May 2026Credited contributor
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Google relaxes product landing page out-of-stock requirements
11 May 2026Credited contributor
Credit source
Pickup cost and minimum order values become required in UK, Switzerland and the EEA from 30 September
5 May 2026Credited contributor
Credit source
Google Merchant Centre product data specification updated for 2026
20 Apr 2026Credited contributor
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How to fix Shopify products not updating in Google Merchant Centre
23 Mar 2026Credited contributor
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Out-of-stock products must now have disabled buy buttons
23 Mar 2026Credited contributor
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Build-to-Order availability attribute added for vehicle listings
9 Mar 2026Credited contributor
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Shopify Smart Data Protection pauses inactive marketing pixels
2 Mar 2026Credited contributor
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US Shopify stores face automated ADA and privacy lawsuits
23 Feb 2026Credited contributor
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Google Merchant Centre automatic import shows significant update delays
19 Jan 2026Credited contributor
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Google Merchant Centre moves logo upload to the new Marketing section
19 Jan 2026Credited contributor
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Google sets deadlines for Content API to Merchant API migration
19 Jan 2026Credited contributor
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Guide: How to enable Universal Commerce Protocol (UCP) in Google Merchant Centre
19 Jan 2026Credited contributor
Credit source

Navah Hopkins

Paid searchPaid socialMeasurementStrategy

19credited updates

See credited updates (19)

AI Max rolls out globally for Search campaigns
24 Aug 2026First contributor credited in newsletter
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Bulk editing arrives for disapproved assets
10 Aug 2026Credited contributor
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Microsoft Advertising launches a monthly product newsletter
10 Aug 2026Credited contributor
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Microsoft opens Performance Max experiment betas
6 Jul 2026Credited contributor
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Microsoft Ads adds LinkedIn job-seniority targeting
21 Jun 2026Credited contributor
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Microsoft Ads launches Product Explorer for catalogue health
15 Jun 2026Credited contributor
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LinkedIn CTV supports profile targeting via the Microsoft Monetise backend (Microsoft CTV does not)
18 May 2026Credited contributor
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Microsoft custom columns now support all Microsoft Advertising conversion metrics
11 May 2026Credited contributor
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Microsoft PMax Website Publisher URL report adds conversion and spend metrics
5 May 2026Credited contributor
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Microsoft Advertising adds LinkedIn job seniority targeting, Data-Driven Attribution, and Copilot diagnostics
27 Apr 2026Credited contributor
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Microsoft Ad Assist adds autogenerated assets to RSAs with incomplete text
20 Apr 2026Credited contributor
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Microsoft Advertising Merchant Centre allows store name and domain updates
6 Apr 2026Credited contributor
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Why the Bing AI Performance report matters for paid media
23 Feb 2026Credited contributor
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Microsoft Advertising map pack placements via extensions
16 Feb 2026Credited contributor
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Microsoft Advertising tests Magazine Answer Card ad format
9 Feb 2026Credited contributor
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Microsoft announces Publisher Content Marketplace for AI content licensing
9 Feb 2026Credited contributor
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Ad preview hub for Audience ads
26 Jan 2026Credited contributor
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Microsoft Advertising increases the PMax search themes limit to 50
12 Jan 2026Credited contributor
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Microsoft Advertising shares the complete list of support channels and escalation paths.
5 Jan 2026Credited contributor
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Sachin Patel

Paid searchCreativeStrategy

19credited updates

See credited updates (19)

Three reported Bing ad-presentation tests highlight changing search labelling
2 Oct 2026First contributor credited in newsletter
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Search ads test another AI-generated review-summary label
7 Sept 2026First contributor credited in newsletter
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Google tests an “Evaluating sponsored results” loading animation
31 Aug 2026First contributor credited in newsletter
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Bing tests large image assets in Search ads
17 Aug 2026Credited contributor
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Google tests a favicon-led advertiser list on sponsored results
17 Aug 2026Credited contributor
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"Strongest match" and "Strong match" badges go live on Search ads
10 Aug 2026Credited contributor
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Search ads test a "Read more" expansion link on desktop
3 Aug 2026Credited contributor
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Bing ads pop out of the results as you scroll
27 Jul 2026Credited contributor
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Bing tests a new images section in the results.
20 Jul 2026Credited contributor
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Google tests "Good Price" labels on Shopping ads
15 Jun 2026Credited contributor
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Google tests a sponsored card carousel in the Images tab
15 Jun 2026Credited contributor
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Google shows publisher review quotes beneath some Search ads
8 Jun 2026Credited contributor
Credit source
Bing tests a new way to show prices in ads
26 May 2026Credited contributor
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Bing tests double-row product ad carousel and near-transparent sponsored labels
6 Apr 2026Spotted by
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New Stores menu appears in the Google Shopping tab
16 Mar 2026Credited contributor
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Bing updates Shopping ads design
2 Mar 2026Credited contributor
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Microsoft Advertising tests underlined product titles in Shopping ads
16 Feb 2026Spotted by
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Microsoft Advertising tests Magazine Answer Card ad format
9 Feb 2026Credited contributor
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Microsoft tests underlined text in Bing Ads description snippets
5 Jan 2026Credited contributor
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VIVEK GUPTA

Paid socialCreativeStrategyPaid searchMeasurement

19credited updates

See credited updates (19)

Meta adds a Customer Lifecycle Strategy for new-customer bidding
17 Aug 2026Credited contributor
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Meta offers free Adobe Express tools for Reels creative
17 Aug 2026Credited contributor
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Merchant Centre pilots a Business Agent in early access.
20 Jul 2026Credited contributor
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Passkeys become required for sensitive Google Ads actions
20 Jul 2026Credited contributor
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Promotions add Google Wallet and physical-store placements.
20 Jul 2026Credited contributor
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The Audiences interface gets a cleaner layout.
20 Jul 2026Credited contributor
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Google Tag Manager adds a guided setup for Google Ads conversions
13 Jul 2026Credited contributor
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Meta adds a Grouping view to Ads Manager
13 Jul 2026Credited contributor
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Google Merchant Centre sets 18 August deadline for Merchant API migration
1 Jun 2026Credited contributor
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Google Ads offers a limited-time 2x Google Ads Credit
26 May 2026Credited contributor
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Google Ads rolls out Sync Columns across Manager Accounts
26 May 2026Credited contributor
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Meta Ads adds Audience Label to Website Custom Audiences
26 May 2026Credited contributor
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Data retention 37-month policy enforcement: final reminder before 1 June
18 May 2026Credited contributor
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Meta renames Detailed Targeting to Advantage+ Detailed Targeting
18 May 2026Credited contributor
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Passkeys required for Google Ads sensitive actions from 15 July
11 May 2026Credited contributor
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Shopify rolls out AI-powered insights inside the Analytics dashboard
11 May 2026Credited contributor
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Google Ads adds a channel selection step at campaign creation
27 Apr 2026Credited contributor
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Meta introduces "Preview to Publish" flow in Ads Manager
20 Apr 2026Credited contributor
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Google Ads updates the Support interface in beta
16 Feb 2026Credited contributor
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Dario Zannoni

Paid searchCreativePaid social

18credited updates

See credited updates (18)

Google documents beta workflow for AI Search campaign localisation
2 Oct 2026First contributor credited in newsletter
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Asset Studio turns websites and ad assets into video
31 Aug 2026First contributor credited in newsletter
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Meta rebuilds lead quality optimisation around Sequenced Events
10 Aug 2026Credited contributor
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Meta ships seven Ads Manager updates in one week
10 Aug 2026Credited contributor
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Attributed brand search conversions arrive as a Google Ads metric
6 Jul 2026Credited contributor
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Meta adds a Recommended Setup for awareness objectives
6 Jul 2026Credited contributor
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Help-page update clarifies primary conversion actions not used for optimisation
18 May 2026Credited contributor
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Uploaded display banners now serve through Demand Gen on the Google Display Network
11 May 2026Credited contributor
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Image to Animation tool spotted in Google Ads ahead of Marketing Live
27 Apr 2026Credited contributor
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Uploaded Display Ads are now available in Demand Gen campaigns
27 Apr 2026Credited contributor
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Meta announces format selection is changing
16 Mar 2026Credited contributor
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Meta folds Collection Ads into other ad formats
16 Mar 2026Credited contributor
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[Reminder] Demand Gen Lookalikes shift from strict targeting to suggestion mode.
23 Feb 2026First contributor credited in newsletter
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Demand Gen Lookalike audiences are changing in March
16 Feb 2026Credited contributor
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Meta redesigns Placement Customisation into "Media Pool" workflow
16 Feb 2026Credited contributor
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Google Ads launches multi-campaign experiments [Beta]
26 Jan 2026Credited contributor
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Google launches Performance Max A/B testing for assets [Beta]
12 Jan 2026Credited contributor
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Google reduces the minimum audience size to 100 users across all networks and segment types.
5 Jan 2026Credited contributor
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Glenn Gabe

StrategyPaid searchPaid social

15credited updates

See credited updates (15)

French publishers sue Google over AI Overviews
17 Aug 2026Credited contributor
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Google says good SEO is good GEO
29 Jun 2026Credited contributor
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Microsoft expands its Advertising MCP server to an open pilot
21 Jun 2026Credited contributor
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ChatGPT Ads roll out conversion-optimised CPA campaigns from early June
1 Jun 2026Credited contributor
Credit source
Google brings Preferred Sources into AI Overviews and AI Mode
1 Jun 2026Credited contributor
Credit source
Google posts official LLMs.txt documentation on the Chrome Developers site
1 Jun 2026Supported by
Credit source
Glenn Gabe surfaces key takeaways from Google Search Central Live Toronto
27 Apr 2026Credited contributor
Credit source
Sponsored Stores and "Quick results" both surfacing inside Google AI Mode
30 Mar 2026Spotted by
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Google to test vertical search changes in Europe ahead of EU fines
2 Mar 2026Credited contributor
Credit source
Reddit is surging in coupon search visibility
2 Mar 2026Credited contributor
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Alphabet reports Q4 2025: Google Cloud up 48%, Gemini at 750M users, YouTube crosses $60B
9 Feb 2026Credited contributor
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ChatGPT source code reveals ad references ahead of launch
9 Feb 2026Credited contributor
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Google announces February 2026 Discover Core update with new page experience guidance
9 Feb 2026Credited contributor
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Reddit reports Q4 2025: ad revenue up 75%, announces $1B buyback and signals adtech acquisitions
9 Feb 2026Credited contributor
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Reminder: Google Search Console links report has limited backlink visibility
12 Jan 2026Supported by
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Alexander Swade

Retail mediaStrategyMeasurement

12credited updates

See credited updates (12)

Amazon tests an AI Targeting Strategy for Sponsored Products
27 Jul 2026Credited contributor
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Amazon adds a bulk-sheet feature for off-Amazon spend control
15 Jun 2026Credited contributor
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Amazon auto-enables AI-assembled video on Sponsored Products
8 Jun 2026Credited contributor
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Amazon makes its 1P paid-feature datasets free to query until year-end
8 Jun 2026Credited contributor
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Amazon Bulk Operations renames all export files to "BulkSheetExport"
20 Apr 2026Credited contributor
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Amazon Prime Day 2026 introduces a 60-day pricing rule and an updated deal fee structure
6 Apr 2026Credited contributor
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Amazon introduces "Lowest Price in 90 Days" badge during Big Spring Sale
30 Mar 2026Credited contributor
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Amazon adds AI Summary to campaign dashboards
16 Mar 2026Credited contributor
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Amazon Ads releases MCP Server for agentic API access
9 Feb 2026Credited contributor
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Amazon reports record Q4 2025: ad revenue up 23%, CapEx guidance hits $200B for 2026
9 Feb 2026Credited contributor
Credit source
Google Workspace integrates Workspace Studio in beta
9 Feb 2026Credited contributor
Credit source
Amazon announces enhanced attribute model for view-based campaign measurement
19 Jan 2026Credited contributor
Credit source

Emirhan Bayutmuş

Paid socialPaid searchCreativeMeasurement

12credited updates

See credited updates (12)

Meta tests Personalised Sales Objectives in beta
17 Aug 2026Credited contributor
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Text disclaimers can now lead as the first ad description
3 Aug 2026Credited contributor
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Non-skippable in-stream ads extend to 60 seconds in beta
6 Jul 2026Credited contributor
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TikTok adds Series Promotion for episodic entertainment content
8 Jun 2026Credited contributor
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Google Ads adds the Results tab to Recommendations
5 May 2026Credited contributor
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Meta refreshes campaign setup interface with simpler objective structure
5 May 2026Credited contributor
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Meta AI can generate an instant form from an existing website lead form
13 Apr 2026Credited contributor
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Meta Lead Ads Automated Lead Delivery is now configurable at the ad level
6 Apr 2026Credited contributor
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Meta releases Creative Video Generation with AI in beta
23 Mar 2026Credited contributor
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Marketing Messages on WhatsApp spotted as a new Meta placement
9 Mar 2026Credited contributor
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TikTok Ads adds a 15-second views optimisation goal for Video Views campaigns
9 Feb 2026Credited contributor
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Meta Ads introduces Business AI breakdown for conversion attribution
19 Jan 2026Credited contributor
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Mansour Norouzi

Retail mediaStrategyPaid search

12credited updates

See credited updates (12)

The deny list becomes the control panel for off-Amazon placements
17 Aug 2026Credited contributor
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Amazon clarifies how Item name and Item highlights affect search
3 Aug 2026Credited contributor
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Prime Day 2026 opens softer than 2025, according to the early reads
29 Jun 2026Credited contributor
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Amazon makes its 1P paid-feature datasets free to query until year-end
8 Jun 2026Credited contributor
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Amazon adds Reorder Performance and AI Insights to Subscribe & Save dashboard
11 May 2026Credited contributor
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Amazon tests the Hear the Highlights AI podcast feature on product pages
5 May 2026Credited contributor
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Sponsored Brands Collections are now live with automatic and manual options
16 Mar 2026Credited contributor
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Amazon adds frequency cap messaging to Sponsored Products
16 Feb 2026Credited contributor
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Amazon Ads adds "All Tools" tab to surface available features
16 Feb 2026Credited contributor
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Amazon warns sellers about "Frequently Returned" badge
16 Feb 2026Credited contributor
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Amazon Sponsored Products tests automatic ROAS optimisation in rule-based bidding
9 Feb 2026Credited contributor
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Amazon Sponsored Brands now supports 3 to 10 products per ad with AI curation
2 Feb 2026Credited contributor
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Matt Navarra

Paid socialStrategy

11credited updates

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LinkedIn adds an official label for AI slop
3 Aug 2026Credited contributor
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Instagram and Threads let users edit their own algorithms
6 Jul 2026Credited contributor
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LinkedIn launches a Creator Marketplace
29 Jun 2026Credited contributor
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LinkedIn tests collaborative posts
29 Jun 2026Credited contributor
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The UK's under-16 social media ban forces a rethink of teen marketing
29 Jun 2026Credited contributor
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LinkedIn adds GIFs to comments
21 Jun 2026Credited contributor
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LinkedIn adds an in-network versus out-of-network Reach metric
8 Jun 2026Credited contributor
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Meta launches seven premium subscription tiers across its apps
8 Jun 2026Credited contributor
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Facebook launches Forum app to compete with Reddit
26 May 2026Credited contributor
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LinkedIn launches paid power-user advice product
18 May 2026Credited contributor
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Instagram tests paid subscription tier "Instagram Plus" in the Philippines and Mexico
6 Apr 2026Credited contributor
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Mike Ryan

Paid searchStrategyPaid socialRetail media

10credited updates

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Rising Shopping CTR can hide falling ad impressions
7 Sept 2026Source author
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AI Max rewrites over a quarter of exact match impressions, smec data shows
27 Jul 2026Credited contributor
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The EU adds a €3 per-item fee on low-value parcels
13 Jul 2026Credited contributor
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JD Group completes its first month in Europe
13 Apr 2026Credited contributor
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Amazon dominates Western Europe while Temu wins central and eastern markets
30 Mar 2026Credited contributor
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Global State of PPC 2026 report published
16 Mar 2026Credited contributor
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AI Max Guide: 18-page report published
9 Mar 2026Credited contributor
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Performance Max network segmentation is now available via API v23
2 Feb 2026Credited contributor
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Smarter Ecommerce releases free Google Ads Benchmarks dashboard
19 Jan 2026Credited contributor
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Google Ads synthetic keywords spotted in the wild for AI Max campaigns
12 Jan 2026Credited contributor
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Oleksandr Kovalov

Retail media

10credited updates

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US Amazon Sponsored Products Campaigns Can Select Up to 10 Audiences
28 Sept 2026Shared by
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Amazon DSP expands automatic video deal selection to eight more markets
31 Aug 2026First contributor credited in newsletter
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The Manager Account API becomes generally available
24 Aug 2026First contributor credited in newsletter
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New EU packaging rules apply on Amazon from 12 August
17 Aug 2026Credited contributor
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Amazon expands Returnless Resolutions for FBA sellers
27 Jul 2026Credited contributor
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Amazon cuts China-based storage costs for US sellers.
20 Jul 2026Credited contributor
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Amazon shows review highlights directly in search results
26 May 2026Supported by
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Amazon opens Marketing Mix Modelling API to all advertisers
11 May 2026Credited contributor
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Amazon adds High Price label to product listings
5 May 2026Credited contributor
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Amazon List Price validation goes live
5 May 2026Credited contributor
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Prem Gupta

Retail media

10credited updates

See credited updates (10)

Amazon extends Sponsored Products to third-party sites and apps
10 Aug 2026Credited contributor
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Store pages gain section-level performance reporting
3 Aug 2026Credited contributor
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Amazon sets Prime Day 2026 for 23–26 June
8 Jun 2026Credited contributor
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Amazon adds location and radius targeting to Sponsored TV
1 Jun 2026Credited contributor
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Amazon Sponsored Products gains bid adjustment for video placements
20 Apr 2026Credited contributor
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Amazon launches Customer Service Insights dashboard in beta for seller-fulfilled orders
13 Apr 2026Credited contributor
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Amazon tests AI-generated product summary on the PDP
13 Apr 2026Credited contributor
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Amazon SP and SB Prompts move to general availability with standard CPC billing
6 Apr 2026Credited contributor
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Amazon adds Collection ad format for Sponsored Brands
9 Mar 2026Credited contributor
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Amazon STV introduces Dynamic and Manual audience types with required CPM caps.
5 Jan 2026Credited contributor
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Thomas Höppner

StrategyPaid socialPaid search

10credited updates

See credited updates (10)

The US DOJ backs Google's appeal against the EU's DMA fines
3 Aug 2026Credited contributor
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The EU fines Google €890m in its first DMA penalties
27 Jul 2026Credited contributor
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France's competition authority weighs in on agentic commerce.
20 Jul 2026Credited contributor
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The EU tells Google how to open Android and share search data.
20 Jul 2026Credited contributor
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EU coalition calls for a binding DMA non-compliance decision against Google search self-preferencing
30 Mar 2026Credited contributor
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German industry rejects Apple's ATT Framework remedies
16 Mar 2026Credited contributor
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EU considers interim measures against Meta over WhatsApp interoperability
16 Feb 2026Credited contributor
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UK CMA announces approach to Apple and Google mobile ecosystem inquiry
16 Feb 2026Credited contributor
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EU publishes full €2.95 billion Google AdTech fine decision
2 Feb 2026Credited contributor
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UK CMA publishes proposed conduct requirements for Google Search under DMCC
2 Feb 2026Credited contributor
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Chris Long

StrategyPaid socialRetail media

9credited updates

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Research Finds More Google AI Overviews on Sampled Branded Queries
30 Sept 2026First contributor credited in newsletter
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Claude output now carries an invisible watermark
17 Aug 2026Credited contributor
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Merchant Centre rolls out an AI performance report.
20 Jul 2026Credited contributor
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Google shows AI Overviews on brand queries
13 Jul 2026Credited contributor
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Google releases a database of schema usage statistics
6 Jul 2026Credited contributor
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Google posts official LLMs.txt documentation on the Chrome Developers site
1 Jun 2026Credited contributor
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Chrome documents LLMs.txt as part of agentic audits
26 May 2026Credited contributor
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Top AI citation ranking factors compiled from 50+ studies
11 May 2026Credited contributor
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Google publishes a resource on optimising sites for AI agents
5 May 2026Credited contributor
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Jack Rowbotham

StrategyPaid searchPaid socialRetail media

9credited updates

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Copilot Cowork adds event triggers and browser automation.
20 Jul 2026Credited contributor
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GPT-5.6 rolls into Microsoft 365 Copilot
13 Jul 2026Credited contributor
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Microsoft 365 Copilot in Excel adds Skills
29 Jun 2026Credited contributor
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Microsoft 365 Copilot Cowork reaches general availability
21 Jun 2026Credited contributor
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Microsoft introduces Scout, an always-on "Autopilot" agent, at Build
8 Jun 2026Credited contributor
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Microsoft unveils Project Solara, a platform for agent-first devices, at Build
8 Jun 2026Credited contributor
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Copilot Studio launches visual workflow designer for agentic automation
11 May 2026Credited contributor
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Microsoft reports Q2 FY26 earnings with search/news ads up 10%
2 Feb 2026Credited contributor
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Microsoft publishes Agent Architecture Guidance Hub
26 Jan 2026Credited contributor
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Natasha Kaurra

Paid searchStrategyMeasurement

9credited updates

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Google business-name exception permits recognised brands on other domains
1 Oct 2026Supported by
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Customer Lifecycle Optimisation gets a dedicated conversion section
31 Aug 2026First contributor credited in newsletter
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Google schedules AI Max migration for ACA and broad-match campaigns
10 Aug 2026Credited contributor
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An Insights carousel replaces single recommendations
3 Aug 2026Credited contributor
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Target CPA and Target ROAS reappear as explicit bidding options
3 Aug 2026Credited contributor
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A High Engagement Ads setting appears for App campaigns
20 Jul 2026Credited contributor
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Google Ads adds a Connect a data source option for first-party tag integration
5 May 2026Credited contributor
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Google Ads removes the "No Conversion Value" option from the conversion setup
13 Apr 2026Credited contributor
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Google is offering a $600 credit for activating conversion tracking
23 Feb 2026Spotted by
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Aleksejus Podpruginas

Paid search

8credited updates

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Performance Max adds channel-level asset diagnostics
13 Jul 2026Credited contributor
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Google Ads previews the impact of negative keywords
6 Jul 2026Credited contributor
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Top Insights opens fully in the Google Ads Overview
6 Jul 2026Credited contributor
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Google rebrands brand-safety inventory categories
29 Jun 2026Credited contributor
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AI Max introduces AI Brief and text disclaimers as the product turns one
5 May 2026Credited contributor
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Performance Max gains a channel-performance-over-time report
5 May 2026Credited contributor
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Performance Max placements can now be excluded directly from "Where ads showed"
27 Apr 2026Credited contributor
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Google Ads adds account-level placement exclusions across all campaign types
19 Jan 2026Credited contributor
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Charly Wargnier

StrategyRetail mediaPaid socialCreative

8credited updates

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Anthropic restores Fable 5 and Mythos 5 with reduced capability
6 Jul 2026Credited contributor
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Google introduces the Open Knowledge Format for AI agent knowledge
15 Jun 2026Credited contributor
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Anthropic launches Claude Financial Services Suite
11 May 2026Credited contributor
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Claude Code gains Computer Use directly from the terminal
6 Apr 2026Credited contributor
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Claude mobile app gains access to Figma, Canva, Amplitude and more via MCP
30 Mar 2026Credited contributor
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Claude now works in PowerPoint
16 Feb 2026Credited contributor
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Gemini generates fully interactive images with clickable explanations
9 Feb 2026Credited contributor
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Claude Code can now run locally for free via Ollama
26 Jan 2026Credited contributor
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Khushal Bherwani

Paid searchStrategy

8credited updates

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Google Search ads observed with separate URL and headline menus
2 Oct 2026First contributor credited in newsletter
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Three reported Bing ad-presentation tests highlight changing search labelling
2 Oct 2026First contributor credited in newsletter
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Bing sponsored-result test shows AI-written Trustpilot review lines
29 Sept 2026First contributor credited in newsletter
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Google tests Read more links in mobile Search ads
20 Jul 2026Credited contributor
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Bing labels a good time to buy using price history
13 Jul 2026Credited contributor
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Google tests a 3D animated product view in results
13 Jul 2026Credited contributor
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Google tests new URL treatments on sponsored results
6 Jul 2026Credited contributor
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Bing is testing Asian owned tag for Shopping ads
9 Mar 2026Credited contributor
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Simo Ahava

MeasurementPaid searchStrategy

8credited updates

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Google Tag Manager fixes containers installed on the wrong path
13 Jul 2026Credited contributor
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Server-side GTM gains control to block browser calls for Ads and Floodlight tags
21 Jun 2026Credited contributor
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Google Tag Manager publishes details on the upcoming container update
1 Jun 2026Credited contributor
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Google Tag Manager moves inside Google Ads: biggest GTM update in years
11 May 2026Credited contributor
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Simo Ahava raises concerns over GTM &gtg_health=1 health-check requests
27 Apr 2026Credited contributor
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Simo Ahava updates the GTM server-side SSL guide following the Google Cloud Platform change
30 Mar 2026Credited contributor
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GTM Consent Mode Preview Mode UI glitch confirmed fixed
23 Mar 2026Credited contributor
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Google Tag Gateway adds one-click Google Cloud Platform integration in beta
12 Jan 2026Credited contributor
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Adriaan Dekker

Paid searchStrategyMeasurement

7credited updates

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Business logos can be added directly in Google Ads
24 Aug 2026Shared by
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TrueView consideration campaigns move to Video View Campaigns
24 Aug 2026Shared by
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Financial services verification expands to 13 more countries
17 Aug 2026Credited contributor
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Support forms let you pick the exact campaign
17 Aug 2026Shared by
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Ads Advisor chat button appears directly inside the campaign setup flow
6 Apr 2026Supported by
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Google is offering a $600 credit for activating conversion tracking
23 Feb 2026Shared by
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Google Ads adds "Go To" buttons in Change History for faster debugging
5 Jan 2026Supported by
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Aleyda Solís

StrategyRetail mediaPaid social

7credited updates

See credited updates (7)

ChatGPT citations shift away from listicles and Reddit
24 Aug 2026Credited contributor
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Claude output now carries an invisible watermark
17 Aug 2026Credited contributor
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Google publishes official guidance on optimising for generative AI search
18 May 2026Credited contributor
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UCP Merchant Centre onboarding guide published
13 Apr 2026Credited contributor
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Bing Webmaster Tools adds page-level citation data for AI grounding queries
30 Mar 2026Credited contributor
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Shopify launches Agentic Storefronts for ChatGPT as default sales channel
30 Mar 2026Credited contributor
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Microsoft introduces AI Performance metrics in Webmaster Tools
16 Feb 2026Credited contributor
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Bia Camargo

Paid searchStrategyCreative

7credited updates

See credited updates (7)

Performance Max observation shows finished display-banner uploads
28 Sept 2026First contributor credited in newsletter
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Google prompts advertisers to reapply historical ROAS targets
7 Sept 2026First contributor credited in newsletter
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Performance Max product reporting pulls from all networks
20 Jul 2026Credited contributor
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A Merchant Centre API issue delays feed updates
15 Jun 2026Credited contributor
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PMax Asset Group Theming generates seasonal creative from existing asset groups
30 Mar 2026Spotted by
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Google is expanding its creative toolkit with rich media assets
16 Mar 2026Credited contributor
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PMax asset group ads are now previewable directly from the table view
19 Jan 2026Credited contributor
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Endrit Restelica

StrategyPaid socialCreative

7credited updates

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Sam Altman proposes a 5% OpenAI stake for the US administration
6 Jul 2026Credited contributor
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Anthropic's revenue run rate is reported to have overtaken OpenAI's
29 Jun 2026Credited contributor
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Apple rebuilds Siri on Google Gemini at WWDC
15 Jun 2026Credited contributor
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SpaceX completes the largest IPO in history
15 Jun 2026Credited contributor
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Google signs a $30bn deal to rent AI compute from SpaceX
8 Jun 2026Credited contributor
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Asset Studio becomes the unified creative hub powered by Gemini, Veo, Nano Banana, and soon Gemini Omni
26 May 2026Credited contributor
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Gemini Spark and Gemini Omni introduced as next-generation models
26 May 2026Credited contributor
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Isaac Gross

Retail mediaStrategy

7credited updates

See credited updates (7)

Negative keywords come to Walmart Advertising
27 Jul 2026Credited contributor
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Prime Day 2026 opens softer than 2025, according to the early reads
29 Jun 2026Credited contributor
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Amazon auto-enables AI-assembled video on Sponsored Products
8 Jun 2026Credited contributor
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Amazon launches Auto Buy for shoppers
5 May 2026Credited contributor
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Amazon Unmet Demand report surfaces low-conversion search clusters
5 May 2026Credited contributor
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Amazon Rufus now sends traffic to off-Amazon destinations
26 Jan 2026Credited contributor
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Amazon Prompts tab begins showing data at the ad group level
19 Jan 2026Credited contributor
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Jon Loomer

MeasurementPaid socialPaid search

7credited updates

See credited updates (7)

Review Meta’s automatic event controls before relying on their signals
1 Sept 2026Analysis by
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Meta adds a ROAS goal to Maximise number of conversions
27 Jul 2026Credited contributor
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Meta adds appointment booking inside instant forms
29 Jun 2026Credited contributor
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Meta renames its Advantage+ Audience opt-out to "I need a specific audience"
29 Jun 2026Credited contributor
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Meta's engagement-through attribution confirmed live in accounts
30 Mar 2026Credited contributor
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Jon Loomer warns of AI agent-connected ad account shutdowns
23 Mar 2026Credited contributor
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Meta rolls out five Ads Manager updates
16 Feb 2026Credited contributor
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Matteo Zambon

StrategyMeasurementRetail mediaPaid search

7credited updates

See credited updates (7)

OpenAI launches a conversational Admin plugin for ChatGPT Work and Codex
31 Aug 2026First contributor credited in newsletter
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GA4 conversion windows accept any custom day count
17 Aug 2026Credited contributor
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Conversational Analytics lands in Looker Studio in preview
10 Aug 2026Credited contributor
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Microsoft Clarity launches Topic Insights
13 Jul 2026Credited contributor
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Google merges enhanced conversions for web and leads into one toggle
29 Jun 2026Credited contributor
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Google's Tag Gateway for advertisers adds Amazon CloudFront support
21 Jun 2026Credited contributor
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Microsoft Clarity Cloudflare integration is now available without an Enterprise plan
6 Apr 2026Credited contributor
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Brais Calvo Vázquez

Measurement

6credited updates

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GA4 audience exports to Mailchimp appear in an early preview
7 Sept 2026First contributor credited in newsletter
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GA4 adds a campaign data import validation report
17 Aug 2026Credited contributor
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The GA4 SPY cheat sheet reaches version 2.0
17 Aug 2026Credited contributor
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Google Business Profile is gaining a native link to Google Analytics
8 Jun 2026Credited contributor
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GA4 Insights appear on the homepage
23 Feb 2026Spotted by
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GA4 adds multi-channel budgets, Yield Curves, and attribution reports in beta
19 Jan 2026Credited contributor
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Brodie Clark

Paid searchStrategy

6credited updates

See credited updates (6)

Google Shopping test places sponsored products in an organic-style grid
29 Sept 2026First contributor credited in newsletter
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Experiment: Bing free listings only appeared after ads were enabled
10 Aug 2026Credited contributor
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Ads start rolling out inside AI Mode
13 Jul 2026Credited contributor
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Google Shopping tab now displays sponsored ads inside the free listing grid
27 Apr 2026Credited contributor
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UCP-powered checkout spotted in Google AI Mode
16 Feb 2026Spotted by
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Google introduces the Business Agent feature in the Merchant Centre for agentic shopping
19 Jan 2026Credited contributor
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Darren Shaw

StrategyRetail mediaPaid socialPaid search

6credited updates

See credited updates (6)

Google brings back Business Profile messaging with an AI chatbot
29 Jun 2026Credited contributor
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Reddit threads now pull directly into Google Business Profiles
11 May 2026Credited contributor
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Google Business Profile bans staff review solicitation and name mentions
20 Apr 2026Credited contributor
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Google Posts repeat option now officially live in Google My Business
20 Apr 2026Credited contributor
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Google tests "Text Message" button in mobile Local Pack listings
6 Apr 2026Credited contributor
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Google is testing AI-generated replies for Business Profile reviews
23 Mar 2026Credited contributor
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David Vargas

Paid socialPaid searchMeasurement

6credited updates

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TikTok launches Native Growth Campaigns
6 Jul 2026Credited contributor
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Instagram tests opening directly into Reels before the Feed
1 Jun 2026Credited contributor
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New WhatsApp placement appearing in the Meta Ads campaign setup
11 May 2026Credited contributor
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Apple Ads' second position data surfaces in Insights, but reporting gaps frustrate practitioners
13 Apr 2026Credited contributor
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Apple Search Ads is removing the CPA cap at the campaign level
2 Mar 2026Credited contributor
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Conversion attribution is now tied to the install date rather than ad interaction
23 Feb 2026Credited contributor
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Joey Bidner

Paid search

6credited updates

See credited updates (6)

Max CPC closes for new standalone automated campaigns on 1 October
24 Aug 2026Credited contributor
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Video build: a SKU-level Demand Gen ecommerce campaign
17 Aug 2026Credited contributor
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Video guide: conversational attribute formatting for Google Shopping feeds
3 Aug 2026Credited contributor
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Google says the budget-limited bidding change is not a broader update.
20 Jul 2026Credited contributor
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Microsoft Ads dynamic remarketing delivers account-wide lift
11 May 2026Credited contributor
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Google Ads Data Manager adds US state privacy restriction setting
2 Feb 2026Credited contributor
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Linas Beliūnas

Retail mediaStrategy

6credited updates

See credited updates (6)

Anthropic publishes blueprints for shopping and merchant agents
7 Sept 2026Shared by
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Sergey Brin reportedly takes direct oversight of Gemini
10 Aug 2026Credited contributor
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Apple passes $5tn in market cap after sitting out the compute race
3 Aug 2026Credited contributor
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Europe pledges €10bn to become the "first AI Continent"
3 Aug 2026Credited contributor
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Anthropic restores Fable 5 and Mythos 5 with reduced capability
6 Jul 2026Credited contributor
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Google is reportedly committing up to $40 billion to Anthropic in a landmark AI investment
27 Apr 2026Credited contributor
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Luka Cempre

StrategyMeasurementPaid social

6credited updates

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Scheduling BigQuery queries on the hour can run them twice
27 Jul 2026Credited contributor
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BigQuery adds multi-level aggregation
13 Jul 2026Credited contributor
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BigQuery conversational analytics reaches general availability
29 Jun 2026Credited contributor
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BigQuery Studio adds Git repository integration
26 May 2026Credited contributor
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Alphabet Q1 2026: Google Cloud up 63%, paid subscriptions reach 350 million
5 May 2026Credited contributor
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Alphabet reports Q4 2025: Google Cloud up 48%, Gemini at 750M users, YouTube crosses $60B
9 Feb 2026Credited contributor
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Yash Mandlesha

Paid search

6credited updates

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Product titles report reveals AI-generated Shopping titles
31 Aug 2026First contributor credited in newsletter
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Product clicks and non-product clicks split shopping reporting
27 Jul 2026Credited contributor
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The Demand Gen Brand report starts rolling out
27 Jul 2026Credited contributor
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Maximise Conversion Value bidding returns to Standard Shopping
29 Jun 2026Credited contributor
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Performance Max adds product-level performance by asset group
21 Jun 2026Credited contributor
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Performance Max gains a channel-performance-over-time report
5 May 2026Credited contributor
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Cory Liseno

Paid search

5credited updates

See credited updates (5)

Google Ads API Developer Assistant v2.3.0 hardens workspace isolation and validation
27 Apr 2026Credited contributor
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Google Ads API v24 launches with Conversions with Cart Data and unified forecasting
27 Apr 2026Credited contributor
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Ads DevCast Episode 3: AI productivity tools for Google Ads developers
20 Apr 2026Credited contributor
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Google Ads API requires multi-factor authentication for new OAuth tokens from April 21
20 Apr 2026Credited contributor
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Google Ads API v23.1 event scheduled for February 26
23 Feb 2026Credited contributor
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Daniel Orkun Duzgun

Retail media

5credited updates

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Amazon Product Opportunity Explorer adds AI-powered insights
26 May 2026Credited contributor
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Amazon adds personalisation profile that may reshape homepage discovery
5 May 2026Credited contributor
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Amazon AMC adds new no-code audience templates for DSP and Sponsored Display
12 Jan 2026Credited contributor
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Amazon DSP launches AI audio ads generator with free voice and music options
12 Jan 2026Credited contributor
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Amazon launches Explore with Canvas beta for conversational business reporting.
5 Jan 2026Credited contributor
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Jason King

Paid searchStrategy

5credited updates

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Phone support quietly reappears in the Google Ads dashboard
18 May 2026Credited contributor
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Performance Max Search Partners and Display Network exclusion rolls out widely
5 May 2026Credited contributor
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Google Ad Grants ads stop serving on Google Maps after February 3
13 Apr 2026Credited contributor
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AI Max is showing CTR improvements in Google Ad Grants accounts
2 Mar 2026Credited contributor
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Shop visits are now available as an account-level goal in Google Ad Grants
23 Feb 2026Credited contributor
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Vojtěch Audy

Paid searchMeasurement

5credited updates

See credited updates (5)

Policy Manager moves into Admin and adds an Ads tab
31 Aug 2026First contributor credited in newsletter
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Google Ads support emails are now AI-generated
6 Apr 2026Credited contributor
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Google Ads refreshes interface with new navigation and account switcher
23 Mar 2026Credited contributor
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Looker Studio February 2026 release notes are available
16 Feb 2026Credited contributor
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Looker Studio adds cross-data source filtering, user-based visibility, and histograms
26 Jan 2026Credited contributor
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Bertrand Seguin

StrategyPaid social

4credited updates

See credited updates (4)

Apple passes $5tn in market cap after sitting out the compute race
3 Aug 2026Credited contributor
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Alphabet raises a record $85bn to fund AI compute
15 Jun 2026Credited contributor
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Microsoft Q1 results: Bing and ad revenues up 12%, AI ARR reaches $37B
5 May 2026Credited contributor
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Alphabet reports Q4 2025: Google Cloud up 48%, Gemini at 750M users, YouTube crosses $60B
9 Feb 2026Credited contributor
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Frederick Vallaeys

Paid searchPaid social

4credited updates

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Optmyzr's Q2 benchmarks: ROAS reverses, and the brand moat closes
17 Aug 2026Credited contributor
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Google changes Smart Bidding for campaigns limited by budget
12 Aug 2026Credited contributor
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Optmyzr and Frederick Vallaeys publish State of Google Ads Q1 2026 study
5 May 2026Credited contributor
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Global State of PPC 2026 report published
16 Mar 2026Credited contributor
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Luiza Jarovsky

Paid searchPaid socialStrategy

4credited updates

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European Parliament approves amendments to the AI Act
21 Jun 2026Credited contributor
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Trump signs an AI executive order with a voluntary frontier-model framework
8 Jun 2026Credited contributor
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Greece bans social media for under-15s, effective January 2027
13 Apr 2026Credited contributor
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Italy's Data Protection Authority warns AI undressing tools may violate GDPR
19 Jan 2026Credited contributor
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Marcin Wsół

Paid search

4credited updates

See credited updates (4)

Legacy video campaigns auto-upgrade to multi-format from September
3 Aug 2026Credited contributor
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Google Ads will auto-link to Merchant Centre: opt-out for advertisers who want isolation
18 May 2026Credited contributor
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Google Ads tests direct GTM integration for conversion configuration
27 Apr 2026Credited contributor
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Google Ads replaces classic contact form with AI chatbot
2 Feb 2026Spotted by
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Nichelle Halstrom

Measurement

4credited updates

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GA4 gains hostname data filters and source grouping
15 Jun 2026Credited contributor
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Google moves the GA4 Measurement Protocol into maintenance mode
8 Jun 2026Credited contributor
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Google Analytics data controls to consolidate under Google Ads Consent Mode from June 15
20 Apr 2026Credited contributor
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Google Ads begins collecting more website event data automatically
9 Feb 2026Credited contributor
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Nona Grigoryan

StrategyPaid search

4credited updates

See credited updates (4)

Reddit launches a free-form ad generator in beta
3 Aug 2026Credited contributor
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AI Max ad group settings become visible in campaign setup
6 Jul 2026Credited contributor
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Google Ads tests direct data source connections in conversion settings
6 Jul 2026Credited contributor
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Google rolls out real-time policy reviews for Responsive Search Ads
8 Jun 2026Credited contributor
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Shubham Saboo

Paid socialStrategy

4credited updates

See credited updates (4)

Google ships a free, fully local AI voice dictation app
8 Jun 2026Credited contributor
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Google open-sources Agent Skills repository for production agent workflows
5 May 2026Credited contributor
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Google launches Gemma 4, its most capable open-source agentic model
6 Apr 2026Credited contributor
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Google launches Project Genie for interactive text-to-world generation
2 Feb 2026Credited contributor
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Ales Sturala

Paid searchPaid social

3credited updates

See credited updates (3)

The TrueClicks Google Ads in Claude Code adds full MCC support
6 Jul 2026Credited contributor
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The Google Ads plugin can be installed in Claude Desktop again
21 Jun 2026Credited contributor
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Ales Sturala flags the Meta Ads account ban risk from improperly configured AI integrations
27 Apr 2026Credited contributor
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Alicia Williams

StrategyPaid search

3credited updates

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BigQuery Studio notebook gallery launches general availability
27 Apr 2026Credited contributor
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BigQuery adds a persistent bytes processed limit
23 Feb 2026Credited contributor
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BigQuery Global Queries enable cross-region joins
23 Feb 2026Credited contributor
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Andrew Lolk

LinkedIn YouTube

Paid search

3credited updates

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AI Max expands to Shopping campaigns to capture conversational queries
5 May 2026Credited contributor
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AI Max introduces AI Brief and text disclaimers as the product turns one
5 May 2026Credited contributor
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Google Ads now suggests ROAS-based conversion value for new customers
16 Feb 2026Credited contributor
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Benjamin W.

Paid socialMeasurementStrategy

3credited updates

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Google quietly opens up AdSpace Agent, connecting the full Google ad stack
13 Apr 2026Credited contributor
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Meta splits Click-Through attribution into Click and Engage-Through
9 Mar 2026Credited contributor
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Multi-placement auctions may be distorting CTR metrics
23 Feb 2026Credited contributor
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Bob Meijer

CreativePaid search

3credited updates

See credited updates (3)

Merchant Centre accepts up to five lifestyle images per product
31 Aug 2026First contributor credited in newsletter
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Strip the Google Ads UI back to the data with a free Chrome extension
21 Jun 2026Credited contributor
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Google Ads experiments add auto-apply setting, enabled by default
6 Apr 2026Credited contributor
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Claudia de Coux

Strategy

3credited updates

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Claude output now carries an invisible watermark
17 Aug 2026Credited contributor
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Cloudflare rolls out AI agent readiness and visibility tools
17 Aug 2026Credited contributor
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Google significantly updates its Crawl Budget documentation
27 Jul 2026Credited contributor
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Craig Graham

Strategy

3credited updates

See credited updates (3)

Conversion reporting adds a segmented tooltip with view-through data
27 Jul 2026Credited contributor
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Conversions arrives as a campaign objective
27 Jul 2026Credited contributor
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ChatGPT Ads adds audiences and launches in Japan and South Korea
13 Jul 2026Credited contributor
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Daniel Sodkiewicz

Retail mediaPaid social

3credited updates

See credited updates (3)

TikTok joins Amazon and Walmart in third-party fulfilment
10 Aug 2026Credited contributor
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TikTok Shop runs a two-week "Deals For You Days" against Prime Day
8 Jun 2026Credited contributor
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Walmart Marketplace updates Expected Ship Date calculations
26 May 2026Credited contributor
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Hadia Arif

Retail media

3credited updates

See credited updates (3)

The new Seller Central becomes mandatory and irreversible
10 Aug 2026Credited contributor
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Amazon Discover Unmet Demand opens in Product Opportunity Explorer with caveats
13 Apr 2026Credited contributor
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Amazon launches conversational AI advertising product
23 Mar 2026Credited contributor
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Julius Fedorovicius

Measurement

3credited updates

See credited updates (3)

GA4 adds native dashboards to Reports
31 Aug 2026First contributor credited in newsletter
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Google Tag Manager rolls out its interface update
6 Jul 2026Credited contributor
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Google Analytics data controls to consolidate under Google Ads Consent Mode from June 15
20 Apr 2026Credited contributor
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Jyll Saskin Gales

Paid searchPaid socialStrategy

3credited updates

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ChatGPT appears in Google Ads auction insights
3 Aug 2026Credited contributor
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Inside Google Ads Live, Toronto, announced for 29 October
5 May 2026Credited contributor
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YouTube introduces interactive quiz option for videos
9 Mar 2026Credited contributor
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Kyle Rushton McGregor

Measurement

3credited updates

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GA4 launches Tasks checklist for admin setup best practices
20 Apr 2026Credited contributor
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Meta officially releases Google Tag Manager template for Meta Pixel
23 Mar 2026Warning via
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GA4 brings back Assisted Conversions in attribution analytics
26 Jan 2026Credited contributor
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Martin Heubel

Retail media

3credited updates

See credited updates (3)

Guide: the correct Amazon Net PPM definition
10 Aug 2026Credited contributor
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Amazon tells 1P vendors it will reverse tariff cost increases.
20 Jul 2026Credited contributor
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Amazon Vendor Central adds bulk invoice-discrepancy reporting
8 Jun 2026Credited contributor
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Roger Dunn

Retail mediaStrategy

3credited updates

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Amazon packages its Alexa for Shopping engine for rival retailers
1 Jun 2026Credited contributor
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Amazon retires Rufus and replaces it with Alexa for shopping: the AI assistant goes agentic
18 May 2026Credited contributor
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OpenAI takes 4% commission on ChatGPT instant checkout sales
26 Jan 2026Credited contributor
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Vita K.

Retail media

3credited updates

See credited updates (3)

Inventory groups reach Amazon DSP audio ad groups
24 Aug 2026Credited contributor
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Seller Assistant explains why a listing loses the Featured Offer
17 Aug 2026Credited contributor
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The EU Right to Repair Directive applies to Amazon orders from 31 July
10 Aug 2026Credited contributor
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Adam Treboutat

Strategy

2credited updates

See credited updates (2)

Ad Strength shows no correlation with CPA across 3,900 ads
10 Aug 2026Credited contributor
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[From Prev. Editions] Creator Partnerships is now populated with a searchable creator database
2 Mar 2026Credited contributor
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Aditya Shrivastava

StrategyPaid search

2credited updates

See credited updates (2)

Google renames YouTube campaign objective to "YouTube reach, views and engagements"
9 Feb 2026Spotted by
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Google Ads renames the Advertiser Verification page to "Account"
2 Feb 2026Credited contributor
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Anthony Blatner

Paid socialCreative

2credited updates

See credited updates (2)

LinkedIn Ads adds company size, revenue, and device targeting
13 Jul 2026Credited contributor
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LinkedIn Ads Brand Kits spotted for AI-generated creatives
2 Mar 2026Credited contributor
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Ashley Fletcher

Paid search

2credited updates

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ChatGPT Ads trial shows low CTR and slow spend pacing
23 Mar 2026Credited contributor
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ChatGPT ads spotted live in the United States
23 Feb 2026Spotted by
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Christian Otto Kelm

StrategyRetail media

2credited updates

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Virtual Multipacks appear automatically in Ads.
15 Jun 2026Credited contributor
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Amazon lowers the Brand Tailored Promotions audience threshold to 500
1 Jun 2026Credited contributor
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Dan Taylor

Paid search

2credited updates

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Google announces AI Max experiments across Search campaigns
20 Aug 2026Credited contributor
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Google shares 2026 Ads & Commerce vision: AI Mode ads, Direct Offers, and UCP checkout
16 Feb 2026Credited contributor
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Dana DiTomaso

Measurement

2credited updates

See credited updates (2)

GA4 AI Assistants channel instructions are published, but non-functional
23 Mar 2026Credited contributor
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Shopify app pixel optimisation settings can auto-disable tracking
16 Mar 2026Shared by
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Destaney Wishon

Retail media

2credited updates

See credited updates (2)

Amazon tests "Shop by feature" sponsored placements in search results
1 Jun 2026Credited contributor
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Amazon and Winn-Dixie's partnership goes live with fulfilled offers in-app
6 Apr 2026Credited contributor
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Eric Vyacheslav

Strategy

2credited updates

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Alibaba releases open-source Python framework for building multi-agent AI apps.
5 Jan 2026Credited contributor
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Claude can now create and edit Excel, PowerPoint, and PDF files directly in the browser.
5 Jan 2026Credited contributor
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Georgi Zayakov

Paid searchStrategy

2credited updates

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Google Ads adds Data Source Diagnostics in Data Manager
9 Feb 2026Credited contributor
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YouTube Promotion tool adds interest-based targeting for creators
26 Jan 2026Credited contributor
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Gil David

Measurement

2credited updates

See credited updates (2)

Meta performance volatility: experienced advertisers report continuing iOS attribution issues
27 Apr 2026Credited contributor
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Shopify enables "optimised" pixel data sharing by default
26 Jan 2026Credited contributor
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Govind Singh

Paid socialMeasurement

2credited updates

See credited updates (2)

Meta adds Customer Lifecycle Strategy at the ad-set level
1 Jun 2026Credited contributor
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Google Ads conversion tags push directly into Google Tag Manager
26 May 2026Credited contributor
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Greg Sterling

StrategyPaid search

2credited updates

See credited updates (2)

Ask Maps brings conversational local search to Google Maps
10 Aug 2026Credited contributor
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Ads now appear on 29% of commercial AI Mode queries
27 Jul 2026Credited contributor
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Jon Elder

Retail mediaPaid social

2credited updates

See credited updates (2)

Amazon stops accepting credit cards from select sellers starting 1 August
11 May 2026Credited contributor
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AWS UAE data centre hit amid Iran strikes, mec1-az2 offline
2 Mar 2026Credited contributor
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Jordan Fry

Paid search

2credited updates

See credited updates (2)

PMax AI voice-over opt-out deadline is March 20
16 Mar 2026Credited contributor
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Google will spend your full monthly budget regardless of the ad schedule
23 Feb 2026Credited contributor
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Josh Silverbauer

MeasurementStrategy

2credited updates

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Google Tag Manager adds tag-type filtering.
20 Jul 2026Credited contributor
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Microsoft Clarity AI Citation report rolls out to all users
18 May 2026Credited contributor
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Julie Friedman Bacchini

Paid search

2credited updates

See credited updates (2)

Google flags recommendations that advertisers have already dismissed
7 Sept 2026First contributor credited in newsletter
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Google Ads shows AI Max promotion inside campaign settings
9 Feb 2026Spotted by
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Liran Hirschkorn

MeasurementRetail media

2credited updates

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Amazon Ads adds multi-touch attribution to Sponsored Products
29 Jun 2026Credited contributor
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Amazon ends commingled FBA inventory for brand owners on March 31
30 Mar 2026Credited contributor
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Maggie Humphrey

Paid search

2credited updates

See credited updates (2)

Google says the budget-limited bidding change is not a broader update.
20 Jul 2026Credited contributor
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Google's "new prospects" mode appears in live accounts for true cold-audience targeting
1 Jun 2026Credited contributor
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Manuel Lodi

Paid search

2credited updates

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Microsoft rolls out demographic controls for Performance Max
7 Sept 2026Shared by
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A YouTube "subsequent views" conversion switches itself on
13 Jul 2026Credited contributor
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Matteo Braghetta

Paid searchCreative

2credited updates

See credited updates (2)

Google Ads adds Call Assets to Vehicle Ads
9 Feb 2026Spotted by
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Google Shopping ads now appear in the Images tab on mobile
2 Feb 2026Spotted by
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Max Sinclair

Retail mediaPaid social

2credited updates

See credited updates (2)

Walmart rewrites content rules for AI-driven shopping.
20 Jul 2026Credited contributor
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Carrefour becomes the first major European retailer to enable ChatGPT checkout
6 Apr 2026Credited contributor
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Menachem Ani

Paid searchStrategy

2credited updates

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Google schedules AI Max migration for ACA and broad-match campaigns
10 Aug 2026Credited contributor
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Manufacturer Centre manual updates wind down as data moves to Merchant Centre [Reminder]
27 Jul 2026Credited contributor
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Peter Quadrel

Paid socialCreative

2credited updates

See credited updates (2)

Placement exclusions move away from the ad-set level
24 Aug 2026Credited contributor
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Meta's creative-feature testing toggle resurfaces account-level audit need
1 Jun 2026Credited contributor
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Rakshit Shetty

Paid socialPaid search

2credited updates

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Meta Lead Forms add trust signals, incentives, and social proof to intro sections
19 Jan 2026Credited contributor
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Microsoft Ads adds All Accounts tab for multi-account management
5 Jan 2026Credited contributor
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Ruben Runneboom

StrategyCreative

2credited updates

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Use the popularity_rank attribute instead of dropping out-of-stock products
29 Jun 2026Credited contributor
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Google Shopping image overlays are now being approved, with CTR uplifts observed
13 Apr 2026Credited contributor
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Steve Lamar

MeasurementStrategy

2credited updates

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Shopify app pixel optimisation settings can auto-disable tracking
16 Mar 2026Credited contributor
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The GTM QA reminder can save your implementation
16 Feb 2026Credited contributor
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Tamás Geiger

MeasurementPaid search

2credited updates

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GA4 rolls out a new Source grouping dimension and updates the Source platform
26 May 2026Credited contributor
Credit source
Google Ads scam emails circulating: synchronisation-error pretext
18 May 2026Supported by
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Todd M. Piechowski

Paid search

2credited updates

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Ads answer 73.6% of shopping questions, logging shows
10 Aug 2026Credited contributor
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OpenAI expands ChatGPT product-feed ads, citing 20% shopping-intent conversations
15 Jun 2026Credited contributor
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Trishla Ostwal

Paid searchRetail media

2credited updates

See credited updates (2)

OpenAI is testing Ads Manager with pilot partners
16 Mar 2026Credited contributor
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Dentsu and WPP exit The Trade Desk's OpenPath
23 Feb 2026Credited contributor
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Vijay Chauhan

Strategy

2credited updates

See credited updates (2)

The AI performance report reaches more Search Console accounts
3 Aug 2026Credited contributor
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Reminder: Google Search Console links report has limited backlink visibility
12 Jan 2026Credited contributor
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Violeta Balbae

Paid search

2credited updates

See credited updates (2)

Google Ads launches multi-campaign experiments [Beta]
26 Jan 2026Credited contributor
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Google launches Performance Max A/B testing for assets [Beta]
12 Jan 2026Credited contributor
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Vladimir Hanzlik

Paid socialPaid search

2credited updates

See credited updates (2)

Gemini gains ground on ChatGPT
13 Jul 2026Credited contributor
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ChatGPT keeps gaining US share as AI chat interfaces reach 2% of retail traffic
21 Jun 2026Credited contributor
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Wijnand Meijer

StrategyPaid search

2credited updates

See credited updates (2)

Excluding kids' content placements remains a constant battle
29 Jun 2026Credited contributor
Credit source
Global State of PPC 2026 report published
16 Mar 2026Credited contributor
Credit source

108

@ahmed ghanem

Paid social

1credited update

See credited updates (1)

Manus AI tools integrate directly into Meta Ads Manager
23 Feb 2026Credited contributor
Credit source

108

Aaron Levy

Paid search

1credited update

See credited updates (1)

Google changes Smart Bidding for campaigns limited by budget
12 Aug 2026Credited contributor
Credit source

108

Adam Bullock

Strategy

1credited update

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Ginny Marvin on why asset breadth leads to more relevant ads
2 Mar 2026Credited contributor
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108

Adam Gerber

Measurement

1credited update

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Meta adds outcome comparisons to Ads Manager’s activity history
7 Sept 2026First contributor credited in newsletter
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108

Adam Mosseri

Paid social

1credited update

See credited updates (1)

Instagram expands "Your Algo" feature globally for algorithm customisation
19 Jan 2026Credited contributor
Credit source

108

Addy Osmani

Strategy

1credited update

See credited updates (1)

Gemini in Chrome evolves from assistant to agentic browsing
2 Feb 2026Credited contributor
Credit source

108

Adria Ureña

Strategy

1credited update

See credited updates (1)

WhatsApp Business API ends its free reply window from 1 October
6 Jul 2026Credited contributor
Credit source

108

Ahmed Ali

Paid social

1credited update

See credited updates (1)

Meta releases official MCP and Ads CLI for AI-driven ad management
5 May 2026Credited contributor
Credit source

108

Akshay Tarpara

Retail media

1credited update

See credited updates (1)

Amazon Ads launches Sponsored Brands Auto Product Collection ads
11 May 2026Credited contributor
Credit source

108

Alex Brownsell

Strategy

1credited update

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WARC charts YouTube's slowing ad growth
20 Jul 2026Credited contributor
Credit source

108

Alex Sparks

Paid search

1credited update

See credited updates (1)

New location asset view spotted in Google Ads
2 Mar 2026Credited contributor
Credit source

108

Alex van de Pol

Strategy

1credited update

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Google Tag Gateway vs. server-side tagging: When do you need it, and when do you not?
2 Feb 2026Credited contributor
Credit source

108

Alexander Low

Paid social

1credited update

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Anthropic CEO warns of AI "tsunami on horizon"
2 Mar 2026Credited contributor
Credit source

108

Ali Yildirim

Paid social

1credited update

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LinkedIn hidden ad formats beyond Thought Leader and Message ads
16 Feb 2026Credited contributor
Credit source

108

Alina Popa

Measurement

1credited update

See credited updates (1)

Shopify enables "optimised" pixel data sharing by default
26 Jan 2026Credited contributor
Credit source

108

Alyssa Guzman

Retail media

1credited update

See credited updates (1)

Amazon DSP adds Performance+ Tactics Insights at the order level
23 Mar 2026Credited contributor
Credit source

108

Ameet Khabra

Paid search

1credited update

See credited updates (1)

Google changes Smart Bidding for campaigns limited by budget
12 Aug 2026Credited contributor
Credit source

108

Andrew Hutchinson

Strategy

1credited update

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X publishes AI-powered algorithm code revealing "For You" feed mechanics
26 Jan 2026Credited contributor
Credit source

108

Andy Jassy

Retail media

1credited update

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Andy Jassy confirms Alexa for Shopping rollout
26 May 2026Credited contributor
Credit source

108

Anna Mai

Retail media

1credited update

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Amazon grants Premium A+ access to all Seller Central accounts
11 May 2026Credited contributor
Credit source

108

Annie-Mai Hodge

Retail media

1credited update

See credited updates (1)

YouTube doubles the watch hours required for monetisation
17 Aug 2026Credited contributor
Credit source

108

Antanas Andrulis

Strategy

1credited update

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Microsoft Clarity adds conversion impact tab to heatmaps
13 Apr 2026Credited contributor
Credit source

108

Anu Adegbola

Paid search

1credited update

See credited updates (1)

Google removes a lifetime-spend requirement for lead form assets
27 Jul 2026Credited contributor
Credit source

108

Anup Adke

Creative

1credited update

See credited updates (1)

Meta Single Image ad format now supports 2–3 images with automatic rotation
6 Apr 2026Spotted by
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108

Arben Kqiku

Paid search

1credited update

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Decision frameworks for data-driven marketing
16 Mar 2026Credited contributor
Credit source

108

Arjun Singh

Paid search

1credited update

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Google unifying tag IDs under GT- format, retiring AW- prefix
20 Apr 2026Credited contributor
Credit source

108

Artem Gladkikh

Paid search

1credited update

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Ads now appear on 29% of commercial AI Mode queries
27 Jul 2026Credited contributor
Credit source

108

Artur Mosiak

Paid search

1credited update

See credited updates (1)

Google Shopping Ads expand to 15 new European markets in two phases
6 Apr 2026Credited contributor
Credit source

108

Ash Shah

Retail media

1credited update

See credited updates (1)

Amazon's Q2 passes $200bn with essentials quietly leading
10 Aug 2026Credited contributor
Credit source

108

Ashley Alexander

Strategy

1credited update

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OpenAI launches ChatGPT Health for personalised responses using medical records
12 Jan 2026Credited contributor
Credit source

108

Austin Lau

Paid social

1credited update

See credited updates (1)

Austin Lau (Anthropic) builds a Google Ads MCP management system using Claude Cowork
13 Apr 2026Credited contributor
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108

Awais Nabi

Paid social

1credited update

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Shopify AI Toolkit connects Claude Code, Cursor, Gemini CLI, and Codex directly to Shopify stores
13 Apr 2026Credited contributor
Credit source

108

Axel Falck

Paid search

1credited update

See credited updates (1)

PMax gains native channel performance over time view
6 Apr 2026Spotted by
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108

Axel Thevenot

Strategy

1credited update

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BigQuery Graph capabilities launch in Preview, enabling GQL queries without ETL
13 Apr 2026Credited contributor
Credit source

108

Balazs Vajna

Strategy

1credited update

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BigQuery launches "chat with your data" at the dataset level
26 May 2026Credited contributor
Credit source

108

Barry Hott

Paid social

1credited update

See credited updates (1)

Meta Related Media bug routing spends to unintended ads
20 Apr 2026Credited contributor
Credit source

108

Belita Ribeiro

Paid social

1credited update

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Meta auto-enables Related Media on existing ads
5 May 2026Credited contributor
Credit source

108

Ben Fisher

Paid search

1credited update

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A business-photo verification option appears in Google profiles
7 Sept 2026First contributor credited in newsletter
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108

Ben Goldman

Paid search

1credited update

See credited updates (1)

Google begins a small test of healthcare ads in AI Mode
8 Jun 2026Credited contributor
Credit source

108

Bianca Bergshoeff

Paid social

1credited update

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Three Meta API endpoints that surface what Ads Manager hides
30 Mar 2026Credited contributor
Credit source

108

Bianca Waterberg

Paid search

1credited update

See credited updates (1)

YouTube reporting adds the Attributed Branded Searches metric
23 Feb 2026Credited contributor
Credit source

108

Bibek Dhakal

Strategy

1credited update

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ChatGPT Ads prepare for the EU with an updated privacy policy
17 Aug 2026Credited contributor
Credit source

108

Blake Smith

Strategy

1credited update

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Reddit launches Max campaigns beta with AI-powered optimisation and open-box reporting
12 Jan 2026Credited contributor
Credit source

108

Bo Royal

Paid search

1credited update

See credited updates (1)

Missed and subsequent LSA calls become chargeable on 1 October
31 Aug 2026First contributor credited in newsletter
Credit source

108

Brad Geddes

Strategy

1credited update

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Track brand demand with an impressions-per-impression-share custom column
15 Jun 2026Credited contributor
Credit source

108

Bradley Sutton

Retail media

1credited update

See credited updates (1)

Search-click behaviour holds steady as Alexa replaces Rufus.
20 Jul 2026Credited contributor
Credit source

108

Brandon Ervin

Paid search

1credited update

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Google Ads Decoded podcast: Campaign structure in the era of AI
16 Feb 2026Credited contributor
Credit source

108

Brandon Lazovic

Paid social

1credited update

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Google patent reveals AI-generated landing pages that could replace yours
2 Mar 2026Credited contributor
Credit source

108

Brendan Ashe

Paid social

1credited update

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Meta needs 30–50% more revenue per user over five years to offset 2026 AI capex
11 May 2026Credited contributor
Credit source

108

Brian Clifton

Retail media

1credited update

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Disney fined $2.75M for ignoring consumer opt-outs
23 Feb 2026Credited contributor
Credit source

108

Cal Kildow

Retail media

1credited update

See credited updates (1)

Amazon Search Query Performance is now available in Vendor Central
16 Feb 2026Credited contributor
Credit source

108

Callie Kessler

Paid search

1credited update

See credited updates (1)

Performance Max adds data exclusions for audience and customer lists
26 Jan 2026Credited contributor
Credit source

108

Cameron Gamble

Retail media

1credited update

See credited updates (1)

Amazon removes the "Contact Customer" button from the reviews dashboard
8 Jun 2026Credited contributor
Credit source

108

Carlos Romero

Strategy

1credited update

See credited updates (1)

ChatGPT Ads expands into Brazil and Mexico
10 Aug 2026Credited contributor
Credit source

108

Carolina Arjona Moyano

Paid social

1credited update

See credited updates (1)

Meta Content Features are activated by default at the account level: campaign-level opt-outs are no longer enough
18 May 2026Credited contributor
Credit source

108

Catherine Perloff

Strategy

1credited update

See credited updates (1)

OpenAI ads launching early February with under $1M spend commitments
26 Jan 2026Credited contributor
Credit source

108

Chelsea Harding

Strategy

1credited update

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A Shopify outage triggers mass Merchant Centre disapprovals
8 Jun 2026Credited contributor
Credit source

108

Chris Avery

Paid search

1credited update

See credited updates (1)

Brand logos are now visible in Google Shopping results
23 Feb 2026Spotted by
Credit source

108

Christian Schwarz

Paid search

1credited update

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Google Ads text guidelines now support all languages
26 Jan 2026Credited contributor
Credit source

108

Christian Umbach

Retail media

1credited update

See credited updates (1)

Amazon retires Rufus and replaces it with Alexa for shopping: the AI assistant goes agentic
18 May 2026Credited contributor
Credit source

108

Christine Bookless

Strategy

1credited update

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Microsoft Clarity launches AI Citations beta for visibility in AI answers
27 Apr 2026Credited contributor
Credit source

108

Claudia Tomina

Strategy

1credited update

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Google Business Profile verification flow update spotted
16 Feb 2026Spotted by
Credit source

108

Corey Ching

Paid social

1credited update

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OpenAI ships Codex plugin sharing and general-availability Goal mode
1 Jun 2026Credited contributor
Credit source

108

Crystal Carter

Strategy

1credited update

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Chrome documents LLMs.txt as part of agentic audits
26 May 2026Credited contributor
Credit source

108

Curtis Howland

Paid social

1credited update

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Use Meta geo bid modifiers before splitting a consolidated international campaign
8 Jun 2026Credited contributor
Credit source

108

Darcy Burk

Paid search

1credited update

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Google adds AI descriptions to Search ads that advertisers cannot edit
6 Jul 2026Credited contributor
Credit source

108

Daria Kalinina

Paid social

1credited update

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LinkedIn Campaign Manager adds industry and self-benchmarking
16 Feb 2026Credited contributor
Credit source

108

Darshak P.

Measurement

1credited update

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GA4 adds direct product-link flows for paid-social platforms
24 Aug 2026Credited contributor
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108

David Pombar Lourido

Paid social

1credited update

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Criteo €40M GDPR fine confirmed by French Conseil d'État
13 Apr 2026Credited contributor
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108

Dean McElwee

Retail media

1credited update

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Spotify completes marketplace strategy with SeatGeek partnership
23 Feb 2026Credited contributor
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108

Deividas Tokaris

Paid social

1credited update

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Meta reorganises the Ads Manager creation flow
21 Jun 2026Credited contributor
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108

Denie Geertzen

Paid search

1credited update

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Google Ads requires an EU political ads declaration
17 Aug 2026Credited contributor
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108

Dennis E.K. Nielsen

Strategy

1credited update

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Google NewFront 2026: DV360 goes Gemini-powered with new CTV inventory, identity, and agentic tools
30 Mar 2026Credited contributor
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108

Derek Johnson

Paid social

1credited update

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Claude Opus 4.8 arrives in Copilot for PowerPoint on launch day
1 Jun 2026Credited contributor
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108

Derek Perkins

Strategy

1credited update

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Google rolls out /goto? redirects across Search-result links
31 Aug 2026First contributor credited in newsletter
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108

Duane Brown

Creative

1credited update

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Google Shopping Ads testing product title and image A/B testing in Merchant Centre
19 Jan 2026Credited contributor
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108

Edgar Sánchez

Paid social

1credited update

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Google Opal adds an agent block with native tool calls and memory
2 Mar 2026Credited contributor
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108

Elad Levy

Measurement

1credited update

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Meta officially releases Google Tag Manager template for Meta Pixel
23 Mar 2026Credited contributor
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108

Elie Berreby

Paid search

1credited update

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Google confirms Search Console impressions inflated since May 2025 due to a logging error
6 Apr 2026Credited contributor
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108

Elizabeth Reid

Strategy

1credited update

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AI Overviews and AI Mode launch in France
27 Jul 2026Credited contributor
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108

Elvinas Karalis

Measurement

1credited update

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A GA4 change inflates Direct revenue from 2 August
10 Aug 2026Credited contributor
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108

Emil Nordahl

Paid search

1credited update

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Google Ads no longer pre-selects Performance Max when creating Shopping campaigns
9 Feb 2026Spotted by
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108

Eric Boissonneault

Measurement

1credited update

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Looker Studio adds component-level visibility controls
16 Mar 2026Credited contributor
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108

Eric Pong

Retail media

1credited update

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Amazon rolls out 1-hour and 2-hour delivery to 2,000 US cities
13 Apr 2026Credited contributor
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108

Fedir Makarchuk

Paid search

1credited update

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SpaceX agrees to acquire AI coding startup Cursor for $60bn
21 Jun 2026Credited contributor
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108

Felipe Vergara Cediel

Paid social

1credited update

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Meta Pixel begins automatically collecting nine new web data signals from 30 May
1 Jun 2026Credited contributor
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108

Felix Duerler

Creative

1credited update

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Google adds AI labelling controls for video ads
31 Jul 2026Credited contributor
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108

Florian Nottorf

Retail media

1credited update

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Amazon Benchmark Report rolls out globally
26 May 2026Credited contributor
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108

Floris van de Peppel

Creative

1credited update

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Google releases Scene Machine, an open-source tool that turns product images into video ads
21 Jun 2026Credited contributor
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108

Francesca Poles

Paid search

1credited update

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Demand Gen campaigns now support Google Maps as a channel option
5 Jan 2026Credited contributor
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108

Francesco Cifardi

Paid search

1credited update

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[Update from last week] Google Ads' "Low activity" bulk tool now auto-enables paused keywords
16 Feb 2026Credited contributor
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108

Gabriele Benedetti

Paid search

1credited update

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AI Max URL controls clarified ahead of DSA migration
11 May 2026Credited contributor
Credit source

108

Garrett Sussman

Strategy

1credited update

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ChatGPT is buying traffic from the search platform it competes with
24 Aug 2026Credited contributor
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108

Giovani Ortolani Barbosa

Paid search

1credited update

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⚠️ Floodlight Counter conversions are miscounting in web GTM
2 Feb 2026Credited contributor
Credit source

108

Grace Flusfeder

Paid social

1credited update

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TikTok lets creators add and remove keywords from post metadata
5 May 2026Credited contributor
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108

Guillaume Rufenacht

Strategy

1credited update

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ChatGPT Ads expands into Brazil and Mexico
10 Aug 2026Credited contributor
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108

Gus Pelogia

Strategy

1credited update

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Screaming Frog v24 launches MCP Server for Claude Desktop integration
26 May 2026Credited contributor
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108

Hamza Muneer

Retail media

1credited update

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Amazon retires its Sponsored Ads reports for unified reporting
13 Jul 2026Credited contributor
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108

Heidi Sturrock

Paid search

1credited update

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Google tests channel value controls for Performance Max
31 Aug 2026First contributor credited in newsletter
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108

Helen Gietmann

Strategy

1credited update

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AI Max for Search exits beta and goes generally available globally
26 May 2026Credited contributor
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108

Hernan Lopez

Strategy

1credited update

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Disney announces vertical video coming to streaming platforms
19 Jan 2026Credited contributor
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108

Himanshu Sharma

Measurement

1credited update

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GA4 gains hostname data filters and source grouping
15 Jun 2026Credited contributor
Credit source

108

Hiroki Tanaka

Creative

1credited update

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Product images below 500 × 500 pixels face disapproval in 2027
24 Aug 2026First contributor credited in newsletter
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108

Hisham Dakkak

Strategy

1credited update

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Shared Claude conversations were indexed by Google
3 Aug 2026Credited contributor
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108

Ian Ferguson

Strategy

1credited update

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Screaming Frog v24 launches MCP Server for Claude Desktop integration
26 May 2026Credited contributor
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108

Jack Hepp

Paid search

1credited update

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Google acknowledges an LSA bug after reports of account disruption
7 Sept 2026First contributor credited in newsletter
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108

James Massey

Strategy

1credited update

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Google introduces Universal Commerce Protocol for AI-powered checkout
19 Jan 2026Credited contributor
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108

Jamie Indigo

Strategy

1credited update

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Search Console adds a control to keep content out of AI features
13 Jul 2026Credited contributor
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108

Janani Nagarajan

Measurement

1credited update

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AI Assistant set to become a Default Channel Group in GA4
18 May 2026Credited contributor
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108

Jasmine Vyas

Paid social

1credited update

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Meta faces a class action over scam advertising revenue
5 May 2026Credited contributor
Credit source

108

Jason Dodge

Measurement

1credited update

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GA4 AI Assistants channel instructions are published, but non-functional
23 Mar 2026Credited contributor
Credit source

108

Jason Mclellan

Retail media

1credited update

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Amazon walks back FBA fee increases after seller pushback
18 May 2026Credited contributor
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108

Jawad Ahmed

Strategy

1credited update

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The GTM Export Session feature enables shareable debugging files
13 Apr 2026Credited contributor
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108

Jawad Zaheer Khan

Paid search

1credited update

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Microsoft Advertising adds custom columns to the UI
5 Jan 2026Credited contributor
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108

Jeremy Young

Paid search

1credited update

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MCC phishing scam wave targets agency Google Ads accounts
13 Apr 2026Credited contributor
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108

Jerome Dangu

Paid search

1credited update

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EU financial advertiser verification starts rolling out
27 Jul 2026Credited contributor
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108

Jessica Wright

Retail media

1credited update

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Amazon enforces its AI-generated human imagery rules now
27 Jul 2026Credited contributor
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108

Jim van der Zalm

Measurement

1credited update

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GTM Consent Mode Preview Mode UI glitch confirmed fixed
23 Mar 2026Credited contributor
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108

Johan Strand

Strategy

1credited update

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BigQuery adds update-based triggers for scheduled queries
29 Jun 2026Credited contributor
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108

Jono Alderson

Strategy

1credited update

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Google AI Overviews rolls out for dictionary queries: and follows the user's instructions
26 May 2026Credited contributor
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108

Jordi Ribas

Strategy

1credited update

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Bing ships an AI opt-out toggle for search results
15 Jun 2026Credited contributor
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108

Jose Carlos Cortizo Perez

Paid social

1credited update

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OpenAI partners with Smartly for conversational ads in ChatGPT
6 Apr 2026Credited contributor
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108

Joseph Michael

Measurement

1credited update

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Google launches Google Finance with AI portfolio tracking
29 Jun 2026Credited contributor
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108

Juozas Kaziukėnas -

Retail media

1credited update

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ChatGPT carousel reporting adds product-card visibility
7 Sept 2026First contributor credited in newsletter
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108

Justin Jonkman

Paid search

1credited update

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Google Products tab now shows per-campaign performance breakdown
2 Feb 2026Credited contributor
Credit source

108

Kareem Amin

Paid social

1credited update

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Clay Ads launches with LinkedIn CPL dropped from $250 to $25
2 Mar 2026Credited contributor
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108

Karm Shah

Retail media

1credited update

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A dedicated Ad Groups tab arrives in Amazon Ads
10 Aug 2026Credited contributor
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108

Karthik R

Paid search

1credited update

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Google Maps inventory joins Demand Gen as a selectable channel
26 May 2026Credited contributor
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108

Karthik Rai

Paid social

1credited update

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Meta drops radius exclusions and expands live video ads
29 Jun 2026Credited contributor
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108

Kat Sale

Paid search

1credited update

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OpenAI expands ChatGPT product-feed ads, citing 20% shopping-intent conversations
15 Jun 2026Credited contributor
Credit source

108

Kendra Barnett

Strategy

1credited update

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Google NewFront 2026: DV360 goes Gemini-powered with new CTV inventory, identity, and agentic tools
30 Mar 2026Credited contributor
Credit source

108

Khushboo Aulakh

Strategy

1credited update

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Business Agent goes live for eligible e-commerce merchants
1 Jun 2026Credited contributor
Credit source

108

Kiko Luque

Measurement

1credited update

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Google Ads begins collecting more website event data automatically
9 Feb 2026Credited contributor
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108

Kris Kashtanova

Paid social

1credited update

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Adobe launches Firefly AI Assistant in public beta
5 May 2026Credited contributor
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108

Krista Seiden

Measurement

1credited update

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Google Analytics data controls to consolidate under Google Ads Consent Mode from June 15
20 Apr 2026Credited contributor
Credit source

108

Lars Maat

Paid social

1credited update

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Meta takes its Business Agent global at Conversations in London
8 Jun 2026Credited contributor
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108

Lee Woodman

Retail media

1credited update

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Shopify deploys llms.txt files across 7 million stores
18 May 2026Credited contributor
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108

Leigh McKenzie

Paid social

1credited update

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Google brings Preferred Sources into AI Overviews and AI Mode
1 Jun 2026Credited contributor
Credit source

108

Leonard Raleigh

Paid search

1credited update

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Google says some out-of-area Local Services Ads are working as intended
1 Oct 2026First contributor credited in newsletter
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108

Leszek S.

Retail media

1credited update

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Amazon caps product titles at 75 characters from 27 July, with AI rewriting the rest
15 Jun 2026Credited contributor
Credit source

108

Liam Brennan

Paid social

1credited update

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eMarketer: Meta to overtake Google in global digital ad revenues in 2026
20 Apr 2026Credited contributor
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108

Lidia Infante

Paid social

1credited update

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UK regulator orders Google to disclose AI search click data
8 Jun 2026Credited contributor
Credit source

108

Lily Ray

Strategy

1credited update

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Google AI Overviews rolls out for dictionary queries: and follows the user's instructions
26 May 2026Credited contributor
Credit source

108

Liraz Postan

Strategy

1credited update

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A right-to-be-forgotten delisting surfaces in Search Console
6 Jul 2026Credited contributor
Credit source

108

Louisa Frahm

Paid social

1credited update

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Google brings Preferred Sources into AI Overviews and AI Mode
1 Jun 2026Credited contributor
Credit source

108

Loveleen Joao

Paid search

1credited update

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Google Ads API expands product reporting across campaign types from 15 June
21 Jun 2026Credited contributor
Credit source

108

Luc Nugteren

Measurement

1credited update

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Shopify enables "optimised" pixel data sharing by default
26 Jan 2026Credited contributor
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108

Luca Fiaschi, PhD

Measurement

1credited update

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IAB measurement survey: MMM at 61%, ghost bids at 46%, MTA declining to 40%
13 Apr 2026Credited contributor
Credit source

108

Lucy Guest

Paid social

1credited update

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TikTok prompts an ad-free subscription feed
13 Jul 2026Credited contributor
Credit source

108

Madison Mills

Retail media

1credited update

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Yelp licenses its reviews to OpenAI for ChatGPT recommendations
27 Jul 2026Credited contributor
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108

Maggie Hott

Strategy

1credited update

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OpenAI launches Frontier for enterprise AI deployment
16 Feb 2026Credited contributor
Credit source

108

Mahmudul Hasan

Retail media

1credited update

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Amazon opens Q4 deal submissions with bulk creation
13 Jul 2026Credited contributor
Credit source

108

Maike Aschenbrenner

Paid search

1credited update

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YouTube Topic Insights dashboard released as open-source
16 Mar 2026Credited contributor
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108

Marie Haynes

Strategy

1credited update

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Connect Google Business Profile to Gemini for a Business Notebook
15 Jun 2026Credited contributor
Credit source

108

Marin Istvanic

Paid social

1credited update

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Highest Volume bidding pairs with a min ROAS goal in beta
20 Jul 2026Credited contributor
Credit source

108

Marthijn Hoiting

Measurement

1credited update

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Google Tag Manager moves inside Google Ads: biggest GTM update in years
11 May 2026Credited contributor
Credit source

108

Martijn Wijsmuller

Paid social

1credited update

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Shopify ships native A/B testing and controlled rollouts inside the admin
30 Mar 2026Credited contributor
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108

Matt Shenton

Strategy

1credited update

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Google launches Disco, an experimental AI browser with GenTabs feature
12 Jan 2026Credited contributor
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108

Matthias Zehler

Paid search

1credited update

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An Ad Preview Hub arrives for Performance Max
10 Aug 2026Credited contributor
Credit source

108

Maz Darvish

Paid search

1credited update

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Google fixes its Shopify integration to report order volume and value server-side
21 Jun 2026Credited contributor
Credit source

108

Mery Hayles

Paid search

1credited update

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Ads answer 73.6% of shopping questions, logging shows
10 Aug 2026Credited contributor
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108

Michel van Luijtelaar

Paid search

1credited update

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Book Online buttons extend into Search and Performance Max
31 Aug 2026First contributor credited in newsletter
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108

Michele Pisani

Measurement

1credited update

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GA4 gains hostname data filters and source grouping
15 Jun 2026Credited contributor
Credit source

108

Mila Dubykivska

Retail media

1credited update

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Amazon Warehousing and Distribution launches in Europe
24 Aug 2026Credited contributor
Credit source

108

Miqdad Jaffer

Strategy

1credited update

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OpenAI launches Presence for managing live agents
27 Jul 2026Credited contributor
Credit source

108

Mithilesh V

Paid social

1credited update

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Meta adds a 6-second video view optimisation goal
6 Apr 2026Credited contributor
Credit source

108

Molly Pritchard

Paid search

1credited update

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Performance Max video capacity increases from 5 to 15 videos per asset group
19 Jan 2026Credited contributor
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108

Muaz Rashid

Strategy

1credited update

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GTM Tag Assistant sessions can be exported and shared
9 Feb 2026Credited contributor
Credit source

108

Muhammad Muzamil

Retail media

1credited update

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Amazon shows review highlights directly in search results
26 May 2026Credited contributor
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108

Murad Elgendy

Retail media

1credited update

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Subscribe & Save reporting adds retention tiers
10 Aug 2026Credited contributor
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108

Nataliia R.

Strategy

1credited update

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Apple announces Apple Maps Ads launching in the US and Canada
30 Mar 2026Credited contributor
Credit source

108

Nayan Prakash

Paid search

1credited update

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Keyword-rich anchor text links appear in ad descriptions
10 Aug 2026Credited contributor
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108

Neil Hoyne

Strategy

1credited update

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Google DeepMind launches Deep Research and Deep Research Max
27 Apr 2026Credited contributor
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108

Nick Vinckier

Strategy

1credited update

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Zalando among the first to pilot advertising in ChatGPT in the UK
8 Jun 2026Credited contributor
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108

Nicolas Martinez

Retail media

1credited update

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Amazon opens Q4 deal submissions with bulk creation
13 Jul 2026Credited contributor
Credit source

108

Nik Hall

Retail media

1credited update

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Amazon launches Disburse on Demand for daily seller payouts
1 Jun 2026Credited contributor
Credit source

108

Nikki Kuhlman

Creative

1credited update

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PMax Animated Clips are generated via Veo directly in Asset Studio
30 Mar 2026Spotted by
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108

Onur Ozcan

Creative

1credited update

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Launch check: review ChatGPT’s text customisation default
7 Sept 2026Guide author
Credit source

108

Paolo Bietolini

Measurement

1credited update

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Google Tag Gateway lets advertisers cloak their GTM container ID
18 May 2026Credited contributor
Credit source

108

Paul Graham

Creative

1credited update

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Paul Graham flags Google mixing ads into image search results
21 Jun 2026Credited contributor
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108

Petter Norlén

Strategy

1credited update

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Google Merchant Centre surfaces product description improvement recommendations
9 Feb 2026Credited contributor
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108

Philipp Klöckner

Retail media

1credited update

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Alphabet posts a $112bn quarterly net profit
27 Jul 2026Credited contributor
Credit source

108

Pleurat Breznica

Paid social

1credited update

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Meta Frequency control is now live in some accounts
16 Feb 2026Credited contributor
Credit source

108

Pratyay A.

Retail media

1credited update

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Amazon Rufus Ads Prompts report now available in Sponsored Products
9 Mar 2026Credited contributor
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108

Ramazan Tugay Kahraman

Strategy

1credited update

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Apple commits to neutral ATT consent prompts
24 Aug 2026Credited contributor
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108

Raymond Johnston

Paid social

1credited update

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Meta Ads Library now displays impression counts for competitor research
12 Jan 2026Credited contributor
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108

Riley Slater

Paid search

1credited update

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Performance Max Search Partners and Display Network exclusion rolls out widely
5 May 2026Credited contributor
Credit source

108

Ritu Java

Retail media

1credited update

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Amazon Rufus gains the shopper's personalisation profile via "Tell us about you"
20 Apr 2026Credited contributor
Credit source

108

Rudy Casadio

Paid search

1credited update

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Performance Max adds Impact Preview for negative keywords
11 May 2026Credited contributor
Credit source

108

Sadman Shahadat

Measurement

1credited update

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Microsoft opens its Conversions API to advertisers
13 Aug 2026Credited contributor
Credit source

108

Safouane Ouaratou

Paid social

1credited update

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Meta Lead Ads Automated Lead Delivery is now configurable at the ad level
6 Apr 2026Credited contributor
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108

Sam Altman

Strategy

1credited update

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Peter Steinberger joins OpenAI to lead personal agents development
16 Feb 2026Credited contributor
Credit source

108

Sam Hall

Paid social

1credited update

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New Meta Customer Life Cycle Strategy setting spotted in Ads Manager
30 Mar 2026Spotted by
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108

Sander Roose

Strategy

1credited update

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Google Search gains information agents and improved agentic experiences
26 May 2026Credited contributor
Credit source

108

Sandra Calvo

Measurement

1credited update

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Agents on BigQuery enable conversational analytics
16 Mar 2026Credited contributor
Credit source

108

Sarah Blocksidge

Paid search

1credited update

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Google tests third-party endorsements directly in Search Ads
2 Feb 2026Spotted by
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108

Saumitra Pandey

Retail media

1credited update

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Amazon launches AI-driven Full Funnel campaign type for 1P Vendors
18 May 2026Credited contributor
Credit source

108

Sean Zinsmeister

Measurement

1credited update

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Looker Self-Service Explores and Visualisation Assistant reach general availability
13 Apr 2026Credited contributor
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108

Seth Preston

Strategy

1credited update

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HubSpot adds a maximum limit on Marketing Contacts
10 Aug 2026Credited contributor
Credit source

108

Shane O'Leary

Strategy

1credited update

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Uber Advertising passes a $2.5bn run-rate
10 Aug 2026Credited contributor
Credit source

108

Shauvik Kumar

Measurement

1credited update

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A help doc arrives for offline conversions with GBRAID
3 Aug 2026Credited contributor
Credit source

108

Simone Parodi

Paid search

1credited update

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A 4,827-word Google Merchant Centre audit framework
17 Aug 2026Credited contributor
Credit source

108

Stefan

Paid social

1credited update

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Meta Ad Library now shows impression share for all ads
26 Jan 2026Credited contributor
Credit source

108

Steve Toth

Strategy

1credited update

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Google reduces HTML crawl limit from 15MB to 2MB
9 Feb 2026Credited contributor
Credit source

108

Tamara Hellgren

Paid search

1credited update

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Merchant Advisor testing: Google Ads Advisor pattern lands in Merchant Centre
18 May 2026Credited contributor
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108

Tamás Antoni

Paid search

1credited update

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Google Ads scam emails circulating: synchronisation-error pretext
18 May 2026Credited contributor
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108

Tanay M.

Retail media

1credited update

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Amazon Ads dashboard adds 12-month and quarter-to-date views
31 Aug 2026First contributor credited in newsletter
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108

Tanvi Mehta Krensel

Strategy

1credited update

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Australia opens consultation on its next privacy reform bill
7 Sept 2026Shared by
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108

Tariq Mohammed

Retail media

1credited update

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ChatGPT Ads expand to the UK in the coming weeks
26 May 2026Credited contributor
Credit source

108

Thariq Shihipar

Paid search

1credited update

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Claude Code Channels enables remote control via Discord and Telegram
23 Mar 2026Credited contributor
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108

Tomek Rudzki

Strategy

1credited update

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ChatGPT citations shift away from listicles and Reddit
24 Aug 2026Credited contributor
Credit source

108

Ulusal Çağdaş Çalım

Measurement

1credited update

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Meta's free one-click Conversions API setup is now visible in more accounts
18 May 2026Credited contributor
Credit source

108

Utku Gülden

Measurement

1credited update

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GTM tag template for the OpenAI Ads Measurement Pixel goes live
11 May 2026Credited contributor
Credit source

108

Vasant Chaudhary

Paid search

1credited update

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Customer acquisition gains a "Report on new customers acquired" option
10 Aug 2026Credited contributor
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108

Vishal

Measurement

1credited update

See credited updates (1)

Google Ads adds a Leads section for hosted form submissions
20 Jul 2026Credited contributor
Credit source

108

Vlad Simion

Measurement

1credited update

See credited updates (1)

Google moves the GA4 Measurement Protocol into maintenance mode
8 Jun 2026Credited contributor
Credit source

108

Volodymyr S.

Creative

1credited update

See credited updates (1)

Meta adds push delivery toggle for manual creative testing
16 Mar 2026Credited contributor
Credit source

108

Will Haire

Retail media

1credited update

See credited updates (1)

Amazon notifies sellers of automatic Virtual Multipack listings
6 Jul 2026Credited contributor
Credit source

108

Yoav Eitani

Paid search

1credited update

See credited updates (1)

Non-local search ads spotted in Google AI Mode conversational interface
5 Jan 2026Credited contributor
Credit source

How recognition is counted

Each distinct update within the selected period counts once per named contributor, even when the person has several roles or the same update appears more than once. Only sourced credits are included. Publishers, incidental mentions and future-dated updates are excluded.

Last 30 days and Last 90 days include today and the preceding 29 or 89 calendar days in Europe/London, bounded to 1 January of the selected year. Year to date starts on 1 January. The recorded report date determines the period, or the first newsletter coverage date when the original date is unconfirmed. Later edits and repeated coverage do not restart it. Lifetime includes every available date in this newsletter collection through today. The historical 2025 recognition remains a separate published archive. Totals cover the selected period across all topics.

Original observations, shared reporting, authored analysis and official clarifications all receive credit. The original role is shown beside every source. Counts describe contribution frequency within this collection, not the importance or quality of a person’s work. Topic filters recalculate counts and ranks within that topic; searching for a name preserves those ranks.

1752 individual updates are currently available in this period; 1055 have named contributor credits. The 2025 tab uses the publisher’s weekly mention counts and is not directly comparable.