Google Ads · Status at source date: Newsletter archive
Business logos can be added directly in Google Ads
Google Ads now lets advertisers add a business logo during setup for Performance Max and Shopping campaigns, using the Merchant Centre logo as a fallback when no separate asset is supplied. Arpan Banerjee was credited with first bringing the change to light.
Why it matters for advertisers
For you, this means brand presentation can be governed from both platforms, so confirm the approved logo, crop, and version are consistent before launch.
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Original newsletter text and archive evidence
Business logos can be added directly in Google Ads
Google Ads now lets advertisers add a business logo during setup for Performance Max and Shopping campaigns, using the Merchant Centre logo as a fallback when no separate asset is supplied. Arpan Banerjee was credited with first bringing the change to light. For you, this means brand presentation can be governed from both platforms, so confirm the approved logo, crop, and version are consistent before launch.
Source captured . No explicit first-contributor label was provided for this update.
